It's down to a number of factors, including the new Gallardo Spyder, strengthening of the dealer network and increased international clientele, according to the Audi-owned marque.
"Lamborghini is on the right track," said Stephan Winkelmann, president and CEO of Automobili Lamborghini. "The investments the company has made, its market presence, and the commitment of its partners are the keys to this success. We are sure we will reach another sales record at the end of 2006, again strengthening our worldwide brand awareness".
The convertible Gallardo Spyder, introduced in spring 2006, has proved a huge success in terms of sales and with full order books for the next 12 months. The new Murciélago LP640 presented in Geneva this year is going great guns too apparently with a waiting time currently standing at 12 months.
Americans are buying more too -- up 68 per cent. The House of the Raging Bull sold 422 cars in the US against 251 units in the same period last year. In Europe deliveries increased by just over 29 per cent to 335 vehicles (259 in 2005). In the major markets, deliveries have also increased: Great Britain (+ 41.4 per cent), Italy (+ 32.6 per cent), Germany (+ 10.3 per cent).
Another important contribution to the expansion of Automobili Lamborghini is its development in new markets, such as Asia and Eastern Europe. In 2006 it set up new showrooms in India and Russia, following an opening in China in 2004. The dealer network increased during the first half of 2006 from 65 to 88 dealers all over the world.
On the back of all this, the company is rubbing its hands with anticipation of a fat 2006.
Well done Lambo -- but one suspects a lot of this is down to Audi's steady hand on the tiller.