Ultima sold to USA
Ultima sold to USA
Author
Discussion

Ultima RS

Original Poster:

16 posts

89 months

Arnold Cunningham

4,555 posts

281 months

Saturday 1st August
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A shame a UK buyer wasn't to be found, but huge respect to everything Richard, and his father Ted before him, did to build the company and brand from nothing. I hope the US buyers pivot to keeping the Ultima name in some regard and it doesn't just become the next TVR.

Naib

5 posts

Sunday 2nd August
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I will leave up what I posted, but I'm leaning towards me being wrong. Below is my original post:

I really don't buy this whole sale story.

I ve been trying to track down any actual background on "Peregryn Motors," and there is zero information on this company existing anywhere outside of that redirected page. What makes it even more suspicious is how close the name is to Peregrine Motors (with an "i"), an established company that already specializes in British imports.

On top of that, there s complete radio silence on Facebook not a single update, announcement, or mention of an IP sale anywhere on their page.

This feels a lot more like a missed domain renewal, domain hijacking, or elaborate domain parking scheme than an actual corporate buyout. Has anyone managed to find a single official record or corporate filing for these guys, or is this just site squatting?

Edited by Naib on Sunday 2nd August 15:14

Ultima RS

Original Poster:

16 posts

89 months

Sunday 2nd August
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FYI
Richard Marlowe - owner of Ultima car has posted confirmation of the sale - lock stock and barrel !

Naib

5 posts

Sunday 2nd August
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That AI generated POS website does not bode well for the future of the car.

Panamax

9,397 posts

62 months

Sunday 2nd August
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I can't imagine there are many states where an Ultima can get within a country mile of being road legal.

IIRC the rights to Noble M400 in USA were sold to someone else and I think the cars are now called Rossion. Certainly most of the cars are "track only". My recollection is that the chassis/body is built in South Africa and then shipped to USA. The customer buys the car essentially as kit and has to source their own engine.

Naib

5 posts

Sunday 2nd August
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Panamax said:
I can't imagine there are many states where an Ultima can get within a country mile of being road legal.

IIRC the rights to Noble M400 in USA were sold to someone else and I think the cars are now called Rossion. Certainly most of the cars are "track only". My recollection is that the chassis/body is built in South Africa and then shipped to USA. The customer buys the car essentially as kit and has to source their own engine.
What makes it road legal is the fact that it is a kit car, it does not meet any Federal safety guidelines for production vehicles, like airbags, abs, traction control, etc. I'm not exactly sure how they plan on selling fully assembled vehicles, there may be a certain number of cars needed to be considered a "production vehicle".

Panamax

9,397 posts

62 months

Sunday 2nd August
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Naib said:
What makes it road legal is the fact that it is a kit car.
Yes, like the Rossion/Noble M400 I mentioned above. But now check out which states have regulations which make trying to register a kit car anything less than virtually impossible and you'll see the problem. Sure, there are states in the middle of nowhere that are relatively relaxed but it's very different in the populated areas where emissions and safety regulations can be a huge obstacle.

kris450

740 posts

222 months

Sunday 2nd August
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No idea if this means anything as I've very little experience with these things, but the company is still registered and active on Companies House.

Surly if it had been sold that wouldn't be the case ?

Panamax

9,397 posts

62 months

Sunday 2nd August
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kris450 said:
No idea if this means anything as I've very little experience with these things, but the company is still registered and active on Companies House. Surely if it had been sold that wouldn't be the case ?
It's all a question of how the deal was structured. If the "company" has sold its "business" the company will still show at Companies House even though there's essentially nothing left in it.

Alternatively the company might still be there but owned by somebody else. Again, it's all about the structure of the deal.

kris450

740 posts

222 months

Sunday 2nd August
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Panamax said:
kris450 said:
No idea if this means anything as I've very little experience with these things, but the company is still registered and active on Companies House. Surely if it had been sold that wouldn't be the case ?
It's all a question of how the deal was structured. If the "company" has sold its "business" the company will still show at Companies House even though there's essentially nothing left in it.

Alternatively the company might still be there but owned by somebody else. Again, it's all about the structure of the deal.
Ah ok fair enough. Appreciate the clarification.

Panamax

9,397 posts

62 months

Sunday 2nd August
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thumbup

Arnold Cunningham

4,555 posts

281 months

Monday 3rd August
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Richard has made a personal commitment to see the outstanding orders all completed. So I'd expect contract signed, but he's still director and shareholder.
Or, as it's a US outfit, they've not bought the actual company, they've just bought all the assets from the company that Richard is still director of.

Either way, I've got a lot of sympathy for Richard, you never know what's going on behind the scenes. It's easy for everyone to shout "it's an outrage", but you have to remember that this was a small family owned company - I am sure it was incredibly stressful behind the scenes. Maybe Richard has spent his whole career to date doing Ultima and wants to do something a bit different for the rest of his career. Maybe he never intended to sell, but peregrin approached him with such a compellingly large cheque that he'd have been a fool to say no. Maybe there are even some health issues at play.

It's none of our business and we'll all never know.

Naib

5 posts

Monday 3rd August
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Panamax said:
Yes, like the Rossion/Noble M400 I mentioned above. But now check out which states have regulations which make trying to register a kit car anything less than virtually impossible and you'll see the problem. Sure, there are states in the middle of nowhere that are relatively relaxed but it's very different in the populated areas where emissions and safety regulations can be a huge obstacle.
I'm sure some states, maybe most, are terrible. I'm very fortunate that PA allows it. All you need is an "enhanced safety inspection". It's a good program.

Naib

5 posts

Tuesday 4th August
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https://www.autonext.co/news/peregryn-motors-ultim...

Someone in the auto world picked it up, but they basically are just reporting what the new website says.

Frankychops

2,010 posts

37 months

Tuesday 4th August
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That’s a shame, massive loss really. Already the new owners seem to have destroyed what it’s about

xrtim

289 posts

135 months

Wednesday 5th August
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Had a response from Ultima this morning regarding purchasing the remaining parts needed to finish my build. Ultima can’t sell any parts it all has to go through Peregryn, they own all the rights to the company, waiting for a reply from Peregryn regarding parts supply. Hoping to put a bulk purchase in for parts before it moves to the US and a 30% tax bill to import, fingers crossed the UK can still supply, will have to wait and see. It looks like its the end of an era and really sad that no one apart from the orders remaining will be able to experience building an Ultima, best wishes to all the employees I found them to be really helpful in my build and full of knowledge, hope that’s not lost to everyone.

TR3B

183 posts

80 months

Friday 7th August
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Did they give you any contact info for Peregryn? I checked the website and all they have is a general email. Sure gonna miss being able to call Ultima and talk to a real person. End of an era.

xrtim

289 posts

135 months

Friday 7th August
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TR3B said:
Did they give you any contact info for Peregryn? I checked the website and all they have is a general email. Sure gonna miss being able to call Ultima and talk to a real person. End of an era.
Yes https://www.peregrynmotors.us/owners/
Takes you to the Peregryn site where you can request a parts enquiry. I’ve had two quick responses but they ask for invoice receipt numbers, I suppose to prove you are an Ultima customer. I’m getting a list together and see if I can get everything I need in one go if it’s still possible. I tried contacting Ultima a few weeks ago for some advise but no answer by phone and by email received an answer that was no help and telling me all contact was now by email ( obvious now it was the start of the Peregryn takeover)
Only time will tell if there ends up being a person to speak to for quick problem solving and yes the end of an era, hope I can get mine finished quickly while parts may be available

CountyLines

5,714 posts

31 months

Friday 7th August
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Not telling 'in build' customers what's happening or what to do going forward, is atrocious.

Shame on them.