RE: Behold the TAG Heuer stopwatch module for GT4 RS
RE: Behold the TAG Heuer stopwatch module for GT4 RS
Monday 2nd October 2023

Behold the TAG Heuer stopwatch module for GT4 RS

Getting increasingly fed up with boring screens? Porsche goes the whole hog with Carrera Panamericana tribute cars


Porsche likes to call its four-day Rennsport Reunion a ‘festival unlike any other’ - and when it features 91,000 fans and 300-plus race cars at Laguna Seca, it’s hard to disagree. Especially when we’re talking about the Porsche-mad West Coast market, which easily qualifies as one of the most important regions for the manufacturer anywhere in the world. Hence the decision to launch the spectacular 911 GT3 R rennsport there; not just because the clue is in the name, but also because it’s where Porsche reckons it might be able to shift more than a few of the 77 examples it will build of a car you can’t drive on the public road.

If that was a carefully planned business decision, the unveiling of two 718 Cayman GT4 RS paying tribute to the Carrera Panamericana (specifically the two customer teams that brought 550 Coupes along in 1953) was more about fun. Or appeasing its long-running partner, TAG Heuer, which got to display one of said cars in its ‘TAG Heuer Heritage Experience’ exhibition. In fact, the project was officially dubbed the ‘TAG Heuer x Porsche – Legends of Panamericana’ Sonderwunsch' project - which doesn’t exactly roll off the tongue, but has at least resulted in a nice-looking brace of liveried-up 718. 

The connection here (if you were searching for one) is that 60 years ago, Jack Heuer presented a chronograph wristwatch specifically for racing drivers, called TAG Heuer Carrera Chronograph - so Porsche is effectively killing two birds with one stone. Or two cars. The second of which will be auctioned early next year for an unspecified good cause. The first, number 154 (they are numbered in history mimicking fashion) will be driven in the first and second stages of this year’s Carrera Panamericana by brand ambassador and professional Porsche hanger-on, Patrick Dempsey, which is quite a nice touch. 

Beyond the revelation that the GT4 RS looks pretty good in Le Mans Silver Metallic (a paint first developed for the 911 Carrera GTS Le Mans Centenaire Edition) why should you care about all this sponsor-pleasing novelty? Well, that depends on how much you like TAG watches. Because it is inside where the cars deviate from the standard template by virtue of a new stopwatch module in place of the infotainment system. This consists of a conventional mechanical three-hand clock on the left with an eight-day power reserve, while the clock on the right serves as a stopwatch, one with a scale to allow the driver to maintain a rally-specific average speed. Yes, it was made by TAG for the project; no, you can’t buy one anywhere else. Granted, you’d probably miss the DAB tuner in the long run - but totally brilliant for clicking and occasionally looking at, right? 


Author
Discussion

Wab1974uk

Original Poster:

1,405 posts

57 months

Monday 2nd October 2023
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Looks a bit naff to me.

Vee12V

1,410 posts

190 months

Monday 2nd October 2023
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Oh com'on, How much?

Oakman

366 posts

188 months

Monday 2nd October 2023
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Can the owner then remove them to strap on their wrist ?

BenGB

149 posts

159 months

Monday 2nd October 2023
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It's not 1 April is it?

TinpotTintop

150 posts

61 months

Monday 2nd October 2023
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Looks all right in a Radford. Looks poo in there.

J4CKO

46,879 posts

230 months

Monday 2nd October 2023
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Doesn't exactly blend in does it ?


BlackTank

198 posts

173 months

Monday 2nd October 2023
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I love analog dials but this is like a joke meme of great looking dials/displays. It looks awful and tasteless.

LotusOmega375D

9,371 posts

183 months

Monday 2nd October 2023
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Hmm, I can see a few accidents happening when the driver reaches down to press the stopwatch for his 0-60 time.

ChrisCh86

1,130 posts

74 months

Monday 2nd October 2023
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Ridiculous.

A pointless bit of bling to tart up your Porsche. Should match nicely with the Balenciaga shorts and the Ralph Lauren polo shirt biglaugh


Fools and their money...

satfinal

2,625 posts

192 months

Monday 2nd October 2023
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behold, a comments section that doesn't give a fk

Matt-k6jlc

2 posts

116 months

Monday 2nd October 2023
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Cynical money making tosh. Who buys into this crap? confused

polaris26

18 posts

68 months

Monday 2nd October 2023
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looks so out of place in a modern 911 cabin lol

WPA

14,710 posts

144 months

Monday 2nd October 2023
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Awful

TheOctaneAddict

1,263 posts

77 months

Monday 2nd October 2023
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Its very whimsy, I quite like it. Although they could have chopped off the rear wing for a proper 550 coupe look.

CKY

2,268 posts

45 months

Monday 2nd October 2023
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"...is that 60 years ago, Jack Heuer presented a chronograph wristwatch specifically for racing drivers, called TAG Heuer Carrera Chronograph - so Porsche is effectively killing two birds with one stone."


Ahh ok, apologies I thought that Heuer operated as its own separate entity until the mid-80s when bought out by TAG...? rolleyes

C5_Steve

8,960 posts

133 months

Monday 2nd October 2023
quotequote all
Vee12V said:
Oh com'on, How much?
From what I gather and it took me a few goes of the article to understand this for some reason (not sure if it's weirdly written or just me), there are only two cars and one is being auctioned the other raced. In each car there is one of these stopwatch modules. It isn't sold separately. So, despite the article "Behold" - ing the module, the module can't be had without the car so it's not "for" the GT4 RS, these are special edition GT4 RS's.

So, it'll cost whatever someone pays for it. Which will be some ludicrous price no doubt.

On topic, it looks a mess. The dash stitching clashes with the seats which clashes with the outside which clashes with the yellow on the graphics and timers.

The only part I like are the wheels (not sure if they're specific to this or just generic GT4 RS items).

swisstoni

24,043 posts

309 months

Monday 2nd October 2023
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They certainly know their audience don’t they. hehe

Hairymonster

1,678 posts

135 months

Monday 2nd October 2023
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Utterly pointless, but I think it looks great. Do they do one of these for a Fiat Panda?

Darnoc95

516 posts

60 months

Monday 2nd October 2023
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No doubt only done so Tag can advertise more over priced time pieces in over priced car mags to people who buy overpriced cars.

Robertb

3,868 posts

268 months

Monday 2nd October 2023
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Hairymonster said:
Utterly pointless, but I think it looks great. Do they do one of these for a Fiat Panda?
You can buy a nice original Heuer rally stopwatch set for around £350 on eBay