Fancy celebrating 20 years of Casino Royale?
From Tertre Rouge to Texas and Monza to Milbrook, there's an Aston event for every owner this year...
While the Aston Martin Experiences programme has been running for a while (you can read in detail about one PHer’s experience here), for 2026 it ‘introduces fresh adventures, new destinations, and enhanced access to Aston Martin’s world of ultra-luxury and high performance.’ With the range now more lavish and more powerful than ever before (kicking off with a 665hp Vantage, let’s not forget), it makes sense for the accompanying events to get a glow-up as well.
The 2026 Experiences calendar is split into four categories: Ascend and Unleashed are the top-tier offerings, where trips away will probably cost an average salary. Supertours and Supercharged are a little less fancy, open to all owners and promising ‘unforgettable experiences across the globe throughout the year.’ That includes a Best of British event at Festival of Speed, a driving tour in Morocco and a series of Chinese journeys. The Supercharged side of that coin means a day of instruction from Aston’s experts, much like that detailed in the forum thread, at Silverstone’s Stowe Circuit and the Millbrook Proving Ground. A good place to get a grip on the cars, for sure, especially with models like the Vanquish now putting more than twice the power of a 911 Carrera through the rear wheels.
Once you’ve heard about Ascend and Unleashed, however, it’ll be hard for an Aston fan to think about much else. Ascend is pitched as ‘the pinnacle of ultra-luxury and exclusivity’, each trip taking customers away for four or five nights for ‘breathtaking drive routes with unrivalled cultural immersion’. So there’s one for Le Mans to see those epic Valkyries in action, one to see the F1 in Texas, and even an Italian excursion to celebrate 20 years since the Casino Royale film. No poison or barrel rolls included.
Unleashed is where the Aston trips get very serious. Only available to those customers with ‘limited-edition, track-focused models’ - think Valkyrie, Vulcan and Valiant, not Vantage S - they take place at F1 tracks and promise the best of the best when it comes to coaching, accommodation and food. Driving shouldn’t be bad, either, given the circuits on offer are Monza (imagine having a V12 pinned for 80 per cent of that lap), the Red Bull Ring and Paul Ricard.
As the super wealthy continue to move from flexing with assets to showing-off experiences, this sort of thing from Aston Martin (and the other supercar manufacturers) is set to grow in scope. Finbar McFall, Aston’s Global Marketing Director, said: “We are delighted to offer these exceptional opportunities for customers and admirers to immerse themselves in the ultra-luxury lifestyle of Aston Martin. From the exclusivity of Ascend to the adrenaline rush of Unleashed, each programme reflects our unwavering commitment to creating unforgettable memories. Whether it’s cultural discovery, track performance, or the thrill of a scenic drive, there’s something to captivate every Aston Martin aficionado.”
And if you fancy the idea of thrashing a Valkyrie around Monza this September (who wouldn’t), then you’ve brought your jackpot win to the right place - check this out…
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