RE: Audi reveals UK pricing for new A2 e-tron 
RE: Audi reveals UK pricing for new A2 e-tron 
Wednesday 7th October

Audi reveals UK pricing for new A2 e-tron 

The ideal £100k Audi garage? A new A6 allroad alongside an A2 e-tron... 


The new Audi A2 e-tron is on sale now in the UK, with deliveries expected from the start of next year. Claimed to be the most efficient electric Audi yet made, the A2 offering here will be nothing if not comprehensive: three battery sizes, four spec levels, and up to 397 miles of range. 

Prices kick off at £32,200 for a 170hp Technik with the 52kWh battery; all models with the 52kWh and 61kWh battery are eligible for the £1,500 Government ECG. Technik spec brings 18-inch wheels, MMI navigation plus, heated front seats and LED lights; another £2,600 buys Sport spec, and with it comes 19-inch wheels, the Digital Key, USB charging for the rear seats plus bidirectional charging capability. A 170hp Sport is £34,800 (before grant), a 190hp Sport (which comes with the larger 61kWh battery) is £36,500. 

It’s the more powerful, more expensive A2s that are surely going to be most popular, however. As well as the obvious performance boost, they offer more range and faster charging - as well as comparable efficiency. The 170hp machine, for example, offers up 261 miles, 100kW charging and up to 4.5mi/kWh; the 231hp A2 has an 84kWh battery for up to 397 miles, 4.41mi/kWh and 183kW. With nearly two seconds off the 0-62mph. That feels pretty persuasive, even if it means a £41,450 starting price for a Sport. 

S line is available on all A2s, for another £2,600 on top of Sport (or as the starter spec on a 326hp car). It brings 19-inch matt black wheels, a black styling package with S line bumpers, sport seats and a three-spoke wheel. The customer’s always right in matters of taste, remember. Opt for the 326hp A3 and S line also brings progressive steering and suspension with damper control. Edition 1 is a predictably lavish range-topper, with 20-inch rims, Matrix LED lights, electric seats, acoustic glass, ambient lighting and so on - it’s £48,350 with 231hp and £50,880 with 326hp. 

For context, the Cupra Born VZ, a car that shares lots of its important bits with the Audi, is £45,995; a 326hp A2 S line is £46,500. An EV3 GT, with 292hp and Kia’s array of driver-focused tech, is £48,695. 

“The new Audi A2 e-tron is the embodiment of efficiency, not only through its advanced energy management, but across every aspect of its design and development,” said Audi UK Director José Miguel Aparicio. “From its aerodynamic performance and intelligent interior packaging to its optimised production processes and responsible use of raw materials, the A2 e-tron has been engineered with purpose. It is ideally positioned to meet the needs of a growing number of Audi customers in the UK, while further strengthening our e-tron portfolio.” Certainly there seems little danger of missing the first one you see over here - just as it always was with the A2, of course. 


Author
Discussion

CG2020UK

Original Poster:

2,983 posts

70 months

Wednesday
quotequote all
I don’t mind it. Probably my preferred of the VAG group lineup.

Looks a good buy if a badge is important.

Not a fan of the rear drum brakes.

Still hard to look past the entry level Tesla Model 3 RWD at the price point unless you really need a hatchback.

Bluehorseshoe

204 posts

5 months

Wednesday
quotequote all
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point

911Spanker

3,690 posts

46 months

Wednesday
quotequote all
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!

WhyOne

674 posts

228 months

Wednesday
quotequote all
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01

SJfW

538 posts

113 months

Wednesday
quotequote all
Designers deserve some credit here, clear nod to the original A2 in the styling but doesn't look like its trying too hard to be retro.


911Spanker

3,690 posts

46 months

Wednesday
quotequote all
WhyOne said:
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01
Let's see how this drives first shall we?

Turbobanana

8,436 posts

231 months

Wednesday
quotequote all
911Spanker said:
WhyOne said:
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01
Let's see how this drives first shall we?
I don't believe "how it drives" will be part of the buying decision for the majority. Looks and connection to the Audi brand will be enough.

I think it's quaint how the press still quotes retail prices for new cars, when everyone knows they'll all be leased anyway.

nismo48

7,104 posts

237 months

Wednesday
quotequote all
Nice little car but a bit pricey with sliding calipers and drums for stoppers

swisstoni

24,043 posts

309 months

Wednesday
quotequote all
Looks quite nice to me. Perhaps because I remember and liked the fresh approach of the original.

In a way, the EV drivetrain has levelled the playing field. I would hope that it is now almost impossible to make an unreliable, inefficient or inordinately expensive to maintain EV.

So we now really are left with styling, packaging and a certain je ne sais quoi to differentiate between offerings.

WhyOne

674 posts

228 months

Wednesday
quotequote all
911Spanker said:
WhyOne said:
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01
Let's see how this drives first shall we?
Do you really belive that 'how it drives' matters two-hoots to the vsst majority of potential buyers?!?

Wow!

Edited by WhyOne on Wednesday 7th October 15:44

jmcc500

679 posts

248 months

Wednesday
quotequote all
CG2020UK said:
Not a fan of the rear drum brakes.
Why does this always come up in EV threads? Drum brakes on the rear axle in a vehicle that relies heavily on regenerative braking make perfect sense from a technical perspective - no exposed braking surface to corrode, lower cost, and more than capable when required.

I like the A2 but I really struggle with prices - the top A2 in 2002 cost £16k, which would make it a £30k ish car today, £45-£50k feels like a big chunk of cash for a small car but I guess that's the world we're in.

CG2020UK

Original Poster:

2,983 posts

70 months

Wednesday
quotequote all
swisstoni said:
In a way, the EV drivetrain has levelled the playing field. I would hope that it is now almost impossible to make an unreliable, inefficient or inordinately expensive to maintain EV.
You’re hoping in vain with the Germans!

From the Taycan issues, Etron coolant motors destined to fail and the silly software glitches VAG group are miles off the pace.

hidetheelephants

35,994 posts

223 months

Wednesday
quotequote all
Good grief, stupid re-using the name for an absolute whale. 7% wider, 13% longer and ~100% heavier. rofl Bloated lard beast entirely unworthy of the A2 name, it represents everything the original was not, barring a pastiche of the silhouette. The Twingo e-tech is what the new A2 ought to be.

Edited by hidetheelephants on Wednesday 7th October 16:46

Watcher of the skies

1,333 posts

67 months

Wednesday
quotequote all
hidetheelephants said:
Good grief, stupid re-using the name for an absolute whale. 7% wider, 13% longer and ~100% heavier. rofl Bloated lard beast entirely unworthy of the A2 name, it represents everything the original was not, barring a pastiche of the silhouette. The Twingo e-tech is what the new A2 ought to be.

Edited by hidetheelephants on Wednesday 7th October 16:46
Maybe it'll be a roaring success just like the original A2 laugh

Terminator X

20,727 posts

234 months

Wednesday
quotequote all
Looks good tbf.

The top one might struggle as it's just over the EV "luxury tax" amount.

TX.

Edited by Terminator X on Wednesday 7th October 17:11

mjspencer348

413 posts

5 months

Wednesday
quotequote all
Watcher of the skies said:
hidetheelephants said:
Good grief, stupid re-using the name for an absolute whale. 7% wider, 13% longer and ~100% heavier. rofl Bloated lard beast entirely unworthy of the A2 name, it represents everything the original was not, barring a pastiche of the silhouette. The Twingo e-tech is what the new A2 ought to be.

Edited by hidetheelephants on Wednesday 7th October 16:46
Maybe it'll be a roaring success just like the original A2 laugh
Audi reportedly lost £1.1Bn on the original A2, that's £4,400 on every car they sold. An all-aluminium spaceframe B-segment car was never going to be profitable, but as glorious failures go, it was right up there. This new one is just another perfectly fine small EV with a premium badge, nothing to see here, move along now...

Terminator X

20,727 posts

234 months

Wednesday
quotequote all
Turbobanana said:
911Spanker said:
WhyOne said:
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01
Let's see how this drives first shall we?
I don't believe "how it drives" will be part of the buying decision for the majority. Looks and connection to the Audi brand will be enough.

I think it's quaint how the press still quotes retail prices for new cars, when everyone knows they'll all be leased anyway.
Needed for BIK etc surely?

TX.

Wab1974uk

1,407 posts

57 months

Wednesday
quotequote all
WhyOne said:
911Spanker said:
Bluehorseshoe said:
Its a hard sell but badge will be important to many I would look at an MG or BYD at that price point
Why would you do that?!
In the case of BYD, because they have a much better handle on battery tech. than the VAG group.

Doesn't work for shallow folk who care more about what the neighbours think than the quality of what they are driving, granted.

Edited by WhyOne on Wednesday 7th October 15:01
Nothing to do with if you prefer the exterior and interior design. Nothing to do with ride and handling.

No, just how shallow you are. Brilliant.

hidetheelephants

35,994 posts

223 months

Wednesday
quotequote all
mjspencer348 said:
Audi reportedly lost £1.1Bn on the original A2, that's £4,400 on every car they sold. An all-aluminium spaceframe B-segment car was never going to be profitable, but as glorious failures go, it was right up there. This new one is just another perfectly fine small EV with a premium badge, nothing to see here, move along now...
Except it's not small, even by the standard currently peddled by car makers.

mjspencer348

413 posts

5 months

Wednesday
quotequote all
hidetheelephants said:
mjspencer348 said:
Audi reportedly lost £1.1Bn on the original A2, that's £4,400 on every car they sold. An all-aluminium spaceframe B-segment car was never going to be profitable, but as glorious failures go, it was right up there. This new one is just another perfectly fine small EV with a premium badge, nothing to see here, move along now...
Except it's not small, even by the standard currently peddled by car makers.
4.32m long, the same as a Kia EV3, the new A2 seems to fall between typical compact and mid-sized choices. The original A2 was 3.83m, the length of a new Hyundai Inster, don't get me started on the burgeoning size and weight of modern cars... wink