Volkswagen to NASCAR?
Volkswagen to NASCAR?
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PabloTeK

Original Poster:

1,073 posts

204 months

Sunday 21st November 2010
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A little update to the story on the front page a while back:

http://msn.foxsports.com/nascar/story/Volkswagen-l...

Fox Sports said:
HOMESTEAD, Fla.

A NASCAR official confirmed the sanctioning body has a meeting scheduled with Volkswagen in January.

While Volkswagen competition representative Hans-Joachim Stuck emphatically denied any interest in American stock cars at Homestead one year ago, in a recent interview with Financial Times Deutschland the former racer discussed possibly taking the brand to Formula One and NASCAR. Reports earlier this month confirmed VW wouldn't pursue F1 after all.

Although Stuck said last year that VW needs to be in a series where the company can "display our German technology, and (NASCAR) is a marketing (platform)," perhaps the automaker's changed its tune? Or its interest in NASCAR's sports car series, Grand-Am, could be picking up again.

When VW unveiled its new assembly plant in Chattanooga, Tenn., in September, Dr. Martin Winterkorn, chairman of the board of management at Volkwagen AG, announced to 700-plus dealers from the U.S. and Canada that he aspired to take his brand “to the top of the auto industry by 2018.”

Certainly, NASCAR's “marketing (platform)" could be the perfect vehicle to accomplish that task.

VW holds the distinction of being the largest automaker in Europe. In the U.S., however, recent tallies from October show VW of America only holding a 2.1 market share of cars sold, according to the Wall Street Journal.
Certainly interesting, can't think what team they'd be going with...

Allyc85

7,225 posts

215 months

Sunday 21st November 2010
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I really hope this dosnt come off, id rather see VW in rallying smile

Mazda Baiter

37,069 posts

217 months

Sunday 21st November 2010
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I fail to see how they can showcase their technical prowess in NASCAR.

Northern Munkee

5,354 posts

229 months

Sunday 21st November 2010
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Mazda Baiter said:
I fail to see how they can showcase their technical prowess in NASCAR.
Of course it doesn't, but as a 'marketing' platform in the US. Are they following the Toyota thinking?

onomatopoeia

3,526 posts

246 months

Sunday 21st November 2010
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Mazda Baiter said:
I fail to see how they can showcase their technical prowess in NASCAR.
You never know, they might want to make a version of the Golf with a 900bhp pushrod V8 hehe

The Wookie

14,209 posts

257 months

Tuesday 23rd November 2010
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VW testing their NASCAR entry yesterday:


EDLT

15,421 posts

235 months

Tuesday 23rd November 2010
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Northern Munkee said:
Mazda Baiter said:
I fail to see how they can showcase their technical prowess in NASCAR.
Of course it doesn't, but as a 'marketing' platform in the US. Are they following the Toyota thinking?
Acura (Honda) have a NASCAR team as well don't they?

I thought the only reason Toyota went in to NASCAR was to sell more pick-up trucks. tongue out

onomatopoeia

3,526 posts

246 months

Tuesday 23rd November 2010
quotequote all
EDLT said:
Northern Munkee said:
Mazda Baiter said:
I fail to see how they can showcase their technical prowess in NASCAR.
Of course it doesn't, but as a 'marketing' platform in the US. Are they following the Toyota thinking?
Acura (Honda) have a NASCAR team as well don't they?
No. Chevrolet, Ford, Chrysler (as Dodge) and Toyota are the only manufacturers represented in the NASCAR national touring series.