Carmakers try to avoid getting all personal with each other most of the time, but every once in the while it all gets a bit bitchy.
Pontiac has gone for BMW in a new viral ad, attempting to ridicule 5-Series drivers and their metal of choice.
The new commercial for the Pontiac G8 (America’s answer to the Vauxhall VXR8) paints BMW drivers as preppy, small-dog loving people, who like French mustard (!?) and play ‘second fiddle.
Is it an inspired jab at the competition or does it just smack of desperation? You decide…
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