Aston Martin has announced the extension of warranties for customer cars affected by lockdown restrictions, in a move aimed to prevent owners being unfairly affected by travel restrictions and the temporary closure of its dealer network. The extension moves the dates of all Astons with warranties expiring from March 14th to the end of June, apart from in China, where the extension is valid from January 1st, acknowledging the country's earlier outbreak of coronavirus.
Furthermore, the condition that requires the owner to follow the service schedule is being waived until normal dealer functions can resume. Aston says that all cars serviced within three months or 2,000 miles (whichever is earlier) of the dashboard warning will be protected in full by any applicable factory warranty.
Aston Martin's director of client services, Andy West, did admit that "issues such as car maintenance and warranty cover are, quite rightly, not top of mind for many [during the pandemic]". But he emphasised that the brand was "doing all [it] can to support [customers] and their sports cars, through this period", with the main intention being to "get back behind the wheel of their beloved Aston Martin sports cars when it is safe and appropriate to do so."
Earlier this month, a £262 million cash injection from a consortium led by new executive chairman, Lawrence Stroll, was completed, providing Aston Martin the funds it needs to put the DBX into production. Maintaining the goodwill of its current owners - many of whom will be encouraged to sample the all-new SUV - is clearly front of mind at Gaydon. Design boss Marek Reichman told PH late last year that he expects most DBX buyers to already have an Aston on the driveway, making it the ideal time to appease them with satisfactory customer service.
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