www.comparethemeerkat.com
Discussion
Sorry if this is a repost, but this made me laugh this morning which is good for a Wednesday!
http://www.comparethemeerkat.com/home.html

ETA: (and yes, I realise it's just a marketing tool for comparethemarket.com!!)
http://www.comparethemeerkat.com/home.html

ETA: (and yes, I realise it's just a marketing tool for comparethemarket.com!!)
Edited by john_r on Wednesday 7th January 09:17
Do you reckon that in the current climate, companies are going to try to get more creative with their advertising? When I saw the meerkat ad, I thought it was one of the best I'd seen for a while for any of those comparison sites.
Seeing as there appears to be one comparison site for every normal site, it looks to be pretty competitive out there.
The other ad I thought was good was the Norwich Union one with the name change with the various celebs who actually have a bit of credibility world wide, not just Celebrity Big Brother-ites.
Maybe Zavvi could have done something like that... you never know...
Seeing as there appears to be one comparison site for every normal site, it looks to be pretty competitive out there.
The other ad I thought was good was the Norwich Union one with the name change with the various celebs who actually have a bit of credibility world wide, not just Celebrity Big Brother-ites.
Maybe Zavvi could have done something like that... you never know...
signia said:
Do you reckon that in the current climate, companies are going to try to get more creative with their advertising? When I saw the meerkat ad, I thought it was one of the best I'd seen for a while for any of those comparison sites.
Seeing as there appears to be one comparison site for every normal site, it looks to be pretty competitive out there.
The other ad I thought was good was the Norwich Union one with the name change with the various celebs who actually have a bit of credibility world wide, not just Celebrity Big Brother-ites.
But you do realise that all the celebs never mention the name of the company - old or new.Seeing as there appears to be one comparison site for every normal site, it looks to be pretty competitive out there.
The other ad I thought was good was the Norwich Union one with the name change with the various celebs who actually have a bit of credibility world wide, not just Celebrity Big Brother-ites.
No doubt Avulva bought it from an ad agency who can sell the ad round the world for totally different companies and just stick the relavant company name on the end.
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