What BS would I need to know ?

[New POD]

https://secure.bmw.co.uk/bmwuk/digital/third_party...

I'm an engineer. I don't even understand 5% of the job description. What does it all mean ?

[liner33]

It means this is not the job for you

[Hoofy]

Well, it's not an engineering job, is it? It's to manage the marketing of a product. Sounds straightforward enough to me.




Kill me.

[WhereamI]

It sounds like a role to work out yet more abominations that tap into the MINI brand. Having done the convertible, coupe, off road and estate versions it sounds like you'd need some pretty good imagination to come up with anything new.

[Hoofy]

WhereamI said:

It sounds like a role to work out yet more abominations that tap into the MINI brand. Having done the convertible, coupe, off road and estate versions it sounds like you'd need some pretty good imagination to come up with anything new.

How about an off-road coupe convertible? The new X90.

[WhereamI]

Hoofy said:

WhereamI said:

It sounds like a role to work out yet more abominations that tap into the MINI brand. Having done the convertible, coupe, off road and estate versions it sounds like you'd need some pretty good imagination to come up with anything new.

How about an off-road coupe convertible? The new X90.

I was thinking the ocean going version, or perhaps the one that converts into a helicopter.

[Crafty_]

New POD said:

https://secure.bmw.co.uk/bmwuk/digital/third_party...

I'm an engineer. I don't even understand 5% of the job description. What does it all mean ?

Sell cars or get out basically...

[MitchT]

Product Manager. Basically it's managing the marketing of a specific product - in this case, the Mini brand...

• Identify who doesn't have a Mini and think of BS to get them to buy one.
• Identify who does have a Mini and think of BS to get them to buy a new one.
• And possibly, identify who's growing out of their Mini and think of BS to upsell them to a BMW.

If you go to an interview make sure you use the word 'granular' a lot. It's the latest BS buzzword among marketing bods. Makes me wish military assault weapons were more easily available every time I hear it, but anyway...

[N Dentressangle]

Blimey. And I thought the best quality bullst came with public sector jobs...

[New POD]

liner33 said:

It means this is not the job for you

I wasn't about to apply, for 2 reasons:

1) it's permanent - I only do freelance
2) I wouldn't get it, as I'm a chartered manufacturing engineer, and don't use the word granular very often

[GadgeS3C]

MitchT said:

Product Manager. Basically it's managing the marketing of a specific product - in this case, the Mini brand...

• Identify who doesn't have a Mini and think of BS to get them to buy one.
• Identify who does have a Mini and think of BS to get them to buy a new one.
• And possibly, identify who's growing out of their Mini and think of BS to upsell them to a BMW.

If you go to an interview make sure you use the word 'granular' a lot. It's the latest BS buzzword among marketing bods. Makes me wish military assault weapons were more easily available every time I hear it, but anyway...

Blimey, I've been out of corporate BS for over a year - they can't still be using "granular", so 2011