Rolex daytona with 13 numeral not 15 info.
Rolex daytona with 13 numeral not 15 info.
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Discussion

kazste

Original Poster:

6,128 posts

229 months

Friday 6th March 2015
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I have just noticed that my daytona has the number 13 where the number 15 should be, nah sadly not but i have heard that this is an incredibly rare dial version and wondered if anyone could shed some light on how on earth this anomaly happened??

My guess is that there wont be many of these knocking around and that prices will be a little on the high side!!

kazste

Original Poster:

6,128 posts

229 months

Sunday 8th March 2015
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Anyone able to help?

Heres a photo of the watch which was apprently complete with authenticity letter from rolex.


toohuge

3,501 posts

247 months

Sunday 8th March 2015
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Looks like I'll be the first one to bite.....

The photograph is incredibly poor.... Not only have Rolex printed 13 instead of 15, but they have also installed the bezel incorrectly... what are the odds of that I wonder? scratchchin

kazste

Original Poster:

6,128 posts

229 months

Sunday 8th March 2015
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Sorry for the quality of the photo i took it using iphone from a QP magazine dated 2011.

In the magazine it states "the Daytona 13 is an extremely rare version of the automatic Rolex ref.16528 gold and dianmond set chronograph wristwatch with dial variant 13 and letter confirmation from Rolex chairman Heininger circa 1989.
Another section states that it was an "erroneous dial marking which had indeed been carried out at the factory.

Just curious really as to how such a watch could even of made it into production.

Stupid thing is if i were to of bought this i along with many would of sent it back without even thing of potential future value. States estimate for the watch was s.fr 122,500!!

Matt172

12,415 posts

275 months

Sunday 8th March 2015
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Maybe I'm being stupid, but why have you posted a picture from a magazine when you say you have the watch? Why not just post a photo of your watch

kazste

Original Poster:

6,128 posts

229 months

Sunday 8th March 2015
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Sorry my attempt at humour. The nah sadly not part was supposed to show i dont have this watch but have read about it.

Sorry for the confusion my wife does tell me that people often dont get me.

RichTT

3,266 posts

202 months

Monday 9th March 2015
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kazste said:
I have just noticed that my daytona has the number 13 where the number 15 should be
I can see where the confusion would be..

kazste

Original Poster:

6,128 posts

229 months

Monday 9th March 2015
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Me too but especially of you only quote half of what i typed wink

sad61t

1,100 posts

241 months

Monday 9th March 2015
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"...nah sadly not..." might have been the giveaway that the OP didn't actually own the rare collectable (i.e. broken) dial.

I haven't seen the original QP article so not sure if this a one off or a short series. The latter might be explained by a misprogrammed robot going to the 3 bin instead of the 5 bin when placing the 15. I would exclude a worker filling the 5 bin with 3s, or transposing the 3 and 5 bins as the 30 and 45 have been placed correctly. That said, any automated optical checking stage would have picked it up; they can even detect reverse placed LEDs by the shadow of the junction within the translucent packaging, so seeing 3 instead of 5 is a lighthouse event.

To me, it's a deliberate short run to stoke interest in the collectible market for the brand; by creating a high-value in auctions it acts as a halo for their mass produced lines.

bobbybee

889 posts

185 months

Monday 9th March 2015
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Matt172 said:
Maybe I'm being stupid, but why have you posted a picture from a magazine when you say you have the watch? Why not just post a photo of your watch
RichTT said:
kazste said:
I have just noticed that my daytona has the number 13 where the number 15 should be
I can see where the confusion would be..
Reading the whole sentence first probably would have stopped the confusion however
kazste said:
I have just noticed that my daytona has the number 13 where the number 15 should be, nah sadly not but i have heard that this is an incredibly rare dial version and wondered if anyone could shed some light on how on earth this anomaly happened??

Variomatic

2,392 posts

192 months

Monday 9th March 2015
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sad61t said:
To me, it's a deliberate short run to stoke interest in the collectible market for the brand; by creating a high-value in auctions it acts as a halo for their mass produced lines.
That'd be my first thought. Rolex have always been the kings of marketing in the "high end mass market" watch world and this is just the sort of thing to gain free publicity. Either that or the factory staff really aren't as skilled as their prices suggest.

Would be interesting if you had one and sent it back for service whether they'd do their usual trick of replacing the "faulty" dial with a shiny new one for you???

Nuisance_Value

721 posts

284 months

Monday 9th March 2015
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Dominic H

3,289 posts

263 months

Monday 9th March 2015
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Variomatic said:
sad61t said:
To me, it's a deliberate short run to stoke interest in the collectible market for the brand; by creating a high-value in auctions it acts as a halo for their mass produced lines.
That'd be my first thought. Rolex have always been the kings of marketing in the "high end mass market" watch world and this is just the sort of thing to gain free publicity. Either that or the factory staff really aren't as skilled as their prices suggest.

Would be interesting if you had one and sent it back for service whether they'd do their usual trick of replacing the "faulty" dial with a shiny new one for you???
I'd disagree. Rolex produce c800,000 units per annum. To make a watch in 1989 when they launched the Daytona 1652- series in the hope that at some unknown point in time in the future the interest caused would somehow benefit the brand, is unlikely. It's more likely that this was an early production piece made that slipped through quality control. Whenever you have human input, the unlikely can happen.

Interesting to learn, I hadn't heard of this watch before. Everyday is a school day!

kazste

Original Poster:

6,128 posts

229 months

Monday 9th March 2015
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I can see why people my think it was a ploy but im tempted to agree that back when it happened such a thing wouldnt of taken place. I can also see i was thinking of it wrong as its not really a 13 used instead of a 15 its a 3 picked instead of a 5 if you see what i mean. I was trying to think who on earth would make a number 13 but seperated both numbers where there to be picked.

The article from sotherbys also suggests that there may be others as it states this is the only one authenticated by rolex. Makes you wonder if any others are around.