ETA price rise
Author
Discussion

andy_s

Original Poster:

19,785 posts

281 months

Monday 9th March 2009
quotequote all
Apparently ETA have increased prices 6-8% for their movements - Sinn is about to pass this on (April 1st?) in their RRP. This obviously affects 7750 calibre watches of any make, who else passes what on to their customers and when is another question.

"As you already may be aware from trade publications, there will be a significant increase in prices for ETA movements, which are used in our watches as base caliber.

This price increase of up to 15% for chronograph movements affects us in a way that we cannot abosorb with our current pricing. Additionally, ETA movements are invoiced in Swiss Francs and the value of the Franc has risen about 10% in relation to the Euro, which has led to a further raise in costs."

Email allegedly from Sinn.

Slagathore

6,180 posts

214 months

Monday 9th March 2009
quotequote all
I read this the other day!

I can't remember if it was on here or another watch forum, but someone said it had been in the pipeline for a while, but they were stopped from putting the prices up immediately because they supplied to so many manufacturers.

They had to give them a certain amount of time to either source new movements or create their own.

I could have just imagined reading that, though!

Seight_Returns

1,640 posts

223 months

Monday 9th March 2009
quotequote all
Does anyone know how much manufacturuers pay for ETA movements ? Just curious.

Mr Noble

6,538 posts

255 months

Monday 9th March 2009
quotequote all
I'd guess about $4.50 if you're name is Mr. Yin Chai and you run a factory in Chenzen making fake Rolex'

If you are the buyer for Officine Panerai, then I'd guess you pay about $200 each!!



Is the price rise not just pound/euro related?

cyberface

12,214 posts

279 months

Monday 9th March 2009
quotequote all
Seight_Returns said:
Does anyone know how much manufacturuers pay for ETA movements ? Just curious.
Depends on the grade of the movement - ETA make three 'grades' of quality, with the Chronometer grade at the top (curiously, the middle quality movements are called 'Top'), and whether the manufacturer simply bolts the movement in or modifies it. If the manufacturer modifies the base ETA movement (e.g. IWC, fitting fancy springs and balance wheels, amongst others) then the manufacturer most likely doesn't buy a complete movement from ETA but just the kit of parts. Presumably it's cheaper to order a 'kit' from ETA since ETA doesn't have to assemble and regulate it.

The movements are available to watchmakers / enthusiasts anyway, you don't need to be a manufacturer to buy them. This is what I believed, but I've just spent a few minutes searching the internet and the watch supply shops that I've used, and could only find a couple of movements, with a 'POA' price. Certainly there's no immediately straightforward web store that sells blank ETA movements...

I was under the impression that a simple day/date movement like the 2892 cost around £20, with the 7750 being around four hundred quid. This is in fully assembled form, and the reason why you can't get a mechanical chronograph with a 'Swiss' movement for much less than £400. Cheaper chronos use Japanese or Chinese movements, of which there are a few to choose from, and of course there's the 'replica' 7750 which is made by the Chinese (all copies of ETA movements).