Christopher Ward new range
Christopher Ward new range
Author
Discussion

MikeO996

Original Poster:

2,008 posts

247 months

Wednesday 15th September 2010
quotequote all
Some gorgeous watches in CW's new 8 releases. Do seem to be heading upmarket though - whereas previous top of range was about £550, now a number of the new ones are £600 to £750. And (not a sign of going upmarket) I was surprised to see them advertising in the EasyJet in-flight magazine at the weekend - I thought their philosophy was about no marketing to keep costs down.
They've produced a nice "magazine" to introduce the new stuff, which has a couple interesting articles.

I wonder if they'll go like Pagani with the prices gradually growing as the image strengthens, or whether they're too cool for that?

LordGrover

34,070 posts

235 months

Wednesday 15th September 2010
quotequote all
Received that glossy in the post t'other day. Very nice but it all costs - that'll be why they have to charge more for the watches I expect. wink

Scooby72

719 posts

204 months

Wednesday 22nd September 2010
quotequote all
Got the magazine a week or two back.

Must say there are quite a few I like the look of, but I think I'm gonna treat myself to a CW Pilot MkII.

spaximus

4,364 posts

276 months

Wednesday 22nd September 2010
quotequote all
I had the magazine and yes there are some lovely watches. Price wise they have gone up because they are now automatic with good movements. They are still selling direct and have no super stars who they sponser to eat up the profit. I will get a speedhawk next!