Merchandising
Author
Discussion

J&j

Original Poster:

66 posts

216 months

Sunday 12th October 2008
quotequote all
With all this "unofficial" merchandising sprouting up (eg mugs/shirts etc), wouldn't it be useful if there was a brand badge like all of the other motor companies have? Show us your best efforts! Who knows, maybe Ted will adopt one?????

GTWayne

4,595 posts

246 months

Sunday 12th October 2008
quotequote all
[quote=J&j]..."unofficial" merchandising...
[/quote]

Not quite as "unofficial" as you might think. When LuckyP and myself were last at the factory Ted was asked if he had any objection to branded shirts/mugs etc. being offered on these here pages and he said that we could do whatever we liked ( so long as it was not illegal or imoral you understand wink ) yes

J&j

Original Poster:

66 posts

216 months

Sunday 12th October 2008
quotequote all
What I meant Wayne was "non-factory" stuff - the thinking is that a simple badge would apply for both incarnations (and in some respects would mystify the cause) rather than using the name and might even leag on to smaller items, eg key fobs etc. The possibilities are endless .....

GTWayne

4,595 posts

246 months

Sunday 12th October 2008
quotequote all
Fair point but for me at least, the 'Ultimug' thing has only come about as a bit of fun and I will not be doing anything else like it. I like that the Ultima is so under stated ( as a brand ) and am happy that it stay a best kept secret wink