Carfection closed down?

[Pflanzgarten]

https://youtu.be/z588KOrIxIA

I never knew.

[RDMcG]

Nor did I - Video here was quite insightful as to the economics and their demise. I thought it was a great channel. Glad to see Catchpole is now on Hagerty.

[LARK F1 GTR]

That's a real shame! I was watching some of their videos a couple of weeks ago.

[Truckosaurus]

I think the closest to an official announcement was just the addition of a 'thanks for watching' message at the end of their final video.

As JayEmm says, it is a shame that Youtube doesn't encourage quality content.

[untakenname]

Surprising just how little creators make with the monetisation and that UK viewers are worth half that of US ones.

I thought YouTube gave more weight to certain demographics so a video about high end cars aimed at middle aged men with disposable income to spare would garner a lot more value per view than say a Minecraft video where the majority of the audience is too young to be employed?

[CloudStuff]

Grab your favourite Carfection videos whilst you still can! (For me, the .2 GT3 manual vid is a must-keep).

Edited by CloudStuff on Thursday 26th January 10:37

[jayemm89]

A video on, say, a Ferrari will always yield higher returns than a Ford - but any view from the USA is always worth more than the UK.

Even at its best, UK revenue for me is consistently 20-25% lower and often quite a bit off - as mentioned in the video, half the value per view is not uncommon

[Bahnstormer]

The old EVO Catchpole videos are still good - the one with the Aston N24 on 'The old Military road' is epic.

Just search 'EVO The old Military road' on Youtube !

[simon_harris]

jayemm89 said:

A video on, say, a Ferrari will always yield higher returns than a Ford - but any view from the USA is always worth more than the UK.

Even at its best, UK revenue for me is consistently 20-25% lower and often quite a bit off - as mentioned in the video, half the value per view is not uncommon

I watch quite a bit of your content but have never bothered to subscribe - does it really make a financial difference to you if a viewer is subscribed or not?

[skwdenyer]

untakenname said:

Surprising just how little creators make with the monetisation and that UK viewers are worth half that of US ones.

I thought YouTube gave more weight to certain demographics so a video about high end cars aimed at middle aged men with disposable income to spare would garner a lot more value per view than say a Minecraft video where the majority of the audience is too young to be employed?

UK GDP / capita is hugely-lower than US. We just don't have anything like the prosperity we like to think we do.

I'm surprised the revenue / user is only double in the US.

[SturdyHSV]

skwdenyer said:

UK GDP / capita is hugely-lower than US. We just don't have anything like the prosperity we like to think we do.

I'm surprised the revenue / user is only double in the US.

My general perception with the US is the wage is double and things cost half as much

Where it's relevant to me anyway, similar job would pay easily twice as much and the stupid cars and parts I'd buy cost half as much.

[Dracoro]

simon_harris said:

jayemm89 said:

A video on, say, a Ferrari will always yield higher returns than a Ford - but any view from the USA is always worth more than the UK.

Even at its best, UK revenue for me is consistently 20-25% lower and often quite a bit off - as mentioned in the video, half the value per view is not uncommon

I watch quite a bit of your content but have never bothered to subscribe - does it really make a financial difference to you if a viewer is subscribed or not?

I don’t understand why subscriber count matters, I thought it was all about the views (and hence the advertising). If you get 100,000 views, does it matter to advertisers/YouTube if that’s 99,000 subs and 1,000 non-subs or 99,000 non-sub and 1,000 subs. It’s still 100k views either way….

[skwdenyer]

Dracoro said:

simon_harris said:

jayemm89 said:

A video on, say, a Ferrari will always yield higher returns than a Ford - but any view from the USA is always worth more than the UK.

Even at its best, UK revenue for me is consistently 20-25% lower and often quite a bit off - as mentioned in the video, half the value per view is not uncommon

I watch quite a bit of your content but have never bothered to subscribe - does it really make a financial difference to you if a viewer is subscribed or not?

I don’t understand why subscriber count matters, I thought it was all about the views (and hence the advertising). If you get 100,000 views, does it matter to advertisers/YouTube if that’s 99,000 subs and 1,000 non-subs or 99,000 non-sub and 1,000 subs. It’s still 100k views either way….

JayEmm can answer with real data, but if I was *sponsoring* a channel I'd probably want to know about subs, not just views - because subscribers get alerted to new content. Ditto if I was running a channel - if my subs were low, I'd be worried that an algorithm change would stop my target audience seeing my content.

But it may be that high subs / high views pay more than low subs / high views in the underlying YT ad model.

[suffolk009]

Henry Catchpole's films were fabulous. Fortnately he seems o have found a new home on the Hagerty channel.

[jayemm89]

The algorithm is a complex beast. Ultimately having many subscribers doesn't pay in of itself - but it does seem to affect how much you earn. A 100k view video for me now would earn more than it did when I had 20k subs, for example.

I believe YouTube sees bigger channels as having more clout, therefore more value to sponsors.

[suffolk009]

jayemm89 said:

The algorithm is a complex beast. Ultimately having many subscribers doesn't pay in of itself - but it does seem to affect how much you earn. A 100k view video for me now would earn more than it did when I had 20k subs, for example.

I believe YouTube sees bigger channels as having more clout, therefore more value to sponsors.

BTW, thanks for your recent video explaining this.

[BlindedByTheLights]

jayemm89 said:

The algorithm is a complex beast. Ultimately having many subscribers doesn't pay in of itself - but it does seem to affect how much you earn. A 100k view video for me now would earn more than it did when I had 20k subs, for example.

I believe YouTube sees bigger channels as having more clout, therefore more value to sponsors.

Hi Jayemm, I really enjoy your videos keep up the good work!

[ewand]

Bahnstormer said:

The old EVO Catchpole videos are still good - the one with the Aston N24 on 'The old Military road' is epic.

Just search 'EVO The old Military road' on Youtube !

I'm never star struck or particularly fussed about talking to/getting selfies with famous people, but I saw Henry standing at a food stall at Goodwood waiting for his fish and chips. Nobody else around, so I walked up, said something like "Henry? I'd just like to say, that old video of you on the Old Military Road with the Aston is one of my favourite videos ever; keep up the great work and thanks!". He looked genuinely a bit surprised and quite pleased

https://www.youtube.com/watch?v=xkAT82-R0S8

[jayemm89]

Well that's freaky.

Today I took a V8 Vantage out on that same road - and why? Because of his video.