The Mail surpasses itself

[Muzzer79]

My attention was drawn today to the awful story concerning Leah Croucher - young girl who went missing a few years ago, she is local to me.

Some human remains have been found at a house and police are there with forensics, etc.

The Mail are reporting this development in the case. Here's a quote from the 4th paragraph:

The Mail said:

According to sources, much of the forensic work has been focused on one of the ceilings of the home, which is valued at £490,000

It's like a compulsion they have. I mean, they drop it into every celebrity story they run but to put it in something like this just beggars belief!

[Hoofy]

I'd comment if there's a car in any photo and ask if they have the value of said car and its 0-60 time.

[CubanPete]

I hope they put the age of the house in brackets after it too.

[Longnose]

That's an expensive ceiling !

[Rich Boy Spanner]

I always get a vaguely unsettling feeling if I go into the Daily mail website, like a need a shower afterwards. It's so toxic.

[vikingaero]

Hoofy said:

I'd comment if there's a car in any photo and ask if they have the value of said car and its 0-60 time.

The Mail always get it wrong with cars. They nearly always use the full MSRP because it sells the story.

They'll report a £3k 20 year old S-Class as being £100k, rather than the true value of £3k.

[sunnygym]

I believe they intentionally add stuff like that just to ps off their readers and make them comment. Same as using Fahrenheit instead of Celsius which seems to really wind everyone up.

[Spoke]

Rich Boy Spanner said:

I always get a vaguely unsettling feeling if I go into the Daily mail website, like a need a shower afterwards. It's so toxic.

Rather like free-diving in a slurry tank.

[jj.]

And knowing them houses, there is no way it's valued at £490k (even in current climate). Add another £100k - £150k and you might start to be in the right sort of area. Where do they get their 'prices' from...?
jj

[Vipers]

Same when they comment of someone doing something wrong nd goes something like ".......and their parents who live in a £250,000 detatched house", which has absolutely sod all to do with the story.

[Muzzer79]

Story has been updated.

Now the house value is the headline!!

https://www.dailymail.co.uk/news/article-11306997/...

[Vanden Saab]

Muzzer79 said:

Story has been updated.

Now the house value is the headline!!

https://www.dailymail.co.uk/news/article-11306997/...

They are trolling this thread

[silverfoxcc]

The express are just as bad

Mary,25,a vivacious blonde, who lives in a 500k house....etc etc

[pork911]

Without nods to house prices, salaries, wealth, occupation, family tie I just don't know how to feel about people in my gammon froth wonk mag.

[ED209]

It he mail is an absolute st rag. It’s all about house prices, celebrity’s I have never heard of and anti police rubbish.

[off_again]

Its all about engagement. As a media company, they are driven by revenue and how much ad revenue that they need. The more engagement they get, the more revenue they receive. Getting engagement can be done a number of different ways, but most media companies like the Mail, like to do this via fear, envy or even shock. Its not about reporting the news, its about how many people can they offend, drive fear into or basically get to click, share or read their reports. I heard this not long ago - an angry reader is the best kind, they read the article multiple times (multiple ad impressions) and they tell 10 other people.....

So yeah, if they can get some envy in there about a house price, they will do it. Probably will try and get some sort of z-list celeb too, because you know, SEO, and then try some fear mongering too with a classic "wont you think of the kids" or "we arent being protected by the Police".... you can almost write the headlines yourself.

[robscot]

sunnygym said:

I believe they intentionally add stuff like that just to ps off their readers and make them comment. Same as using Fahrenheit instead of Celsius which seems to really wind everyone up.

Basically this, it is like some errors and framing of content - its to provoke engagement from idiots, usually on social media, which then pings an algo and gets stuff shared more. More shares, more surfacing of content, more clicks and therefore ads.

Well done to the OP, you are what you hate and have been played by the Mail

[mwstewart]

It likely falls within their editorial ruleset. Fancy having a job like that.

[Super Sonic]

It must be the rag of choice for estate agents. Apparently they used to ask their readers for ideas to improve the paper, and someone suggested they perforate the articles 'so readers could pull out the ones they like'. The comments section can be amusing tho...

[rustyuk]

Just remember they own both sides of the coin. Not just the one on the right.