Youtube revenue?
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Discussion

eldar

Original Poster:

25,268 posts

225 months

Wednesday 30th December 2020
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Another thread seems to indicate earning a 'few thousand pounds' a month from youtube is reasonably easy, even from a subject with limited appeal.

My limited research seems to indicate the number of views necessary is more than a few thousand a month, more like hundreds of thousands.

Is that a reasonable assumption, and are there taxation implications? I'm reluctant to question the numbers without some evidence...

robuk

2,512 posts

219 months

Wednesday 30th December 2020
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eldar said:
Another thread seems to indicate earning a 'few thousand pounds' a month from youtube is reasonably easy, even from a subject with limited appeal.

My limited research seems to indicate the number of views necessary is more than a few thousand a month, more like hundreds of thousands.

Is that a reasonable assumption, and are there taxation implications? I'm reluctant to question the numbers without some evidence...
High hundreds of thousands a month, if not topping mil mark to just get into 4fig GBP range.

At the whim of YT algo, the slog to get to that point building an audience with consistency of content that takes time to do properly, and de monetisation always a danger.

The pros are evergreen content that earns, the algos can chuck your vids infront of new people randomly so can get rev spikes from historic content.

The expectations from audiences have risen in terms of content and quality, and due to the scale it is rare to find a niche that is not already dominated and sewn up.

Good luck!

Hoofy

80,044 posts

311 months

Wednesday 30th December 2020
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What 'e said.

Create a video, see what happens. If you build it... you'll be the only person watching it.

vulture1

13,755 posts

208 months

Wednesday 30th December 2020
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The winners are the ones who comment on content created for them. So cine sins or the f1 word etc. If the real world keeps making weekly content then your supply is there for nothing. I dont think you can make it professional enough to be a background money maker part time

CzechItOut

2,156 posts

220 months

Wednesday 30th December 2020
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When I looked at this previously, one million views was roughly £1,200 in ad revenues. This varies by niche, but it is good ballpark.

You can also make money from sponsorship, affiliate links and subscriptions/donations from sites like Patreon.

To make "a few thousand" a month is exceedingly difficult. Small niches by definition don't generate the views and popular subjects are very crowded.

Before you even qualify for YouTube's Partner Programme you need at least 1,000 subscribers and 4,000 hours of views to your videos, therefore the income isn't something you can get up and running in a short space of time.

InitialDave

15,085 posts

148 months

Wednesday 30th December 2020
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Also, who is watching your content makes a difference. Some nationalities are worth more to advertisers, and so generate a better return.

jonwm

2,734 posts

143 months

Thursday 31st December 2020
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I've always wandered how these YouTubers my daughter watches have huge mansions and lambos all paid for by YouTube.

I watched a plumber explaining that with all the vids he had done (quite a lot) editing time, uploading etc he barely broke even if you calculate the time and effort.


m3jappa

6,948 posts

247 months

Thursday 31st December 2020
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disregarding what they do or dont earn what amazes me is how professional some of these videos are. I often stumble across say a car review which is on par with top gear quality, then you see its had 5k views in 3 years!

Some of them actively hire videographers which i suppose if you want to hit the big time you may have to.

And yes the kids videos must make serious serious money, i glance at what my daughter watches and some of these videos have hundreds of millions of views.

devnull

3,862 posts

186 months

Thursday 31st December 2020
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I would strongly recommend you put on a brew and watch this video by Ali Abdaal: https://www.youtube.com/watch?v=VTTp5A-rSdc

One of the few youtubers that go into detail about how much money they make on YouTube, and this one is bang up to date.

Summary: It makes him a fkton of cash, but it took 14 years to get there in terms of building the skills and putting out the videos to a sufficient cadence in order to be able to make good money in a sustainable fashion on YT.

anonymous-user

83 months

Thursday 31st December 2020
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A few of the channels I watch get around 50K views per video, yet they state that YouTube is their only job. How can you make any money at all if you are only releasing one or two videos a week?

I assume they are actually making more money from Patreon and Sponsors than from YouTube itself?

red_slr

20,696 posts

218 months

Friday 1st January 2021
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There are really only 3 ways to make money from youtube, IMVHO.

1. Be wealthy to start with. Run it as a business - invest a lot to start with and then scale up. This is more common these days. The early years you wont mind you are making a loss as you are already rich and thats just how business works.

2. Start small, keep costs to basically zero and keep pumping out content on a regular basis, weekly really ideally 2-3 times a week. Eventually, maybe 5-10 years later you can make some money. You will have invested a lot of time and effort though.

3. Get a viral video and then grow off the back of that. i.e lucky.

Have a look at social blade. Its a good website that tells you (very) roughly how things are going. The revenues are known to be very hit and miss though.

One channel I follow is "normalguysupercar" and Dan has been at it for 10 years. Trys everything and puts a lot into it but still only has 60k subs. He started a project a couple of years ago to get to 100k. Brought in an investor, did loads of content. Still barely passed 50k. It shows just how hard and saturated the market is.

https://socialblade.com/youtube/c/normalguysuperca...

Yet another guy can stuff his face with burgers and film it and in the space of 3-4 years has 1m+ subs

https://socialblade.com/youtube/channel/UCc9CjaAjs...


red_slr

20,696 posts

218 months

Friday 1st January 2021
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Forgot to say as for viral check out bald and bankrupt.

2 years on youtube. 200 videos. 2.4m+ subs!!

Found his niche, good personality on camera, developed his image, got a big set of balls and keeps a smattering of totty in the mix from time to time.... a clever guy.

Bankrupt he is not. (he is very bald though)


Welshbeef

49,633 posts

227 months

Friday 1st January 2021
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Joey Deacon said:
A few of the channels I watch get around 50K views per video, yet they state that YouTube is their only job. How can you make any money at all if you are only releasing one or two videos a week?

I assume they are actually making more money from Patreon and Sponsors than from YouTube itself?
Universal income /Job seekers allowance.

hyphen

26,262 posts

119 months

Friday 1st January 2021
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Joey Deacon said:
A few of the channels I watch get around 50K views per video, yet they state that YouTube is their only job. How can you make any money at all if you are only releasing one or two videos a week?

I assume they are actually making more money from Patreon and Sponsors than from YouTube itself?
rich parents/debt/benefits/married to Alec Baldwin.

Also like most other entrepreneurs, they will be willing to live on very little during start up, as they believe in their business plan paying off later on.

hyphen

26,262 posts

119 months

Friday 1st January 2021
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red_slr said:
Forgot to say as for viral check out bald and bankrupt.

2 years on youtube. 200 videos. 2.4m+ subs!!

Found his niche, good personality on camera, developed his image, got a big set of balls and keeps a smattering of totty in the mix from time to time.... a clever guy.

Bankrupt he is not. (he is very bald though)
Had a quick look, he is putting the effort in, loads of travel videos.

okgo

42,127 posts

227 months

Friday 1st January 2021
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A guy I cycled with has a channel and I think he’s said most of his ‘money’ is from brands related to his topic (also cycling) sponsoring the page for perhaps a few hundred quid a month and/or loads of free kit. He has 115,000 subscribers and makes videos almost daily.

I would imagine there are easier ways to earn a lot more money but if it’s a passion too then that helps I guess.

Patreon is an interesting one, a chap I follow on Instagram who finds the most weird and wacko Americans to interview makes circa $1m a year from Patreon. Also seems to have 1.5m subs on YT but only 24 videos there so presume patreon is just much more lucrative.

The market you want is people who have nothing better to do, and can become obsessive. Kids.

Dan_The_Man

1,166 posts

268 months

Friday 1st January 2021
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I got 1.9M views last year and £975 revenue, was off the back of one lucky viral video, better than interest on my bank account but the tax man will require his slice.

LimJim

2,274 posts

71 months

Friday 1st January 2021
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Car vids seem to do okay too.

LimJim

2,274 posts

71 months

Friday 1st January 2021
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Dan_The_Man said:
I got 1.9M views last year and £975 revenue, was off the back of one lucky viral video, better than interest on my bank account but the tax man will require his slice.
Has it changed much over time? I remember one vlogger saying he left because youtube cut £/view overnight by some stupid percentage.

Muppet007

451 posts

74 months

Friday 1st January 2021
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It's not just ad revenue they make money from. We pay people (influencers) to create content for specific features of our products, for some of them it's ££££ for a 10-15 min video.