Direct Vision Rentals

[CommanderJameson]

I'm trying and failing to find some contact details for this lot. They used to rent tellies and washing machines about a decade ago, and may well have changed name or gone bust or been bought or whatever.

I fling myself upon the all-knowing mercy of the PH Massive, that I might be enlightened.

[gilla]

Disasterous merger with competitors Granada in mid - late 90's... multi-million pound marketing campaigns failed completely, bust by the millennium IIRC

Edit... might be wrong - think Granada bought them in 1994 but the retail rental market went to st late 90's...

Edited by gilla on Wednesday 22 September 09:10

[digitise]

Wikipedia said:

Granada TV Rental -
As electronic product prices fell, (and their reliability improved) consumer trend changed from renting to buying electrical goods. This drift away from rental eventually resulted in the decline of this chain which (after a "merger" with rivals Direct Vision Rentals - which they proceeded to close down having transferred all business to the Granada books)re-branded as Box Clever leading to a merger with Radio Rentals in 2000.[6] This successor company had since withdrawn from the high street following heavy losses and now only has an internet presence.

[CommanderJameson]

Many thanks, chaps.

Virtual pints all round!

[Pothole]

my Mum gets her telly from Boxclever. That is all. Thank you.

[mel]

I can actually see this lot making a bit of a come back, as outfits like "Brighthouse" or whatever they are called find lending more and more difficult and interest rates go up and up the brighter pay weekly types (I can see a possible flaw already) might work out that "buying" a telly for £20 a week over 8 years at an APR of 578% might not be the best option if you can rent one for £20/week and be able to change it for a bigger flasher one in 2 years time.