Slap-dash trade ads - affect your perception?
Slap-dash trade ads - affect your perception?
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Discussion

Landlord

Original Poster:

12,689 posts

288 months

Tuesday 26th March 2013
quotequote all
I came across this ad; http://www.autotrader.co.uk/classified/advert/2013...

and noticed a) a couple of the interior pictures are from a merc and; b) they mention "full leather trim" but then go on to list "cloth interior"

Is it just me, or does this make you think that if they can't be bothered to get their ads right (which is a pretty important part of enticing people to buy a car) that they might apply the same lack of attention to the cars themselves?

markmullen

15,877 posts

265 months

Tuesday 26th March 2013
quotequote all
It's a 4k smoker, I'd not write it off for a poor advert.

Krikkit

27,941 posts

212 months

Tuesday 26th March 2013
quotequote all
Bingo. A dealer that doesn't read an ad after posting (the errors are completely obvious there, I can forgive a stray photo or spelling mistake) smacks of a rush-job elsewhere.

billzeebub

3,913 posts

230 months

Tuesday 26th March 2013
quotequote all
exactly, I tend to avoid. Also dverts that just feature every keyword search that they can think of. So annoying.

Jaguar steve

9,232 posts

241 months

Tuesday 26th March 2013
quotequote all
Poor adverts make me wonder what else they CBA with

Personally wouldn't want any involvement with a vendor that's lazy/ignorant/illiterate.

irocfan

49,293 posts

221 months

Tuesday 26th March 2013
quotequote all
I started a thread about this some time ago - long story short, I agree with you 100%. It's bad enough if a private sellar stuffes upp [sic] but for a trade seller it just smacks of sloppiness (ditto a dirty car!)