Who drives who?
Author
Discussion

Gwagon111

Original Poster:

4,422 posts

192 months

Friday 16th August 2013
quotequote all
So, to my simple mind, it seems that certain types of people are attracted to certain types of cars. Is this due to marketing departments being very good at their jobs, and successfully getting the folk they would like to drive their cars, to drive their cars, or is it that the marketing departments react to who tends to drive their cars, and then trim their advertising, to ensure that the 'type' keep buying their product?

Debaser

8,642 posts

292 months

Friday 16th August 2013
quotequote all
Maybe certain types of people just like certain types of car?

SV8Predator

2,102 posts

196 months

Friday 16th August 2013
quotequote all
Sorry, I missed the original question, and haven't got the time to read the two posts above.

What was it again?

Gwagon111

Original Poster:

4,422 posts

192 months

Friday 16th August 2013
quotequote all
SV8Predator said:
Sorry, I missed the original question, and haven't got the time to read the two posts above.

What was it again?
Are car manufacturers' marketing departments, or customers in charge of choices, when it comes to purchasing cars.

Ozzie Osmond

21,189 posts

277 months

Friday 16th August 2013
quotequote all
I'll take the sports car please!

Don't care who builds it; don't care whose engine it has in it; don't care how it's advertised - so long as it looks good and drives well!

ALY77

666 posts

241 months

Friday 16th August 2013
quotequote all
I think word of mouth from friends, family and colleagues is worth more than any marketing campaign.

Gwagon111

Original Poster:

4,422 posts

192 months

Friday 16th August 2013
quotequote all
Ozzie Osmond said:
I'll take the sports car please!

Don't care who builds it; don't care whose engine it has in it; don't care how it's advertised - so long as it looks good and drives well!
That's about the size of it rolleyeshehe.

Prizam

2,447 posts

172 months

Friday 16th August 2013
quotequote all
Depends if you like cars or not.

If you do like cars, you get what you want.

If you don't like cars (Or are a bit dim) then you get what you are told.

"Super reliable cheap brand new little diesel to thrash up and down the motorway and renew every 3 years to save on garage costs"

krunchkin

2,209 posts

172 months

Friday 16th August 2013
quotequote all
Until you are sufficently equipped with knowledge to counteract the bullst that marketing and advertising throws at you then you are always going to be influenced by it. You only have to look at the Audiophile or Super Unleaded threads on here to see excellent examples of males falling for the same kind of bullst that women buy into when it comes to cosmetics etc. What you do find on Pistonheads is lots of people who are sufficiently knowledgable about cars to not fall for marketing completely - although the power that big brands like Audi and BMW can build can sometimes be overwhelming.

Gwagon111

Original Poster:

4,422 posts

192 months

Friday 16th August 2013
quotequote all
krunchkin said:
Until you are sufficently equipped with knowledge to counteract the bullst that marketing and advertising throws at you then you are always going to be influenced by it. You only have to look at the Audiophile or Super Unleaded threads on here to see excellent examples of males falling for the same kind of bullst that women buy into when it comes to cosmetics etc. What you do find on Pistonheads is lots of people who are sufficiently knowledgable about cars to not fall for marketing completely - although the power that big brands like Audi and BMW can build can sometimes be overwhelming.
One would hope so.

slippery

14,093 posts

270 months

Friday 6th September 2013
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krunchkin said:
Until you are sufficently equipped with knowledge to counteract the bullst
Well nobody knows bullst better than the OP. hehe

squeezebm

2,319 posts

236 months

Saturday 7th September 2013
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laugh
slippery said:
Well nobody knows bullst better than the OP. hehe
At least with Welshbeef he is quite funny and likes a drink

Stuartggray

7,703 posts

259 months

Saturday 7th September 2013
quotequote all
SV8Predator said:
Sorry, I missed the original question, and haven't got the time to read the two posts above.

What was it again?
It's about BMW drivers. Don't worry about it.

squeezebm

2,319 posts

236 months

Saturday 7th September 2013
quotequote all
Stuartggray said:
It's about BMW drivers. Don't worry about it.
Bmw drivers aren't what they used to be!

Gwagon111

Original Poster:

4,422 posts

192 months

Saturday 7th September 2013
quotequote all
Stuartggray said:
It's about BMW drivers. Don't worry about it.
scratchchin, hehe nowt wrong with BMW drivers.