Zenos Project E10 - design
So what will the Zenos actually look like? Ansar Ali talks us through the aesthetics...

But what's the finished product going to look like?
Credit due to Zenos for laying the financial and engineering foundations first. "It is hardly surprising that most projects start off with a vision - a design vision - intended to seduce and beguile aspiring owners," writes Ansar Ali exclusively for PH. He goes on to explain that before a marker pen (or its digital equivalent) even touched a drawing board he and co-founder Mark Edwards sat down and identified key words that would inform the way both the brand and products would develop. Words like 'rigorous', 'accessible', 'true', 'fun' and 'pure' came to mind, 'thrill' and 'intelligence' selected as the core to the brand identity.
There's a risk there of coming across more like goatee stroking, latte-sipping ad execs than hard headed engineers creating a back to basics sports car brand. But Ali and Edwards would counter it's important for Zenos to have an emotional heart, as well as a technological one.
To expand a little Ali says the 'intelligence' bit comes from the tub at the heart of the Zenos architecture. "Our technical partners came back with the proposition of using recycled carbon material because of its low mass and cost," he says. "Similarly the approach to the body programme stems from customer affordability, both at the point of purchase and during ownership. Using recycled carbon for the tub allows it to be part of the external body, thus reducing the number and size of body panels. If there have to be panels then make sure they are affordable to replace."
Which is how the early sketches showing wheelarches overlapping the tub came about, the latter smaller than shown in the early proposals to help keep costs down. In total the finished design will have about 15 panels, all intended to be "easily and economically replaceable."
The thrill bit? Well, 300hp per tonne is a good start, likewise this implication they intend owners to feel like they can push the car hard and not fear a small prang will write it off. As far as expressing that in design terms goes take a look at the sketches and see what you think...
Pictures: PH/Zenos
Why cant he be bothered to make a proper car with a roof, akin to Lotus?
I wager its because this is the relatively easy option, but I can't see many opting for this unless it offers something different to all the others, like perhaps an exotic engine.
Why cant he be bothered to make a proper car with a roof, akin to Lotus?
I wager its because this is the relatively easy option, but I can't see many opting for this unless it offers something different to all the others, like perhaps an exotic engine.
http://www.zenoscars.com/e11-specification/
Bring back minimalism - in all its forms
In 1960, ( financilly bleak times )to further boost sales prices were reduced in a still simpler revised version, in kit form to £399 less engine & gearbox £499 with 100E sidevalve & gearbox and at £599 with a 105E OHV engine & box. The rest as they say is history over the next 56 years.
Bring back minimalism - in all its forms
In 1960, ( financilly bleak times )to further boost sales prices were reduced in kit form to £399 less engine & gearbox £499 with 100E sidevalve & gearbox and at £599 with a 105E OHV engine & box. The rest as they say is history over the next 56 years.
Might I refer you to this thread, 8 pages long, which recounts early Lotus history and lots of pictures of the people & places involved.
http://forums.autosport.com/topic/93932-lotus-the-... +hornsey
This design, whilst a long way from reality, still makes the new Caterham look pretty f'kin crap.
https://forge.localmotors.com/pages/competition.ph...
Another new car company starts out with high hopes-Best of luck to them.
I will say though, if this is to replace my Caterham in a few years, I'll be waiting for the version with a roof. I don't care what it's made of, but it needs to keep the rain out as a permanently open-top car is just not practical in this country.
What does concern me is their talk about body panels... sure keeping the body panels down keeps the cost down, and if you're going to do that then why not make the exposed tub aesthetically pleasing and use some of that as the external form. BUT then they talk about repairability. Now to me, "exposed tub" is not synonymous with "cheap to repair". Call me crazy? If you have a little dink that trashes a wing, then that's easy to fix. But if you have a little dink in the wrong way which means that the exposed areas of tub take the brunt of a hit, you're looking at an entirely new chassis - or at least a very expensive repair.
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