Rolls Royce SUV
Discussion
http://www.bbc.co.uk/news/business-25660986
The ultimate in luxury just got more luxurious?
I know PH tends to have strong feelings on the dilution of brands. Thoughts?

The ultimate in luxury just got more luxurious?
I know PH tends to have strong feelings on the dilution of brands. Thoughts?

skyrover said:
http://www.bbc.co.uk/news/business-25660986
The ultimate in luxury just got more luxurious?
I know PH tends to have strong feelings on the dilution of brands. Thoughts?

The ultimate in completely overrated crap just got more crap.The ultimate in luxury just got more luxurious?
I know PH tends to have strong feelings on the dilution of brands. Thoughts?

Stupid photoshop picture aside, if you don't follow (or listen to) the market you end up like Aston Martin which generally involves a creek and a paddle.
JLR took forever to (eventually) realise this and BMW realise there are only so many saloon and coupes you can make in a market dominated by SUV and crossovers so are testing the waters.
JLR took forever to (eventually) realise this and BMW realise there are only so many saloon and coupes you can make in a market dominated by SUV and crossovers so are testing the waters.
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