Insurance and a soft toy
Discussion
balls-out said:
Do you choose the insurance web sites you visit based on whether or not you get a free fluffy toy?

Given that confused.com is giving away robot toys now I suspect it does sway allot of people. well know website said:
And remember, it's your last chance to get a Limited Editions Safari Oleg toy
what age is the average buyer of insurance?
I suspect it's the "daddy/mummy, I want that" effect. If your three year-old is demanding a stupid meerkat toy then you'll probably at least get a quote through them.
Given that they're probably made for 2p in a sweatshop in China, they wont need many extra sales from it to recoup their costs.
Given that they're probably made for 2p in a sweatshop in China, they wont need many extra sales from it to recoup their costs.
kambites said:
I suspect it's the "daddy/mummy, I want that" effect. If your three year-old is demanding a stupid meerkat toy then you'll probably at least get a quote through them.
I think they used to go for a fair bit on ebay too, though its blocked at work so I cant back that theory up right now.Insurance is a really dull subject that is (pretty much) a mandatory part of owning a house and driving a car, can cost a fair chunk of money and it only becomes useful after some sort of stressful or unwelcome event; normally the only tangible thing you get from the hundreds or more pounds you've just shelled out is a wadge of documents full of boring legalese. It's a nice touch to actually receive something a bit fun from the whole process, and it obviously works for them.
PulsatingStar said:
kambites said:
I suspect it's the "daddy/mummy, I want that" effect. If your three year-old is demanding a stupid meerkat toy then you'll probably at least get a quote through them.
I think they used to go for a fair bit on ebay too, though its blocked at work so I cant back that theory up right now.Pixelpeep7r said:
the same people that switch broadband provider because its 'half price for 6 months' (on an 18 month contract...)
I've done it via them because they often bring back a better quote than confused and other comparisons.Plus an extra £35 back from selling a toy on ebay is an extra bonus!

You seem to underestimate the sheer stupidity of the general public. I do understand that more lucid people on here did genuinely get the cheapest quote from meerkat.com and then passed the toy on, so no offence. You only have to read the knob thread to understand why I'm not surprised people will buy insurance policies just because of this free toy...
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but I do get a lot of pink paperwork....