RE: Prince Harry-owned Audi RS6 | Private Area
RE: Prince Harry-owned Audi RS6 | Private Area
Sunday 12th November 2023

Prince Harry-owned Audi RS6 | Private Area 

The fiery-haired, Apache-flying, privacy-advocating Duke of Sussex's former fast wagon is for sale...


The value of interesting provenance is a tricky one to quantify when discussing secondhand cars. More often than not, we’re inclined to think that seeing a celeb’s name etched into the service history is little more than a novelty. After all, knowing that Jay Kay once owned your V8 Vantage doesn’t amplify its specialness in any real sense (handy, given his Kayness seems to have pre-owned half the cars on PH), it just gives you something to talk about down the pub. Or at Sunday Service. Or when you come to sell it. You wouldn’t necessarily pay extra for it. 

But there are obvious exceptions to that line of thinking. For one thing, there is the associated fame (or comparative rarity) of the car itself. Steve McQueen never technically owned the ’68 Mustang GT he drove in Bullitt (though he definitely tried to buy it later on) but his obvious connection with the car - and its singular place in movie history - helped it sell for a scarcely believable $3.7m at auction when it resurfaced not so long ago. For another, there is the zealousness of the famous person’s fanbase to factor in. If a Ford Fiesta pre-owned by Taylor Swift came up for sale, we’re fairly confident that Fiesta would command a sizeable premium. 

Who can forget the fuss that occurred when Lady Di’s one-off Escort RS went under the hammer? Even in the PH forums - usually the epitome of shoulder-shrugging nonchalance - it captured people’s attention. The auction house thought they might get £150k for it. When the gavel finally came down it had sold for £650k - meaning that the buyer actually paid £722,500 when all the fees were added. Which is fairly astonishing for an RS Turbo that was probably worth £30k without Diana, Princess of Wales on the V5. 

Which brings us neatly to this C7-gen Audi RS6, a car once owned by her youngest son. Now, Prince Harry is probably equally as well-known as his late mother, if not quite as well-liked. He bought the Daytona Grey car in question for a reported £91,530 back in 2017 (including an optional extra spend of £11k) and moved it on a little over a year later - just after he got married to Meghan, in fact. As our seller helpfully suggests, there are plenty of pictures of him driving it to be found on the internet, and Harry is said to have covered 4,464 miles during 15 months of ownership. 

So, what’s it worth today? Well, as it turns out - at least to a chap in Grantham hoping to clear some space in his garage - a very reasonable £42k. As you might expect, the six-year-old model has seen a good deal more use since Harry occasionally sat behind the wheel, but no more than average at 68k. It looks absolutely top-notch, too, and is said to boast not only a full manufacturer warranty till May 2025, but also a set of P-Zeroes that have only seen 500 miles of use. 

Beyond its ownership history, let's not forget that the C7 RS6 makes for an admirable secondhand purchase based on its own merits. The later Performance derivative might be considered mildly more desirable, but we’re still talking about an all-weather V8-powered fast wagon from the top drawer. It was a prudent investment for a publicity-conscious thirtysomething millionaire back in 2017; for less than half its value when new - and still better looking than its successor - it is a consummate choice. And a quick temperature check of used values suggests you’re paying next to nothing for the pleasure of knowing that the man who currently sits fifth in the line of succession once occupied the driver’s seat. Double bubble, right? 


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Author
Discussion

GreatScott2016

Original Poster:

2,524 posts

118 months

Sunday 12th November 2023
quotequote all
Harry's association should devalue it in my view wink lovely car though for sure.

119

19,996 posts

66 months

Sunday 12th November 2023
quotequote all
I thought cars were 'loaned' to the Royals?

JumpinJack

408 posts

208 months

Sunday 12th November 2023
quotequote all
It certainly doesn't want to make me buy this particular car any more than a "normal" one. But that is a lovely and subtle spec.

Whydoyoutalkcrap

220 posts

243 months

Sunday 12th November 2023
quotequote all
GreatScott2016 said:
Harry's association should devalue it in my view wink lovely car though for sure.
Agreed - any association with the 'Ginger Whinger' would be a real negative and I wouldn't have drawn attention to it. Was it his 'spare' car?

richinlondon

893 posts

152 months

Sunday 12th November 2023
quotequote all
Wow, he must have been working hard and earning well to have spent £91k on a car in 2017…

sjabrown

2,086 posts

190 months

Sunday 12th November 2023
quotequote all
Regardless of ownership history that’s a lovely colour for it.

FlukePlay

1,193 posts

175 months

Sunday 12th November 2023
quotequote all
Sniff the passenger seat and you might just get a whiff of 'Musk of Meghan'. Worth a premium?

CDP

8,045 posts

284 months

Sunday 12th November 2023
quotequote all
I recall a story about the manager of the Rolls Royce dealership in Leeds urgently getting a Shadow out of their showroom registered JS1.

It had provenance shall we say.

That wasn't as bad as the Range Rover camper conversion with the same previous owner...

_ppan

649 posts

99 months

Sunday 12th November 2023
quotequote all
FlukePlay said:
Sniff the passenger seat and you might just get a whiff of 'Musk of Meghan'. Worth a premium?
ROFL biggrin

9k rpm

615 posts

240 months

Sunday 12th November 2023
quotequote all
Probably got rid of it as it didn’t align to his tree hugger aspirations. Nice colour, chrome window trim looks a bit naff.

georgeyboy12345

4,620 posts

65 months

Sunday 12th November 2023
quotequote all
Bizarre the kind of vitriol that Prince Harry and his wife seem to attract from certain types of people. Usually right wing royalist tory odd bods.

Anyway, this is a lovely spec for such a car, clearly an indicator the man has taste.

Earthdweller

19,427 posts

156 months

Sunday 12th November 2023
quotequote all
Owned and paid for by Harry or part of the lease deal with Audi to provide cars to the Royals on very favourable terms

The latter I’d suggest

Kuwahara

1,540 posts

48 months

Sunday 12th November 2023
quotequote all
Earthdweller said:
Owned and paid for by Harry or part of the lease deal with Audi to provide cars to the Royals on very favourable terms

The latter I’d suggest
You mean free.!!!

epom

14,944 posts

191 months

Sunday 12th November 2023
quotequote all
Ah yes Harry, the much derided, mostly unloved Royal, seemingly because he finds the whole royalty thing a bit outdated and kind of a sham. He reminds me very much of his seemingly universally loved mother who of course stuck to theRoyal sham plan.

Mysstree

547 posts

76 months

Sunday 12th November 2023
quotequote all
richinlondon said:
Wow, he must have been working hard and earning well to have spent £91k on a car in 2017…
Whatever the deal, paid for it outright, PCP, HP it was the taxpayer who paid for it unless he had saved up his wages from his days in the armed forces.

Firebobby

994 posts

69 months

Sunday 12th November 2023
quotequote all
If I was on the hunt for an RS6 that would be the last one I'd touch knowing that whining dog had had his ginger arse sat on the seats!!

Dashnine

1,713 posts

80 months

Sunday 12th November 2023
quotequote all
Mysstree said:
richinlondon said:
Wow, he must have been working hard and earning well to have spent £91k on a car in 2017…
Whatever the deal, paid for it outright, PCP, HP it was the taxpayer who paid for it unless he had saved up his wages from his days in the armed forces.
Doesn’t the tax payer fund the Army so….

In any case, wasn’t Prince Charles (at the time) funded via the Duchy of Cornwall, who in turn funded his sons so it the people of Cornwall (and other assets) funded the car, not the taxpayer through the Sovereign Grant?

WPA

14,694 posts

144 months

Sunday 12th November 2023
quotequote all
Surely it would been a loan from Audi, the KX registration I believe is common on cars from the Audi press office.

Franco5

506 posts

89 months

Sunday 12th November 2023
quotequote all
richinlondon said:
Wow, he must have been working hard and earning well to have spent £91k on a car in 2017…
He is a grifter grafter.

Silvanus

6,910 posts

53 months

Sunday 12th November 2023
quotequote all
Well this thread turned out as expected hehe I do like fast Audi estate and I'm what some here would describe as a 'tree hugger'. Think one might end up on my shopping list in a couple of years, or a very rare petrol Allroad.