RE: Mitsubishi confirms UK return for 2026
RE: Mitsubishi confirms UK return for 2026
Monday 17th November

Mitsubishi confirms UK return for 2026

After five years away, Mitsubishi will sell cars in the UK again next year - dare we hope for something fun? 


A big few days for the Japanese carmaker that begins with ‘M’ and isn’t Mazda (or Mitsuoka); on Friday Gorgon City released a track called ‘Mitsubishi’ (one for your gym playlist), and now it’s been confirmed that Mitsubishi will sell cars in the UK again from 2026. You can’t move for Mitsubishi news this November. 

The news comes four years after sales were wound up; in autumn 2021, Mitsubishi became an aftersales-only business here, having sold cars in the UK since 1974. International Motors Group ran the operation, which made sense given its long history with the brand, and will once again now serve as the importer and distributor for Mitsubishi. It’s said that additional sites (beyond the 110 aftersales centres) are being sorted as showrooms for next year, though they haven’t been confirmed yet. Sharon Townsend, Head of Mitsubishi Motors in the UK, said: “We’re delighted to be introducing exciting new Mitsubishi vehicles to our loyal UK customers. Over the past few years, we’ve continued to see enthusiasm for the brand, which has strongly influenced this decision. By building on our trusted aftersales network and dedicated retailer partners, we are committed to providing an exceptional ownership experience.”

What those cars are going to be, we don’t know yet. According to Mitsubishi Europe’s CEO Frank Krol, there are new models coming that “represent the very best of Mitsubishi Motors’ core technologies in performance, four-wheel drive, and much more”, which sounds vaguely encouraging. We’re probably oversimplifying the situation here, though the combination of legendary Mitsubishi nameplates with the 4WD possibilities of electrifications feels like an avenue very much worth pursuing. Imagine an unstoppable Shogun with battery power, or - yes, we’re going there - an electric Evo to rival the Hyundai Ioniq 6 N. Stranger things have happened, surely. 

Certainly anything has to be more interesting, and more appealing to UK customers, than the current global offering. There’s still an Outlander PHEV going, but it’s no longer 2015 and it doesn’t hold a key advantage over rivals any more. The Eclipse Cross and Mirage look no more exciting than they used to, and the less said about the Destinator, the XPander and the XForce, the better. Probably we’re just going to get L200s once more, but it’s hard not to be just a bit hopeful when the European CEO talks of performance and four-wheel-drive. When Mitsubishi, for a long time, made one of the best known and best loved 4WD performance cars on the planet. Fingers crossed, eh. We’ll be in the classifieds in the meantime. 


Author
Discussion

aja001

Original Poster:

18 posts

180 months

I wouldn't get too excited, current EU range are mainly just rebadged Renaults with the exception of the Outlander PHEV and L200. Shame they probably won't import some more interesting Japanese market cars like the Delica or their Kei cars which would help give them an identity again, I think most customers see through rebadged Clios and Capturs and there's sadly no Shogun anymore. Can't see any opportunity for an EVO of any description unless they spun something off Alpine's planned models but seems unlikely.

ozzuk

1,352 posts

146 months

Brilliant news, swapped my outlander PHEV owned 5 years earlier this year for a newer 70 plate outlander because I love them so much. The build quality and spec options dropped from my 65 plate to 70 plate, tax up from zero to £590 (will drop soon to 190) and took me a long time to find one with all the toys my old one had (birds eye camera/auto tailgate etc) but still love it. Hopefully there will be a newer option when I come to update in 3-4 years. Couldn't find anything else to match my spec/performance/quality for price bracket.

Have also had a few Shoguns and eyed up the last model a few times but just don't need that spec over the Outlander.

Puddenchucker

5,197 posts

237 months

Just had a look at Mitsubishi's Japanese website. All SUVs / Cross-overs, Kei cars and a few light commercials.

Turbobanana

7,547 posts

220 months

Yay - boo.

Yay: Always good to see an old name return. Plenty of legacy and latent fondness for Mitsubishi, particularly L200, Shogun and Lancers.

Boo: twice in my 18 years in the motor trade I found myself working for dealer groups with Mitsubishi franchises: 1992-97 and 2008-10. Both times they were viewed as a "hobby", rather than a viable concern. Yes, they sold a few expensive Shoguns with fat margins attached, but most were run by the dealer principal and sometimes lent to us as reward cars for doing well. Occasionally a few well-specced double-cab L200s were bought by financially astute, self-employed types who ran them as commercial vehicles (as far as HMR&C were concerned, anyway). Latterly, some well-heeled enthusiasts bought Lancer Evolutions. But the franchises I was involved with (Peugeot, Toyota, Honda, Suzuki) outsold them convincingly. The "less-specialist" stuff just didn't add up: why would you buy a Colt CZT when you could have a Swift Sport?

I hope they succeed, but I suspect they'll need to find some as-yet untapped niche to fill, and it'll need to be a profitable one. I reckon they either need to return to their old business model (high-end stuff, expensive but high quality), and price them more competitively, or stick to small, affordable EVs and the like. Don't go back to trying to do both.

Ussrcossack

818 posts

61 months

French website, all others offer the same in EU

https://www.mitsubishi-motors.fr/

EvPa

27 posts

154 months

aja001 said:
Shame they probably won't import some more interesting Japanese market cars like the Delica or their Kei cars which would help give them an identity again
The Delica is awesome but it’s already 19 years old, even its facelift is 7 years old.
And the “new” Delica unveiled last month is a second facelift of the current model…

I guess it’s among the “oldest” vehicles still on sale today.

Qutaphon

27 posts

21 months

Yes evo 11

valiant

12,803 posts

179 months

Puddenchucker said:
Just had a look at Mitsubishi's Japanese website. All SUVs / Cross-overs, Kei cars and a few light commercials.
We aren’t getting them except maybe the Outlander.

It’s all rebadged Renaults and it seems that’s all they’re changing.

HorneyMX5

5,547 posts

169 months

The colt is now a rebadge Clio? How the mighty have fallen.

I'm not sure why they'd come back, they'll just get pasted in sales by the Koreans and the Chinese.

Spare tyre

11,851 posts

149 months

HorneyMX5 said:
The colt is now a rebadge Clio? How the mighty have fallen.

I'm not sure why they'd come back, they'll just get pasted in sales by the Koreans and the Chinese.
Yup, I’ve known a colt for 18 or so years a truly truly decent car

I was excited to see them come back, thinking this could be the replacement for the old colt

But yes, Renault badge swap job

Other than the colt owner I know, I can’t think of anyone who owns a Mitsubishi

TheMilkyBarKid

790 posts

48 months

Ussrcossack said:
French website, all others offer the same in EU

https://www.mitsubishi-motors.fr/
Bizarre really - why would you try to sell rebadged Renaults (and it looks like the badges are literally the only thing they’ve changed) to a nation as partisan as the French?

BunkMoreland

2,847 posts

26 months

Those who own Evo's will already know that Mitsubishi have ZERO parts stock for those cars.

So its honestly, not worth them returning

Jon_S_Rally

4,140 posts

107 months

Tuesday
quotequote all
This seems such a weird decision. I can't see any products in their line-up that make it worth them coming back.

Maxym

2,577 posts

255 months

Tuesday
quotequote all
I’ll go back to sleep…

Rsx Boy

326 posts

158 months

Tuesday
quotequote all
I'm sure someone on here will correct me but wasn't " International Motors " the importer for Subaru and " The Colt Car Company " the Mitsubishi importer ?



GreatScott2016

2,048 posts

107 months

Tuesday
quotequote all
Jon_S_Rally said:
This seems such a weird decision. I can't see any products in their line-up that make it worth them coming back.
My car history is littered with Evos, so the headline caught my eye. I want to be positive but I agree, the current line up for me is less than exciting. Will be interesting to see what happens.

vikingaero

11,991 posts

188 months

Tuesday
quotequote all
Rsx Boy said:
I'm sure someone on here will correct me but wasn't " International Motors " the importer for Subaru and " The Colt Car Company " the Mitsubishi importer ?
IM used the money from the good times selling cars to diversify into finance and property. Cars were an inconvenience, and if they could sell finance without the pesky problem of a car they would!

Now cars have large residuals and are attractive to sell, especially Mitsus range of dumpy SUVs.

Triumph Man

9,265 posts

187 months

Tuesday
quotequote all
With changes to the tax rules on pickups, is it a bad time to introduce a pick up back to the UK market?

86wasagoodyear

813 posts

115 months

Tuesday
quotequote all
Wonder if they'll be back in Cirencester. Their old offices there are still around & much of the space still looks available to rent.
Also wonder if they'll think it's a great time to give jobs back to all the people they got rid of a few years ago.

croyde

25,120 posts

249 months

Tuesday
quotequote all
I fancy a Mitsubishi Zero, only one not so careful owner.

getmecoat