Pipeline/new models/what next for McLaren?

[targarama]

Is it just me or are things very quiet at the moment?

- Artura seems to be trickling off the production line slowly
- No new models announced
- Dealers like a ghost town

Surely their marketing department need something new to talk about? Must be very boring right now :-(

How about some teasers and previews for:

- Artura LT or variants
- Artura Spider
- 720 replacement

There are lots of sports series owners looking for their next car, the Artura has not hit the spot in its current spec. Come on McLaren!! I don't mind if it's an SUV/proper Bentley competing GT even, anything to keep the brand alive and growing.

Edited by targarama on Monday 27th February 16:41

[Streetbeat]

I get the feeling after the long delays with the Artura they will be very reluctant to announce anything unless they are absolutely sure its ready to go to market, i dont believe its any secret the 750s is on the way, but, probably the above applies.

[Sarnie]

It makes a change, it was only a few years ago that there was a new model/variant announced every other week........

[DRZ]

Sarnie said:

It makes a change, it was only a few years ago that there was a new model/variant announced every other week........

This.

They need to slow down to a model release rate something more like Ferrari or Lamborghini than they historically have been. One properly engineered car per segment with a defined, predictable-ish production run rather than them producing cars at the rate of innovation - which is superb from an engineering fascination POV but really, really harms the residuals of the cars.

Also, the overlap between segments that McLaren operated isn't as obvious to a casual observer as Ferrari in my opinion. To a lot of people, even car people, the 570S and 720S are both mid engine 2-seaters which seemingly compete with each other or at least have a large customer base overlap. This doesn't seem to happen much with Ferrari - eg the F8 and 812SF are clearly not overlapping in the same way (mid-engine V8 vs front-engine V12) and are aimed at different people. Is the all-but-confirmed 750S causing people to hold off buying into Artura? Will Artura take sales off the 750S? It is silly to have two cars so close to each other in offering, IMO.

So... keep the GT for people like me who want the practicality and also use it as an entry-level offering, meld the Artura and 750S lines into one car which is leagues ahead of the Italian competition in the way the 12C was in terms of performance etc and then run whatever bonkers hypercar they want as a line above to compete with the SF90-level Ferrari offerings. I think it is probably inevitable there will be an SUV, so that can just exist off to the side, competing with Purosangue and Urus.

[Olivera]

DRZ said:

Sarnie said:

It makes a change, it was only a few years ago that there was a new model/variant announced every other week........

This.

They need to slow down to a model release rate something more like Ferrari or Lamborghini than they historically have been. One properly engineered car per segment with a defined, predictable-ish production run rather than them producing cars at the rate of innovation - which is superb from an engineering fascination POV but really, really harms the residuals of the cars.

+1, McLaren's problem has been overproduction and many similar models stepping on each other's toes, hastening depreciation to such an extent that they probably regret releasing the original sports series at all. Less models and slowed down release programme is very much a good thing.

[Streetbeat]

DRZ said:

Is the all-but-confirmed 750S causing people to hold off buying into Artura? Will Artura take sales off the 750S? It is silly to have two cars so close to each other in offering, IMO.

I think it is probably inevitable there will be an SUV, so that can just exist off to the side, competing with Purosangue and Urus.

Personally they are world apart, one being latest and greatest hybrid tech and the other, if to be believed, their last solely ice vehicle, i dont think they compete anywhere near each other, maybe in terms of performance, but their market place is very very different.

The suv will be to survive, i dont think any supercar manufacturer could make just supercars anymore, look at the hype over the Ferrari, its a long way behind the Urus's release and a full order book "allegedly", maybe Mclaren could do well with a hybrid suv.

[SVJBalboni]

Typical British automotive firm which is poorly run and too many execs with egos. Every other manufacturer made a killing during the COVID car boom but McLaren was nowhere to be found. And now there's talks about a SUV which is laughable because you need to address build quality issues first before you can develop a vehicle that most people will use as a DD.

[Abacus21]

I dont think they have any money to develop anything new.

They are barely in business. I just hope it wont go the way of TVR.

But there again perhaps Mercedes might decide they want to have a niche car maker in their business group which would be postive for all McLaren owners.

[RSbandit]

Always thought McLaren would be an ideal target for BMW as they have nothing in their line-up to compete with Ferrari/Lambo or the higher end Porsches. And the original F1 was powered by a BMW V12 iirc so there is an old connection between the companies.

[targarama]

I'd prefer Mercedes, their engines are being wasted in Aston Martins (lost the plot there years ago), and BMW is rather directionless at the moment trying to emulate VAG with model choices, not to mention the virtual styling desert they seem to be in.

[Ferruccio]

https://investors.mclaren.com/sites/mclaren-ir/fil...

[CharlesElliott]

I expect Q4 22 results to be painful, with very few 'new' cars available and the Artura initially still born. It looks like it could be March / April 23 before the Artura really starts shipping, and then a facelift 720 due fairly soon. The Artura Spider is probably 18 months away so the rest of 23 is probably only about Artura, 720 and the GT.

[ex-devonpaul]

Ferruccio said:

https://investors.mclaren.com/sites/mclaren-ir/fil...

That does not make great reading - the 50% increase in net Debt in 12 months, 50% drop in liquidity, and a £40m loss on exchange rate movements on their dollar bonds suggests significant unhedged foreign currency exposure. Even the 1200 or so Arturas on order aren't going to make much of a dent in that.


Their major investor putting up another £100M is either very brave, in too deep to bail out, or needs a big tax write off.

[r o n n i e]

720S is no longer available to order.

You can order the 750S.

When you look at the 750 interior electronics, they look and feel like the GT and Artura colours, fonts, UI, etc