Help/Advice for an event in 2012
Discussion
Folks apologies for the war and peace entry here but I'm wondering if anyone has an experience in the direct organisation of a motoring based rally along the Gumball style?
Last year a mate organised the Help for Heroes Roadtrip 2010. The aim was to drive 5 miles for each fallen service person since the start of the conflict in the Middle East. 37 cars and bikes drove 1700 miles in 4 days across some fantastic roads in Europe aiming to raise £10,000 for H4H, we achieved £32,000.
Last month he called me and asked if I wanted to come on-board as an organiser and help with the 2012 event with a hope to make it bi-annual.
So what have we achieved so far?
Taking the event a step further, we have set the new target as £100,000.
For next year we will be raising money for two charities, H4H and the Royal British Legion. Because of that we have had to change the events name and undergo a complete rebranding. The event is now called Rally for Heroes with the tag line "A race for recognition".
We have a confirmed booking at a fantastic UK location, which the media will love. Our invites to various celebs to launch the event have gone out (via H4H).
Mercedes and Jaguar have offered to enter their own cars in the event and support us as required.
We have raised £12,000 already and a PR company has just come on-board and taken on our re-branding for us, they are creating professional press/sponsors packs for us and organising various media opportunities for us.
So, why am I asking for advice? Well, taking into account that we are both serving squaddies and last year, it was a bit of fun. Suddenly we are being approached by some seriously high up people in the corporate world. I am finding myself sat having meetings with the local Mayors and they are asking me what they can do to help! Although the PR Company has taken a whole lot of weight off our shoulders, we are still a tad bewildered how our little jolly has grown legs and grown.
My concern is that we are now turning this into a proper event and the entrants deserve something that reflects this, so we need to make sure they get it. Last year, we were sat outside the Nurburgring calling all the local campsites to see if we could get all the competitors in. I don't want a repeat of this next year, so have organised back facilities. What I need is for someone that has experience of this sort of thing to highlight other possible problems we could come across and ways to cover our backs.
Here is a link to our Facebook page and our Website should be up and running in the next few days.
If anyone can offer us any help/advice or has any contacts they would be willing to pass onto us, we would be extremely grateful.
Last year a mate organised the Help for Heroes Roadtrip 2010. The aim was to drive 5 miles for each fallen service person since the start of the conflict in the Middle East. 37 cars and bikes drove 1700 miles in 4 days across some fantastic roads in Europe aiming to raise £10,000 for H4H, we achieved £32,000.
Last month he called me and asked if I wanted to come on-board as an organiser and help with the 2012 event with a hope to make it bi-annual.
So what have we achieved so far?
Taking the event a step further, we have set the new target as £100,000.
For next year we will be raising money for two charities, H4H and the Royal British Legion. Because of that we have had to change the events name and undergo a complete rebranding. The event is now called Rally for Heroes with the tag line "A race for recognition".
We have a confirmed booking at a fantastic UK location, which the media will love. Our invites to various celebs to launch the event have gone out (via H4H).
Mercedes and Jaguar have offered to enter their own cars in the event and support us as required.
We have raised £12,000 already and a PR company has just come on-board and taken on our re-branding for us, they are creating professional press/sponsors packs for us and organising various media opportunities for us.
So, why am I asking for advice? Well, taking into account that we are both serving squaddies and last year, it was a bit of fun. Suddenly we are being approached by some seriously high up people in the corporate world. I am finding myself sat having meetings with the local Mayors and they are asking me what they can do to help! Although the PR Company has taken a whole lot of weight off our shoulders, we are still a tad bewildered how our little jolly has grown legs and grown.
My concern is that we are now turning this into a proper event and the entrants deserve something that reflects this, so we need to make sure they get it. Last year, we were sat outside the Nurburgring calling all the local campsites to see if we could get all the competitors in. I don't want a repeat of this next year, so have organised back facilities. What I need is for someone that has experience of this sort of thing to highlight other possible problems we could come across and ways to cover our backs.
Here is a link to our Facebook page and our Website should be up and running in the next few days.
If anyone can offer us any help/advice or has any contacts they would be willing to pass onto us, we would be extremely grateful.
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