Press Officer

[sam_r]

Does anyone here use one and for what purpose???

I will be launching a website soon and belive that a press officer will help. I have never used one though. Anyone had any experiences they could share with me?

I have heard that milliondollarhomepage.com was sucessful not only from the great idea but after he sold to family and got a few £££'s together he hired a press officer which did most the work.

Sam.

[rico]

Alex (milliondollarhomepage guy) hired someone to make him a very good press release and to syndicate it. That definitely helped get the news out there.

It all depends what your site does, how it does it, whether its a new/quirky idea etc etc and then how much knowledge you have - whether a press officer will have vast amounts of extra knowledge and then worthy of the fee.

I work in online marketing and for my industry (web hosting) I could easily write up a press release and syndicate it... but then I know the industry. If you've got a good idea of the industry, why not try writing your own and syndicating it about. Judge the response and that could be a good benchmark for the press officer to beat... thus proving their worth.



>> Edited by rico on Wednesday 1st March 11:50

[PetrolTed]

Good PR people will have contacts that they can exploit to your benefit to secure high profile coverage that you'd never get yourself.

[sam_r]

That's what I thought they did.

They just know people that are in the right circles then?

Any reccomendations or a rough idea of cost?

Thanks for the replys

Sam

[Carrera2]

sam_r said:

That's what I thought they did. They just know people that are in the right circles then? Any reccomendations or a rough idea of cost? Thanks for the replys Sam

Best to contact a few PR agencies really - prices would vary on one-off or continued support etc etc..

[john75]

Sam I would be interested in pitching for your Business.

Come back to me and we will if we can work something out.

>> Edited by john75 on Thursday 2nd March 18:34

[martin hunt]

You could try these:- www.pressdispensary.co.uk/

They already have a black book of people and will send it out to loads of people.