Exhibition Help - Competition

[VEX]

It looks like we might be getting a free 37" LCD tv as part of a project we are doing and we would like to give it away as a competition prize at our next exhibition.

Anyone got advice as to how to do it, what hoops we need to jump through and any particular wording we need to use? Obviously the aim is to generate visitor to the stand and collect names, addresses and email contacts.

Thanks

V.

[JonX2C]

A collection of business cards. and do a lucky draw.

That way oyu are collecting business cards of potential clients and you can then follow up the prize draw by emailing everyone and letting them know who won.

This can then drive traffic to your website.

ITs all about collecting raw data.

[Windsorphil]

I have done this a lot (in my old day job we were at 50+ exhibitions a year), and over the years given away TUMI luggage, Montblanc Pens, a first edition of The Psycopathology of Everyday Life...people who don't usually give up their business cards are happy to do so for a thoughful prize, and a business card is really the gold standard of customer data, as they tend to be up to date.

"Winners" all happened to be people with interesting projects coming up, so we never did the draw in public. Of course we would tend to deliver the prize in person, too...

[VEX]

It is a retail show, so business cards are difficult.

Thinking about completing a post card, with a question about one of the products we are showing. That would bring people to the stand and make them look at it.

Anything legal we would have to put on the post cards?

V.