If you are VAT registered and were going to sell something via an advert for for £200 could you show it has £200 inc VAT or does it have to be £173.92 plus VAT.
If what you are selling is ONLY for businesses then you can represent prices how you wish.
However if what you are selling is also for private customers it has recently become law that prices must be transparent and show the price including VAT clearly.
