Benchmark Cars
Discussion
What makes a car become a benchmark car? And what cars are/have been benchmark cars?
When all this was fields the benchmark small saloon car was a Cortina, then it became the 3-series BMW and now it's the Mondeo.
Is it the industry that defines benchmark cars or is it us via the medium of sales figures?
When all this was fields the benchmark small saloon car was a Cortina, then it became the 3-series BMW and now it's the Mondeo.
Is it the industry that defines benchmark cars or is it us via the medium of sales figures?
Bullett said:
911
In what respect and which one? (I think you're probably right, btw, but I'd be interested in your reasoning).Eighteeteewhy said:
Just like a Golf.
Benchmark in s
t advertising..? Doesn't come close to the "If only everything in life was a reliable as a Golf" ads.M
Edited by marcosgt on Friday 23 March 15:05
PaulHogan said:
What makes a car become a benchmark car? And what cars are/have been benchmark cars?
When all this was fields the benchmark small saloon car was a Cortina, then it became the 3-series BMW and now it's the Mondeo.
Is it the industry that defines benchmark cars or is it us via the medium of sales figures?
Benchmark in what though?When all this was fields the benchmark small saloon car was a Cortina, then it became the 3-series BMW and now it's the Mondeo.
Is it the industry that defines benchmark cars or is it us via the medium of sales figures?
To some it'll be iconic status, but that's usually influenced by the country you live in and the decade you were born in.
Or it could be a design benchmark such as the original Mini.
Or just a market led benchmark like the Toyota Corolla.
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