What would you charge?
Discussion
simpo two said:
Not sure, but why not approach an image library for a quote for one of their pix, then go in at half?
Why half? No point in giving your work away for less than the market rate.
A quick look on Alamy.com for guide price gives a rate of £122 for a 58MB image licenced for a postcard with a print run up to 5000, and a duration of 3 years.
From that, I'd say that around the £100 mark for an image would be a fair price
Edited to make sense!!
>> Edited by ehasler on Sunday 12th September 23:07
ehasler said:
Why half? I'd go - no point in giving your work away for less than the market rate.
A quick look on Alamy.com for guide price gives a rate of £122 for a 58MB image licenced for a postcard with a print run up to 5000, and a duration of 3 years.
From that, I'd say that around the £100 mark for an image would be a fair price
If they really like the image then I am sure that they will pay a fair price. I agree with Ehasler: why under sell yourself? You should be paid the true value of the image. Prices tend to be based on the length of time that an image will be in circulation and where it will appear. I'd ask for £250 if it is going to be a fairly short run with limited shelf life. If they don't want to pay that and you're happy to settle for less then fair enough. Selling your work cheaply does nobody, including yourself and any 'professional' photographers any favours.
simpo two said:
ehasler said:
Why half? I'd go - no point in giving your work away for less than the market rate.
Only 'cos Scooby has a proper and rather well-paid job already!
It's unemployed people like me wot needs the full rate!
So if Scooby is charging half the full rate, who's going to use someone like you who wants to charge the full rate???

edited to korrect spilling
>> Edited by ehasler on Sunday 12th September 23:36
ehasler said:
simpo two said:
ehasler said:
Why half? I'd go - no point in giving your work away for less than the market rate.
Only 'cos Scooby has a proper and rather well-paid job already!
It's unemployed people like me wot needs the full rate!
So it Scooby is charging half the full rate, who's going to use someone like you who wants to charge the full rate???
My point exactly. I lost out big time when I photographed for car magazines ten years ago becuse of enthusiastic amateurs who were prepared to work for next to nothing because they already had full time jobs, pricing professionals out of the market. That is why magazines are now paying about half what I used to earn ten years ago.
I keep my photgraphy business separate from my day job and therefore treat it as a standalone business.
Whilst I do not need the money as stated above it devalues the product and impacts on fulltime pros if I were to sell for 'beer money'.
I wish to position myself at the higher end of my specialist field so selling on the cheap has never been my strategy. Some of the other specialist photographers in this field know about my main job and they havent a problem about this as long as I dont undercut them...this suits me fine. The magazines that I work for pay the going rate for the image no matter who takes it, private sales are 'the going rate' it was just that this was a little different to the norm hence my original question.
Before this string started I was thinking £100.
On a secondary note I was doing a shoot at the weekend and will send a few shots into a mag who will use them...will also sell some private individual shots but then someone asked if they could buy all the images (say 250).....problems problems!!!
Whilst I do not need the money as stated above it devalues the product and impacts on fulltime pros if I were to sell for 'beer money'.
I wish to position myself at the higher end of my specialist field so selling on the cheap has never been my strategy. Some of the other specialist photographers in this field know about my main job and they havent a problem about this as long as I dont undercut them...this suits me fine. The magazines that I work for pay the going rate for the image no matter who takes it, private sales are 'the going rate' it was just that this was a little different to the norm hence my original question.
Before this string started I was thinking £100.
On a secondary note I was doing a shoot at the weekend and will send a few shots into a mag who will use them...will also sell some private individual shots but then someone asked if they could buy all the images (say 250).....problems problems!!!
Hi Scooby Snax!
I wasn't directing my criticism at you. You seem to have taken my comments quite personally. I only have a problem when people try to undercut other photographers. I am very happy to hear that you sell your work at the going rate and I am sure that this is because you only target quality publications and your work is more than worthy of the correct fee.
I apologise for any offence that I may have caused. I seem to have a knack of upsetting quite a few people when I venture into the photography and video forums. I best return to General Gassing where my Carry on Style humour seems to cause less offence
I wasn't directing my criticism at you. You seem to have taken my comments quite personally. I only have a problem when people try to undercut other photographers. I am very happy to hear that you sell your work at the going rate and I am sure that this is because you only target quality publications and your work is more than worthy of the correct fee.
I apologise for any offence that I may have caused. I seem to have a knack of upsetting quite a few people when I venture into the photography and video forums. I best return to General Gassing where my Carry on Style humour seems to cause less offence

Hi Emma
Errr not at all, no offence taken whatsoever was just explaining my rationale to the participants of this thread.
As you quite rightly point out the end user of the image will pay what they can get away with. I find it rather interesting that in the 'food chain' of image to print, the photographer's contribution can be grossly overlooked...after all that is where it all starts.
Steve
Errr not at all, no offence taken whatsoever was just explaining my rationale to the participants of this thread.
As you quite rightly point out the end user of the image will pay what they can get away with. I find it rather interesting that in the 'food chain' of image to print, the photographer's contribution can be grossly overlooked...after all that is where it all starts.
Steve
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