Premium for a dealer car? Squeezing prices...
Premium for a dealer car? Squeezing prices...
Author
Discussion

gibbon

Original Poster:

2,182 posts

236 months

Sunday 3rd February 2013
quotequote all
So, to me there doesnt seem a huge difference in prices for 2006 and 2007 vantages through private, dealer, and main dealer sales.

Peoples views on what the price differences should be and how much you can push dealers advertised prices would be very much appreciated.

bomberh

634 posts

166 months

Sunday 3rd February 2013
quotequote all
Main dealers will not haggle on the price of the car, the price is what the price is in most cases frown

However, if you are PX another car, you may be able to haggle a little smile

Gerrym11

145 posts

165 months

Monday 4th February 2013
quotequote all
Having just gone through an extensive search for a V8V and then various negotiations with franchised and non-franchised dealers, I can confirm that bomber's post above is spot on (in my experience!). This may not matter to you, but I was always dealt with very courteously by AM dealers. Non AM dealers have ranged from fantastic service to downright rude. Also don’t forget that a number of non AM dealers are not selling you their car, again, that may not matter to you.


Cheers

Gerry


Edited by Gerrym11 on Monday 4th February 10:23

vankypanky

526 posts

214 months

Monday 4th February 2013
quotequote all
wasn't my experience but there you go.
i think it would relate to what stock they have at any given time(if long they would prefer to see them off but if short they wont want to do that), what car you are bidding on (if they have had it for a while they will take a bid to move it on), cash flow of the dealership at the time (if low they will want to pay bills)
getting a good deal doesn't always mean lots off the price. extended warranty, some mats, a cover, free next service etc are all things that have a larger value to you than they do to them so can often be negotiated into the deal.

gibbon

Original Poster:

2,182 posts

236 months

Monday 4th February 2013
quotequote all
Thanks guys, well, I may be part exing, so, the real price is the spread not the outrights, so i imagine thats where the wiggle room may be.

How about percieved pricing difference for private, random garage, indie, main dealer etc.

So far, for the record, i have found the main dealer very polite, curtious and friendly.

Gerrym11

145 posts

165 months

Monday 4th February 2013
quotequote all
You are right, if you are part-exing then the only thing that matters is cost to change.


Good luck in your search.


Cheers

Gerry


jeremydb9

245 posts

165 months

Monday 4th February 2013
quotequote all
I bought from Stratstone. Very happy with the car / service. They say the prices are not negotiable and they price the vehicles to sell. They did not move with me (I did try) and I think this is the same for others. They will throw in extra warranty etc. From looking at their current stock it is in the main well priced. The apparent expectations of private sellers or non franchises / non specialist dealers do seem odd when I look in autotrader. This seems especially so with the early cars. Who knows what discounts are involved, but if someone's view is that the car they have is worth more than the same car from an Aston Dealer then in my view they are not going to get any calls! Mine has had a chunk of work done by Stratstone post sale ( not a question or a flinch, simply when can we collect it) and this has a value.

gibbon

Original Poster:

2,182 posts

236 months

Monday 4th February 2013
quotequote all
jeremydb9 said:
I bought from Stratstone. Very happy with the car / service. They say the prices are not negotiable and they price the vehicles to sell. They did not move with me (I did try) and I think this is the same for others. They will throw in extra warranty etc. From looking at their current stock it is in the main well priced. The apparent expectations of private sellers or non franchises / non specialist dealers do seem odd when I look in autotrader. This seems especially so with the early cars. Who knows what discounts are involved, but if someone's view is that the car they have is worth more than the same car from an Aston Dealer then in my view they are not going to get any calls! Mine has had a chunk of work done by Stratstone post sale ( not a question or a flinch, simply when can we collect it) and this has a value.
Well, quite, so the private sales at the same price or 1k less seem expensive when you consider its likely i could get a free service or an extend to two year warranty and piece of mind plus the 'main dealer experience'.

jeremydb9

245 posts

165 months

Monday 4th February 2013
quotequote all
the bills can get big. Bear in mind the dealer will not pay the true labour cost ... but you will!

My car pre sale had service, bits of paint, new disks, new pads, new tyres, wheel refinish, and sundry other stuff. The dealer prep bill ( including labour) was £7k. True cost to them probably £3k.

Post sale - new rear screen (some bars on heat not working), 2 new door modules (car not locking properly) and a series of other bits. Dealer bill £3000 odd, per the bill ( not down to me) there cost probably £1500 odd?).

100% of everything works, most consumables like tyres are new, the car has a 24 month warranty with it ( £3k to you and me). The car was 2 owner, £40k miles So.... it you bought privately the car may or may not need this list of stuff doing, but if you were paying, new parts (not second hand etc) overall including the warranty there is a £13k difference. Now you could mitigate this to a point with second hand parts, use a specialist etc. but either way why make it your problem? Oh, and you get a free factory tour, and the gave the kids hot chocolate and offered them a snack ( in deference to their showroom I declined as my 2 and 5 year old are capable or making it look like a scene from jungle book).

I have no problem buying a car privately, but when the car has the opportunity for big bills and unlike a BMW cannot be fixed at any corner garage and there are (in general) not huge sources of pattern parts there must be a decent price differential.







jeremydb9

245 posts

165 months

Monday 4th February 2013
quotequote all
the bills can get big. Bear in mind the dealer will not pay the true labour cost ... but you will!

My car pre sale had service, bits of paint, new disks, new pads, new tyres, wheel refinish, and sundry other stuff. The dealer prep bill ( including labour) was £7k. True cost to them probably £3k.

Post sale - new rear screen (some bars on heat not working), 2 new door modules (car not locking properly) and a series of other bits. Dealer bill £3000 odd, per the bill ( not down to me) there cost probably £1500 odd?).

100% of everything works, most consumables like tyres are new, the car has a 24 month warranty with it ( £3k to you and me). The car was 2 owner, £40k miles So.... it you bought privately the car may or may not need this list of stuff doing, but if you were paying, new parts (not second hand etc) overall including the warranty there is a £13k difference. Now you could mitigate this to a point with second hand parts, use a specialist etc. but either way why make it your problem? Oh, and you get a free factory tour, and the gave the kids hot chocolate and offered them a snack ( in deference to their showroom I declined as my 2 and 5 year old are capable or making it look like a scene from jungle book).

I have no problem buying a car privately, but when the car has the opportunity for big bills and unlike a BMW cannot be fixed at any corner garage and there are (in general) not huge sources of pattern parts there must be a decent price differential.







ripley500

390 posts

240 months

Monday 4th February 2013
quotequote all
jeremydb9 said:
I bought from Stratstone. Very happy with the car / service. They say the prices are not negotiable and they price the vehicles to sell. They did not move with me (I did try) and I think this is the same for others. They will throw in extra warranty etc. From looking at their current stock it is in the main well priced. The apparent expectations of private sellers or non franchises / non specialist dealers do seem odd when I look in autotrader. This seems especially so with the early cars. Who knows what discounts are involved, but if someone's view is that the car they have is worth more than the same car from an Aston Dealer then in my view they are not going to get any calls! Mine has had a chunk of work done by Stratstone post sale ( not a question or a flinch, simply when can we collect it) and this has a value.
I bought my first v8 from Stratstones and they didn't move on price. Last year I was looking at a V12V at one of the Stratstone dealerships - it was the right spec for me and it was a competitive price but the dealer was 200 miles away from me and I really wanted to buy locally. When it looked like my local dealer couldn't source the right car I went back to Stratstones, had another test drive and offered to buy the car there and then if they knocked off £500 (bearing in mind car was over £80k and it was in winter, so not expecting V12V to shift in volume at that time). I was amazed that they wouldn't move £500 when I was clear I'd leave a deposit, so I walked away - fate was on my side as the next day my local dealer found a car to fit my spec - ended up paying more but happier that I managed to buy it locally.

Stratstones do seem to have a non-negotiable price policy.

Gerrym11

145 posts

165 months

Monday 4th February 2013
quotequote all
ripley500 said:
I bought my first v8 from Stratstones and they didn't move on price. Last year I was looking at a V12V at one of the Stratstone dealerships - it was the right spec for me and it was a competitive price but the dealer was 200 miles away from me and I really wanted to buy locally. When it looked like my local dealer couldn't source the right car I went back to Stratstones, had another test drive and offered to buy the car there and then if they knocked off £500 (bearing in mind car was over £80k and it was in winter, so not expecting V12V to shift in volume at that time). I was amazed that they wouldn't move £500 when I was clear I'd leave a deposit, so I walked away - fate was on my side as the next day my local dealer found a car to fit my spec - ended up paying more but happier that I managed to buy it locally.

Stratstones do seem to have a non-negotiable price policy.
That is madness, what business would turn down an 80k sale for the sake of £500. They must have had 10 times that amount in profit as a minimum, surely?


J12MOC

802 posts

173 months

Monday 4th February 2013
quotequote all
Similar story with Stratstones. Wouldn't budge on the price but I got heated seats, cruse control and the wind deflector thrown in. My V8VR was an ex demonstrator with 400 miles on it and 15k off the price to start with. I thought that was a good deal although I spent 20kk over my budget....just couldn't resist it!!

Jon39

14,921 posts

172 months

Monday 4th February 2013
quotequote all

I did manage to secure a lower price (without a PX), but it was possibly because my transaction was at the end of a quarter. Perhaps there was some kind of sales incentive for the dealer, at that time.

The advertised price of the car was (strangely) reduced in the first week by £2,000, and I negotiated a further discount of £1,500, plus a complete panel respray.

The car is one of only a few with the specification that I wanted, so I was prepared to pay the full price anyway. Possibly the dealer might have realised this later, because the "full tank of petrol", became a dribble, and I am still looking for the customary bottle of champagne. smile

However, if you find the particular car that you really want Gibbon, that might be more important later on, than saving 2% on the price.

Good hunting.




Jockman

18,414 posts

189 months

Monday 4th February 2013
quotequote all
Minor point guys, but you should ALWAYS check the spec of the advertised car - even at the Dealer where I bought mine. The advert in my case stated there were Stoneguards on the car. There weren't....so they put them on foc. Imagine that was a B&O system !!!!

Furthermore, I would argue that a good, strong, healthy relationship with the Dealer is CRUCIAL when owning these cars. You just never know when you will need their assistance - warranty item, service deals, p/x, next purchase.... No need for it to be an exclusive relationship either smile

mikey k

13,074 posts

245 months

Monday 4th February 2013
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yes the blue one talks sense I had a 23 point action list on my first Vantage even after agreeing a price