Discussion
Having bought a new BMW (the last one was Used Approved) last week, I've had a good look through various brochures, the website then been given a welcome pack and some link to a video via a weird USB stick.
Anyone else think the marketing is incredibly cringey? The 1 series brochure goes on about being "individual" and "sporting" and makes suggestions as to the sort of person that buys one. The general marketing stuff is just some vacuous waffle about more lifestyle nonsense.
BMW - you make good cars (mostly); stop using utter drivel to try and sell cars, especially to those that have just bought one!
Anyone else think the marketing is incredibly cringey? The 1 series brochure goes on about being "individual" and "sporting" and makes suggestions as to the sort of person that buys one. The general marketing stuff is just some vacuous waffle about more lifestyle nonsense.
BMW - you make good cars (mostly); stop using utter drivel to try and sell cars, especially to those that have just bought one!
0836whimper said:
Totally Agree.
I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
Here's an idea; shut up you boring CSL owning cretin. Every CSL owner on here seems to be a complete c**t.I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
As you were...
Vladimir said:
0836whimper said:
Totally Agree.
I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
Here's an idea; shut up you boring CSL owning cretin. Every CSL owner on here seems to be a complete c**t.I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
As you were...

Vladimir said:
Here's an idea; shut up you boring CSL owning cretin. Every CSL owner on here seems to be a complete c**t.
As you were...
A bit harsh, you 135i owners are very defensive. As you were...
You come across as a keyboard warrior with a chip on your shoulder conforming to Richard Porter's excellent piece in Evo about car forums.
Vladimir said:
0836whimper said:
Totally Agree.
I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
Here's an idea; shut up you boring CSL owning cretin. Every CSL owner on here seems to be a complete c**t.I read some drivel about the M135i being 30% 'M' DNA, made up by a Marketing manager.
More like 3% in reality and why discussions about those take place in the M section of this forum I have no idea...
As you were...
Give it a rest now, there's a good "lifestyle" boy....
Isn't it time for your back/sack/crack wax and eyebrow pluck now?
Yanto said:
Give it a rest now, there's a good "lifestyle" boy....
Isn't it time for your back/sack/crack wax and eyebrow pluck now?
I don't get it. The M135i is universally slagged off by the style police here as a fugly car. So if you choose it despite that, maybe for the way it drives (you never know), it really is quite the opposite to a lifestyle choice. Reference to hair removal in relation to a car is normally a freudian projection. As you were.Isn't it time for your back/sack/crack wax and eyebrow pluck now?
Edited by nickfrog on Thursday 16th January 09:33
Lifestyle comment didn't originate with me....the OP made the connection between the marketing material and car.
FWIW, I like the M135.
I just object to being considered a c**t by the OP in the above sweeping statement.
As it goes, I can be....but I don't believe I've shown my hand enough yet for that conclusion to be made.
No idea what your suggestion of a Freudian projection is??
FWIW, I like the M135.
I just object to being considered a c**t by the OP in the above sweeping statement.
As it goes, I can be....but I don't believe I've shown my hand enough yet for that conclusion to be made.
No idea what your suggestion of a Freudian projection is??
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