URGENT - Price to charge for a picture....
URGENT - Price to charge for a picture....
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Discussion

luca brazzi

Original Poster:

3,982 posts

285 months

Thursday 18th November 2004
quotequote all
Don't normally ask questions marked urgent...but....your advice is as always much appreciated.

Some of you may recall that I photographed the world's tallest single masted yacht on the rocks while on holiday in the south of France. Well, I've already been published in Yachting World and got my cheque through, but have just this minute had a voicemail from a superyacht insurance company wanting to use one of my photos in a presentation they are doing in Dubai in a couple of weeks.

How much is a fair price? I want to get some idea of what's reasonable before I speak to him, assuming its a sort of powerpoint show.

Any thoughts, and tips?

Thanks, as always,
LB

simpo two

90,500 posts

285 months

Thursday 18th November 2004
quotequote all
It's infinitely complex, but I got £150 for two of my photos to be used in a book, if that helps? He originally offered £15 each...

It all depends how badly they want to use it and how haggly they are. 'Superyacht Insurance Company'... hmmm... try for more?

craigw

12,248 posts

302 months

Thursday 18th November 2004
quotequote all
I'd tell them you want £5000 for exclusive rights to the photos. What's the worst that can happen ?

luca brazzi

Original Poster:

3,982 posts

285 months

Thursday 18th November 2004
quotequote all
I wish Craig.

Rang him and told him £100 for one picture in 1 powerpoint presentation. He said he'd go away and think about it. Will let you know.

Thanks again Simpo.

LB

ehasler

8,574 posts

303 months

Thursday 18th November 2004
quotequote all
As a guide, if you go to www.alamy.com you can get a price that they'd charge for a particular usage.

iandbeech

2,709 posts

278 months

Thursday 18th November 2004
quotequote all
How exclusive are they? If you`ve got something no one else can offer, then the price goes upwards surely?

simpo two

90,500 posts

285 months

Thursday 18th November 2004
quotequote all
craigw said:
I'd tell them you want £5000 for exclusive rights to the photos. What's the worst that can happen ?

They find out it's already been published (which is probably how they found it) and sue?

simpo two

90,500 posts

285 months

Thursday 18th November 2004
quotequote all
luca brazzi said:
Thanks again Simpo.

Happy to help
(Must remember to negotiate agent's fees next time )

craigw

12,248 posts

302 months

Thursday 18th November 2004
quotequote all
simpo two said:

craigw said:
I'd tell them you want £5000 for exclusive rights to the photos. What's the worst that can happen ?


They find out it's already been published (which is probably how they found it) and sue?


bugger, sorry, missed that.

luca brazzi

Original Poster:

3,982 posts

285 months

Thursday 18th November 2004
quotequote all
If you're interested, the pictures are here:
www.sleepy-fish.com/mirabellav.htm

And the most 'interesting picture' being:


Thanks for the link Ed....


Just had a look here too:

www.tssphoto.com/stock_price.html

which suggested about $100

size13

2,032 posts

277 months

Friday 19th November 2004
quotequote all
Your pictures were in yachting world again this month.

How much did you get for them, if you don't ming me asking?

shadytree

8,291 posts

269 months

Friday 19th November 2004
quotequote all
LB

My copy of Photography monthly hit my floor this morning. Saw this, thought might be of interest for you.

Click HERE

ehasler

8,574 posts

303 months

Friday 19th November 2004
quotequote all
Thanks for the link - just ordered a copy myself

EmmaP

11,758 posts

259 months

Friday 19th November 2004
quotequote all
I would have thought that you would have retained the copyright of the image, despite 'Yachting World' publishing it. As a freelancer I have maintained the copyright for all the work that I have been commissioned by magazines to shoot.

It is always best to price high, then negotiate downwards. People will always try to buy your work on the cheap so that they make a better profit on a job. Giving up your copyright should dictate that the buyer pays a far higher fee as you will no longer be able to sell the image to another company/individual and make further money from sales.

Costing should be based on the duration of use, the number of people who the image will be seen buy/circulated to, the nature of use, ie. small company quarterly brochure, full page ad in 'The Times' or billboard on the North Circular!

Insurance companies do have lots of money, but will doubtless have a budget to work to. I sold a picture to a motoring insurance company about ten years ago for about £125. It was for one off use in a short run magazine campaign. I still maintain the copyright of the image.

Hope some of this helps.

luca brazzi

Original Poster:

3,982 posts

285 months

Friday 19th November 2004
quotequote all
Thanks for all your help and wisdom folks.

I quoted him £100 for the pic to be used in a powerpoint show. He didn't call back....so be it.

As for the pics in Yachting World, they paid £35 per picture, so that was £105 for the 3 pictures in 2 issues. Very pleased. Copyright remains with me for all the pictures, and they asked if they could use the picture again in the December issue beforehand. Great people there, advising the picture editor on her next digicam now, after she saw all my pics, and the ones of Freddie (the cat).

LB

simpo two

90,500 posts

285 months

Friday 19th November 2004
quotequote all
luca brazzi said:
I quoted him £100 for the pic to be used in a powerpoint show. He didn't call back....so be it.

Ho hum. Whilst 'luxury yacht insurance' sounds like a loaded business - and it no doubt it is - think of the stressed, sweating and slightly overweight middle manager with no budget trying to strap together a PowerPoint presentation for some tedious conference.

Company coffers are one thing, transferring any of the contents to your own is another. I speak from experience!

EmmaP

11,758 posts

259 months

Friday 19th November 2004
quotequote all
simpo two said:

luca brazzi said:
I quoted him £100 for the pic to be used in a powerpoint show. He didn't call back....so be it.


Ho hum. Whilst 'luxury yacht insurance' sounds like a loaded business - and it no doubt it is - think of the stressed, sweating and slightly overweight middle manager with no budget trying to strap together a PowerPoint presentation for some tedious conference.

Company coffers are one thing, transferring any of the contents to your own is another. I speak from experience!


Never a truer word was spoken

TimW

3,848 posts

267 months

Friday 19th November 2004
quotequote all
Is that the one buildt by VT?

luca brazzi

Original Poster:

3,982 posts

285 months

Friday 19th November 2004
quotequote all
TimW said:
Is that the one buildt by VT?


Yup, last one they built. Mightily impressive structure.

In Portsmouth at the moment in dry dock, having its lifting keel repaired...

LB

TimW

3,848 posts

267 months

Friday 19th November 2004
quotequote all
It's currently in dry dock in Portsmouth being repaired. You just do not get the scale of it unless you stand next to it. The mast, the biggest single sea going carbon fibre mast in the world, stands 90M above its deck .
As a matter of fact I see it every day at present .

Harry