Wednesday 30th April 2014

F-Type now Jag's second-best seller

No more niche guy as F-Type shines strongly in first quarter sales

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Jaguar has always said the F-Type was its 'Evoque' car and while sales were never going to approach those of the wildly popular baby Range Rover, the F-Type has become Jaguar's second best selling model in the first three months across Europe this year, beating the XJ limo and the XK.

It's outselling the Toyota GT86!

In the year to the end of March Jaguar shifted 950 of its two-seater in the region, putting it only behind the XF in terms of popularity. Not bad for a car that starts at just over £50,000 and demands you pack light even for overnighters.

That meant it outsold the Mercedes SL and even the 'people's sports car', the Toyota GT86, which ended a very bad first quarter down 45 percent on last year's figure.

It has got a long way to chase the Porsche 911 however, which remains top of the tree with sales of 3,619 in the same period. Jaguar will certainly close some of that gap when sales of the F-Type Coupe properly get going, and in the UK the firm reckons the convertible already outsold all versions of the Porsche model so far this April. We couldn't get full UK figures from the firm, but Jaguar predicts we'll account for a quarter of all F-Type sales worldwide with the coupe taking 60 per cent of those UK sales.

Roadsters now sub-£50K in the classifieds

Of course the F-Type will slip down Jaguar's rankings when the smaller XE saloon goes on sale next year, and given the Cayenne's dominance of Porsche sales, no doubt the crossover will also leapfrog it.

More new sales means more choice in the classifieds, and the convertible has already dropped below the £50k mark. And the V8 S is a lot more appealing at £65,000 than £80,000. Not such relief with the tin-top: this queue-jump V8 R Coupe is £91,000.

[g7jhp]

Great news the F-Type is selling well, more choice on the 2nd hand market in a few years!

[Frimley111R]

g7jhp said:

Great news the F-Type is selling well

+1

[Davey S2]

Love the Coupe but £90K is steep.

I expect there are lots willing to pay that to get into one now though.

[MogulBoy]

950 "sold" in Europe in 12 months?

There are 109 listed for sale on the most popular car sales website in Switerland and at least 40 of these have less than 500kms on the clock and may be considered as new but who knows if they are included in the above "sold" figure.

I have only actually seen two or three on the road in the past year whereas, after a fairly slow start 991's are now a very common sight (here in Geneva).

It would appear that F-types aren't really flying out of showrooms over here, at least, for some reason...

source http://www.autoscout24.ch/fr/voitures/jaguar--f-ty...

[dukebox9reg]

anonymous said:

[redacted]

So the same as all 911 cab owners then....

[pti]

anonymous said:

[redacted]

I'm not sure how many other ages ranges can afford to splash £60k+ on a new car...

[rj1986]

anonymous said:

[redacted]

Im starting to see these quite often now- what do you thunk the used prices will be in 2-3 years?
We're seeing XK's starting to go for under 15k for first run leggy models, will these go close to the 20k mark in the near future?

[Frimley111R]

MogulBoy said:

I have only actually seen two or three on the road in the past year whereas, after a fairly slow start 991's are now a very common sight (here in Geneva).

They are a £50+ 2 seater convertible, not a small hatchback. How many do you expect to see?

[-Z-]

pti said:

I'm not sure how many other ages ranges can afford to splash £60k+ on a new car...

Dunno, M3's are a £60k car now and seem to be driven by younger types mainly, same for GTR, C63, RS5 etc

It's more the lack of practicality IMO, most younger people will have kids and so want a car that can do it all and has a least 4 seats. 911 scores highly in that respect.

I would find it very very difficult to justify a 2 seater toy because there is not enough time to use it unless you go out without your family a lot.

When my kids are 18 and I'm approaching 50 then I would gladly buy one although I would likely have no hair rather than silver, I hopefully wouldn't be fat either.

[garypotter]

Great car and I hope the car keeps selling well.

IMHO £10k too much new (even agreed by a Jag salesman) and I feel the value will drop over the next couple of years then plateau.

I hope this opens the eyes to the motor industry that the top of the range sports cars do not have to have 500hp v8 super/turbo charged, i wonder if Jag sold XK with a 3000cc supercharged how many would they have also sold? as most buyers want to look good and going at 180 mph no one sees you...

[EK993]

pti said:

I'm not sure how many other ages ranges can afford to splash £60k+ on a new car...

I have just turned 42 and definitely do not fit that description in the slightest. I think this car will definitely appeal to the younger buyer versus traditional Jaguar products.

[anonymous-user]

Great news and well deserved, I'm a little too fat and grey to own one, but if I was in the market for this type of car then the F Type would be top of the list.

[LuS1fer]

And this for a car "type" that Ford shunned in favour of the X-Type. Imagine what could have been though I understand the 3 series seemd a more lucrative target back then and Ford had AM to protect.

Any road up, I've only seen one in the less than flattering white.

The GT86 would certainly have sold better as a convertible because Brits buy more convertibles despite the appalling weather.
Toyota need to go back and design something that goes like a GT86 but looks like a Morgan.

[MogulBoy]

Frimley111R said:

They are a £50+ 2 seater convertible, not a small hatchback. How many do you expect to see?

I commute into into Geneva on a daily basis and the average cylinder-count of the cars parked in the place where I park would appear to be 9

[TNH]

garypotter said:

I hope this opens the eyes to the motor industry that the top of the range sports cars do not have to have 500hp v8 super/turbo charged, i wonder if Jag sold XK with a 3000cc supercharged how many would they have also sold? as most buyers want to look good and going at 180 mph no one sees you...

I'd buy the V8 because it sounds even naughtier than the V6.

[roystinho]

I must see at least 2 a day, and not the same 2. The other morning I counted 4 on my 20 min commute in Leeds.

Glad they're selling well so I can afford one in a few years time

[jamieduff1981]

It's on my shopping list. I'm greying early, have 2 young children and trying not to get fat.

[nickphuket]

Will definitely be buying a used v6s coupe to export in the next two years. Spec depends on previous owner but no heated anything is a must!

[Fittster]

nickphuket said:

Will definitely be buying a used v6s coupe to export in the next two years. Spec depends on previous owner but no heated anything is a must!

Why would you export a car to Thailand (I'm assuming it's Thailand looking at your profile)? Is it much cheaper than sourcing a used car locally?

[leedsutd1]

Had a look at ones for sale ,is it just me ,the interior could do with a little more colour everything is black ,a touch of the exterior colour in some of the seat stitching would look nice.