Client Introduction Letter

[R1-Jay]

Can anyone advise on a site/link or help with an introduction letter that i can send out to potential new clients.

My parents have their registered fire alarm and security company and we are looking to get involved with more companies.

We quote on pricework and also provide labour on a day rate.

I've got a large list of companies i want to approach, but just looking for assistance or guidance in composing a decent introduction letter

[Simpo Two]

I'd ring 'em up. It takes more balls and wits but you get better results faster, and also feedback if they're not interested so you can adjust the offering.

[schmalex]

Consider employing a telemarketing company. Give them a concise, compelling proposition to work with and you could start seeing results fairly quickly

[ChasW]

Both good suggestions. Ringing people up can be a bit soul destroying at times but I find that the hit rate is not too bad. Admittedly I call people that may have met me or will know of me. Then I follow up with an email. If I am calling I do it all in one go and build up momentum; typically on a Friday afternoon as people seem to be more available and relaxed then. My sister, now retired, ran a telemarketing agency. She had a number of clients where she would effectively do the same. One day a week ringing up prospects for them and getting enough appointments for the following week or two. Her clients were local business service providers like heating and ventilation engineers and other forms of building/office services.

[951TSE]

https://s3.amazonaws.com/DBA-Portfolio/2014/DBAPor...

I've always thought this gentleman is a good marketeer, he certainly appears to have an impressive background. Although I'm not a paid client (just on a mailing list) he has suggested some things to me in replies to queries that have helped in my sales efforts.