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ClassicMotorNut

Original Poster:

2,438 posts

167 months

Thursday 11th September 2014
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I was at Hampton Court on Saturday for the Concours of Elegance (pics will follow) and saw something that might be of interest to a few people on here - not a rod, just an interesting car.

In 1937, a company from Staines, Middx., called Atalanta started producing a handsome line of cars with bespoke body styles, but sadly production was cut short by the war and only 21 were ever made.


Here's one from 1938, a short chassis sports model which is one of just two known to exist.

Fast forward 75 years and the marque, having produced pumps and largely forgotten as a car manufacturer, is reborn. In 2012 Atalanta Motors, a new company from Staffordshire, was formed to restart production and at Hampton Court the new car was revealed. Using, where preferable, modern materials and technology, it's apparently more reliable, safer and has better performance but retains all the appeal of the post-vintage thoroughbred car. If you ever see the car in motion, you'll agree that the exhaust note is somethin' else.


Here's the new vehicle. The aesthetics weren't broke so they didn't fix 'em.

I don't think I've ever been so enthusiastic about a modern car, and I'd have one if I had £125k lying around.

More info can be found here: http://atalantamotors.com/template-98.php?page=1&a...

dartissimus

954 posts

203 months

Thursday 11th September 2014
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My grandfather had a Atalanta V12 tourer just after the war, rock hard suspension below 80.
Unfortunately I know nothing else about the car.
I saw some bits sell at auction for six figures recently, a bit of chassis & some bulkhead, probably enough to make 3 cars.

Roverload

850 posts

165 months

Thursday 11th September 2014
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Nice find, stunning piece of machinery, the price doesn't really make it an alternative to a Morgan but it's the closest you'll get. Really looking forward to seeing one of these now!

Hooli

32,278 posts

229 months

Thursday 11th September 2014
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Damn that looks good thumbup

Roy C

4,213 posts

313 months

Friday 12th September 2014
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Not the only cars to be called "Atalanta". Dick Shattock's post war RGS Atalanta was built from parts (and the company name) acquired from the pre-War Atalanta Motors company. He went on to produce chassis and fibreglass bodies as the basis for racing specials. One of the early TVR offerings, the TVR Sports Saloon, used an RGS Atalanta body.

mikey77

707 posts

217 months

Friday 12th September 2014
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All that effort and then those tarty, chromed-up wire wheels. It's enough to make you weep...

Roverload

850 posts

165 months

Friday 12th September 2014
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mikey77 said:
All that effort and then those tarty, chromed-up wire wheels. It's enough to make you weep...
completely disagree, it's a tweaked reproduction of the original, it would have a hard time pulling off another wheel.

Roy C

4,213 posts

313 months

Friday 12th September 2014
quotequote all
I'm not sure, but I think that chrome wire wheels are a fairly modern phenomenon (1960s onwards?).
IMHO they do look silly on pre-War style cars.

guru_1071

2,768 posts

263 months

Saturday 13th September 2014
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Roy C said:
I'm not sure, but I think that chrome wire wheels are a fairly modern phenomenon (1960s onwards?).
IMHO they do look silly on pre-War style cars.
chromed wire wheels appeared on some of the motor show cars of the 1930's.

Rolls Royce / Bentley hated them due to the embrittlement problems of the chrome weakening the spokes.



mikey77

707 posts

217 months

Saturday 13th September 2014
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By pure coincidence, I was leafing through a 1959 copy of Motor Sport last night and came across an original pre-war Atalanta for sale at £395. In those days you could buy a 1920s 3 litre Bentley for less than that.

Slidingpillar

761 posts

165 months

Saturday 13th September 2014
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guru_1071 said:
Rolls Royce / Bentley hated them due to the embrittlement problems of the chrome weakening the spokes.
Hydrogen embrittlement, can be accounted for but it another point that makes chromium expensive if done properly.

Car in picture would look a lot nice with simple painted wires.

aeropilot

40,535 posts

256 months

Saturday 13th September 2014
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mikey77 said:
All that effort and then those tarty, chromed-up wire wheels. It's enough to make you weep...
Completely agree.

Painted wires would look sooooooo much better.


Mind you, I dislike chrome wires on post war cars as well.

Escort3500

13,453 posts

174 months

Saturday 13th September 2014
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Hooli said:
Damn that looks good thumbup
+1. What a great looking car; never heard of or seen one.