Why de Montezemolo really mattered....very good article
Discussion
http://online.wsj.com/articles/what-will-ferrari-b...
I think the article makes some good points about the absorption of Ferrari into the larger Fiat organization. Certainly it is also true for many of the others such a Porsche also.
I think the article makes some good points about the absorption of Ferrari into the larger Fiat organization. Certainly it is also true for many of the others such a Porsche also.
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