Thursday 20th November 2014

Mustang goes global: Time For Tea?

How do you get a Ford Mustang up Dubai's Burj Khalifa? In pieces, apparently

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To signify how hard Ford is pushing this whole 'global' aspect of the all-new Mustang it yesterday put a car 112 floors - or 399m if you prefer - up the world's tallest building, Dubai's Burj Khalifa. OK, so that's 48 storeys and 429m from the very top. But it's still pretty high.

Apparently Ford put a Mustang at the top of the Empire State Building back in 1965, hence the inspiration for this event claimed by Bill Ford while side-stepping the fact the yellow cabrio only made it half way up the Burj Khalifa. Details, details. Here, for the accompaniment of your afternoon brew, is a video of how they did it. Namely taking it to bits and then reassembling it over a period of 12 hours in time for Bill Ford to attach the badge and present it to the watching crowds and inaugurate the firm's new regional headquarters covering the Middle East and Africa.

"The final frontier for growth in the auto industry," as Bill Ford describes it, "we sent a message to the world that the Mustang is going global after 50 years as America's greatest motoring icon."

With a little help from six blokes and a big set of spanners.

Vid here.

[silentbrown]

Wot, no engine?

[Escort Si-130]

Sounds like a nice challenge.

[edinph]

I guess it didn't need an engine and transmission........ it ain't going anywhere!

[Blackpuddin]

If that's Bill Ford in the main pic he needs to get an extension on his clothing allowance.

[Doshy]

Pah! Someone did that at my A level college in the 80's, put it in the staff room. It was a mini and they fitted the engine too.

[trialsta]

Perhaps this should go in the misbadged cars thread? It says 5.0 on the side....

[HFEVO2]

Haven't they heard of Helicopters ?

Cutting the car into pieces and leaving out the engine is cheating !


But then that's the whole thing about the UK's 2015 four cylinder Mustang : Style over Substance.

It's about as bad as buying a 1300 Capri and taking the badges off.

No self-respecting PHer would buy one without a V8 under the hood.

[ThunderSpook]

HFEVO2 said:

But then that's the whole thing about the UK's 2015 four cylinder Mustang : Style over Substance.

It's about as bad as buying a 1300 Capri and taking the badges off.

No self-respecting PHer would buy one without a V8 under the hood.

At least you're not judging it before driving it

[ChrisPap]

Hang on, haven't Aston already delivered a Vanquish to the top floor, WITH engine, and Red Bull have done F1 doughnuts up there too.

[jtopps]

"WE GOT NO ENGINES DO WE! DO WE!"

http://www.youtube.com/watch?v=hXfCaV-PD0U