Alternatives to networking
Alternatives to networking
Author
Discussion

Hoofy

Original Poster:

80,160 posts

313 months

Friday 10th April 2015
quotequote all
For a small business especially one doing B2B services, networking can be a great way of getting business but what other ways are there that work and don't annoy others? Direct mail? Google Adwords?

bitchstewie

68,336 posts

241 months

Friday 10th April 2015
quotequote all
I've been on the receiving end of a couple of "Cookie Drops" and similar where we've been sent biscuits or chocolates by wannabe suppliers.

It's a bit more innovative than a catalogue or email and the ones that do it tend to be the ones that I remember.

Hoofy

Original Poster:

80,160 posts

313 months

Friday 10th April 2015
quotequote all
bhstewie said:
I've been on the receiving end of a couple of "Cookie Drops" and similar where we've been sent biscuits or chocolates by wannabe suppliers.

It's a bit more innovative than a catalogue or email and the ones that do it tend to be the ones that I remember.
Interesting.

The person I speak to offers stuff like meditation and NLP and wants to move from one-to-one clients to corporates. Doesn't like the idea of cold calling or networking, though.

hajaba123

1,338 posts

206 months

Friday 10th April 2015
quotequote all
Hoofy said:
Interesting.

The person I speak to offers stuff like meditation and NLP and wants to move from one-to-one clients to corporates. Doesn't like the idea of cold calling or networking, though.
Referals and asking for business, you'll be amazed.

Read How to Doublle your sales by Bruce Kiing and do everything it says, it works.

Pm me if you want to know more rather than me boring everyone about it on here

Hoofy

Original Poster:

80,160 posts

313 months

Friday 10th April 2015
quotequote all
hajaba123 said:
Referals and asking for business, you'll be amazed.

Read How to Doublle your sales by Bruce Kiing and do everything it says, it works.

Pm me if you want to know more rather than me boring everyone about it on here
I'm sure there'll be others interested in your views. Post away. smile

bitchstewie

68,336 posts

241 months

Friday 10th April 2015
quotequote all
Hoofy said:
Interesting.

The person I speak to offers stuff like meditation and NLP and wants to move from one-to-one clients to corporates. Doesn't like the idea of cold calling or networking, though.
To be fair I'm staff so really I'm just saying send me biscuits and your company tends to stick in my mind - I work in IT where it's a change from squishy stuff and flyers which go in the bin without being looked at.

From your side I have no idea if that would work for your industry smile

Hoofy

Original Poster:

80,160 posts

313 months

Friday 10th April 2015
quotequote all
bhstewie said:
To be fair I'm staff so really I'm just saying send me biscuits and your company tends to stick in my mind - I work in IT where it's a change from squishy stuff and flyers which go in the bin without being looked at.

From your side I have no idea if that would work for your industry smile
Ah, yes. biggrin

hajaba123

1,338 posts

206 months

Friday 10th April 2015
quotequote all
It just works, I feel a bit bad as its my standard answer to questions like this.

Basically asking for referrals, getting a script in your head and using it consistently. I'm doing Bruce a disservice quoting bits of his book, I've had some 1:1 coaching from him which made a massive difference to my career and personal life.

The simple technique is 'Mr customer,I like to spend my time looking after my customers rather than looking for them, who do you know who requires (insert service/product) who you could introduce me to please"

Read the book to find out how to do it properly and all the other stuff, theres NLP etc etc in there. Key things are using customers name, asking and saying the word please. Loads loads more to do, it all works at its best when you do some proper hardcore goal setting

http://www.bruceking.co.uk/

No where near as cheesy as it looks

Hoofy

Original Poster:

80,160 posts

313 months

Friday 10th April 2015
quotequote all
Cheers. Sounds good. I guess it makes sense. You'd listen to a friend who recommended some company over the same company just cold calling you.