Do TAG's hold their value
Discussion
Whilst they say no question is a stupid question, this might possibly be.
Do brand new mainstream TAG watches hold their value, or generally drop in the same style most new cars do too?
Reason I ask is because I've fallen in love with one from their Carrera range, but at £8k for something I don't need, just want, I wouldn't mind knowing if it would be investment, or simply throwing money away.
Is it a question capable of receiving a response, or does it vary massively?
If you need to know, quite happy to maintain as brand new and not wear if that helps!
Don't ask why bother, for some reason I have a fascination with watches, even though I find them uncomfortable to wear!!!
Do brand new mainstream TAG watches hold their value, or generally drop in the same style most new cars do too?
Reason I ask is because I've fallen in love with one from their Carrera range, but at £8k for something I don't need, just want, I wouldn't mind knowing if it would be investment, or simply throwing money away.
Is it a question capable of receiving a response, or does it vary massively?
If you need to know, quite happy to maintain as brand new and not wear if that helps!
Don't ask why bother, for some reason I have a fascination with watches, even though I find them uncomfortable to wear!!!
Hello
I am regularly offered Tag Heuer's as part exchanges and my honest view is that yes some models do depreciate heavily. Tag have made some beautiful watches in the last few years and many of them have been well in to the Rolex price range.
It is the expensive one's that suffer most. As an example I have been asked to sell a Tag Heuer Monaco LS. It is a 2014 watch and is unworn. It cost £6350 and I am trying to find a home for it at £3995! I would have thought that was fair value but in two months I have not had one enquiry.
The £1000-2000 models are stronger as they are still very aspirational watches.
I would recommend that if that is the watch you want try and spend some time finding an as new Carrera. Good luck!
I am regularly offered Tag Heuer's as part exchanges and my honest view is that yes some models do depreciate heavily. Tag have made some beautiful watches in the last few years and many of them have been well in to the Rolex price range.
It is the expensive one's that suffer most. As an example I have been asked to sell a Tag Heuer Monaco LS. It is a 2014 watch and is unworn. It cost £6350 and I am trying to find a home for it at £3995! I would have thought that was fair value but in two months I have not had one enquiry.
The £1000-2000 models are stronger as they are still very aspirational watches.
I would recommend that if that is the watch you want try and spend some time finding an as new Carrera. Good luck!
Hello
I am regularly offered Tag Heuer's as part exchanges and my honest view is that yes some models do depreciate heavily. Tag have made some beautiful watches in the last few years and many of them have been well in to the Rolex price range.
It is the expensive one's that suffer most. As an example I have been asked to sell a Tag Heuer Monaco LS. It is a 2014 watch and is unworn. It cost £6350 and I am trying to find a home for it at £3995! I would have thought that was fair value but in two months I have not had one enquiry.
The £1000-2000 models are stronger as they are still very aspirational watches.
I would recommend that if that is the watch you want try and spend some time finding an as new Carrera. Good luck!
I am regularly offered Tag Heuer's as part exchanges and my honest view is that yes some models do depreciate heavily. Tag have made some beautiful watches in the last few years and many of them have been well in to the Rolex price range.
It is the expensive one's that suffer most. As an example I have been asked to sell a Tag Heuer Monaco LS. It is a 2014 watch and is unworn. It cost £6350 and I am trying to find a home for it at £3995! I would have thought that was fair value but in two months I have not had one enquiry.
The £1000-2000 models are stronger as they are still very aspirational watches.
I would recommend that if that is the watch you want try and spend some time finding an as new Carrera. Good luck!
I think the straight-forward answer is 'no'. But if it's what you want, you can afford it and don't plan to sell it in the near future, then go for it.
Personally I would struggle to justify £8k on a single watch, despite having a pretty big collection.
I also think that £8k could give you a good number of amazing watches with change to spare if you buy wisely.
Personally I would struggle to justify £8k on a single watch, despite having a pretty big collection.
I also think that £8k could give you a good number of amazing watches with change to spare if you buy wisely.
michael gould said:
they hold their value really well........i wouldn't hesitate to pay full price for one .......go for it !! worn by smart people with impeccable taste
I see what you did there 
Joking aside, some Tags hold their value better than others for the very reason you stated as they are held in high regard by a certain segment of society. I mean, imagine trying to move on a similar priced when new Baume et Mercier to `Dave` living at 491 Benefits Drive?
CoinSl0t said:
Buy it if you like it, don't buy it as an investment.
I have a couple of Tag's, I love them, I also enjoy other brands as well, but none are for investment.
Ignore the watch snobs
that wasn't his question.......which was "do TAG's hold their value" ........it has nothing to do with watch snobsI have a couple of Tag's, I love them, I also enjoy other brands as well, but none are for investment.
Ignore the watch snobs

The simple answer to the OP is No, they do not hold their value
CoinSl0t said:
Buy it if you like it, don't buy it as an investment.
I have a couple of Tag's, I love them, I also enjoy other brands as well, but none are for investment.
Ignore the watch snobs
that wasn't his question.......which was "do TAG's hold their value" ........it has nothing to do with watch snobsI have a couple of Tag's, I love them, I also enjoy other brands as well, but none are for investment.
Ignore the watch snobs

The simple answer to the OP is No, they do not hold their value
michael gould said:
that wasn't his question.......which was "do TAG's hold their value" ........it has nothing to do with watch snobs
The simple answer to the OP is No, they do not hold their value
True, but if you like something then just buy it, do people buy sub 10k watches as an investment?The simple answer to the OP is No, they do not hold their value
michael gould said:
that wasn't his question.......which was "do TAG's hold their value" ........it has nothing to do with watch snobs
The simple answer to the OP is No, they do not hold their value
Disagree. TAGs do hold their value. Although the OP may be somewhat disconcerted by the chasm that exists between their value and their retail price.The simple answer to the OP is No, they do not hold their value
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