Using newsfeeds on a website
Using newsfeeds on a website
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warp9

Original Poster:

1,632 posts

228 months

Tuesday 29th March 2016
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Hi. I'm curious about creating a website dedicated to the niche our business operates, that is primarily made up of various newsfeeds. Our Marketing Manager seems to think that there are issues with sourcing copyright free images and I am unsure about formatting from different sources, plus concerns on cost/time/effort/return.

Has anyone any experience of doing this or similar?
Thanks


LDN

9,314 posts

234 months

Tuesday 29th March 2016
quotequote all
If a source offers a feed then you should be fine... if they don't and you manage to take one anyway, then that's a no go. Image wise; in reality; every image needs to have been cleared / licensed before use but if the source has done that and offers a feed that includes the images then you can assume that they have been granted that right - for it to be shown elsewhere. In reality, smaller businesses just use images as they please but if you're established then it's worth doing things the right way.

Oceanic

731 posts

132 months

Wednesday 30th March 2016
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warp9 said:
Hi. I'm curious about creating a website dedicated to the niche our business operates, that is primarily made up of various newsfeeds. Our Marketing Manager seems to think that there are issues with sourcing copyright free images and I am unsure about formatting from different sources, plus concerns on cost/time/effort/return.

Has anyone any experience of doing this or similar?
Thanks
What is the objective for having this website?

warp9

Original Poster:

1,632 posts

228 months

Wednesday 30th March 2016
quotequote all
The intention would be to create a website that provides interesting, useful and engaging content. People could register and select particular subject areas and state a frequency that they would want to receive a newsletter. In my mind content would come from publicly available sources e.g. (v)bloggers, relevant social, RSS feeds and any other.

The sector we're in is controlled by a few large media companies that are charging extortionate amounts for any advertising and sponsorship opportunity. Our experience of this shows that the cost return isn't worth it.

I sort of want to go back to basics by providing this content free of charge with not too much advertising - a bit like how PH used to be. I would want to promote our business brand via it, but not shove it down users throats.

I suppose the question is whether it's possible to take on current established media models with a start-up resource like this and whether consumers want such a thing?

Oceanic

731 posts

132 months

Wednesday 30th March 2016
quotequote all
Why build a whole new site, why not let your own site become the go-to place for industry news and info? The effort Vs reward would be a lot more in your favour this way.