Christmas sales - counter productive?
Discussion
Cool story coming up:-
Popped in to M&S today to buy wrapping paper etc. They had a large Christmas section, selling the usual Xmas gift stuff/crap. All of which is now 50% off. I noticed Sainsbury’s had similar reductions at the weekend.
Current customers think great, saved some cash. But an equal amount will regret buying at the full price a week or two ago, robbing barstewards..
Are such sales a wise move or do they alienate customers?
Always keep the receipts must be the motto. When half price return the full price for a refund !
Popped in to M&S today to buy wrapping paper etc. They had a large Christmas section, selling the usual Xmas gift stuff/crap. All of which is now 50% off. I noticed Sainsbury’s had similar reductions at the weekend.
Current customers think great, saved some cash. But an equal amount will regret buying at the full price a week or two ago, robbing barstewards..
Are such sales a wise move or do they alienate customers?
Always keep the receipts must be the motto. When half price return the full price for a refund !
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