Investindustrial

[Jon39]

The Italian firm Investindustrial, which bought 37.5% of Aston Martin in 2012, are extending their interests in British motor manufacturing. In a surprise announcement today, Morgan, which has always been a family owned business, has announced the sale of a stake in its Company, to Italian venture capitalist firm Investindustrial.

Morgan recently announced plans to develop a more modern sports coupe and convertible. Some wondered whether they might possibly have been the buyers of the Vanquish IP (unnamed sale disclosed in the AML IPO documents). Perhaps an interesting question, now that there is going to be an investor connection.

[oilit]

Aston & morgan 6 cyl engine sharing coming up ?

[RL17]

think they are more likely to purchase Varnish than Vanquish

[TR-Spider]

Morgan is going with a BMW turbo'd straight six for the near future.
https://www.youtube.com/watch?v=RDCu_ScK2_g

[Jon39]

RL17 said:

think they are more likely to purchase Varnish than Vanquish

[michael gould]

looks like a furniture maker

[Podie]

Aston have engine tie ups with AMG, and Morgan with BMW... will be interesting to see what changes over time.

I have a soft spot for Morgan, so I hope it improves things rather than destroys it.

[RL17]

Maybe hard to see how the business and profits can be ramped up with changing the products/production methods

[Jon39]

RL17 said:

Maybe hard to see how the business and profits can be ramped up with changing the products/production methods

I agree, that is why I began this topic.

Morgan have a very loyal following, a unique overall product without any direct competition, and usually make a profit every year.
Surely though, the present business (with I think mostly an older generation of car owners) cannot make a mature £40m revenue business, treble or quadruple in size.

A puzzle to me therefore, why an investment business presumably seeking a positive financial return, wants majority ownership. Perhaps it is just a lovely thing to own.

michael gould said:

looks like a furniture maker

Always helpful to have diversification opportunities available. - -

[cardigankid]

Look, they are Italian, they want to look cool, they like all the leather apparel, they want free Morgans, which are achingly beautiful in Tuscany, they want to take their mistresses/secretaries on dirty weekends to the Malvern Hills, what do you think? Makes sound economic sense.