Churchill TV Ad With Classic Car
Discussion
Has anyone spotted the ad with a dog on a skateboard and as the camera pans there is a classic in the background? Seems like an odd car choice for what is a modern street scene. You only get a glance I think it in an Avenger or Vauxhall, most likely the latter but I can't quite ID it.
Chrysler 180
https://youtu.be/JIbaA66UPLs?t=9


Yes, you beat me to it. 180. There's also a nice mk 2 Golf GTI in Mars Red in the background too (if you can keep your eyes off of the blondie with the legs...)
https://youtu.be/JIbaA66UPLs?t=9

Yes, you beat me to it. 180. There's also a nice mk 2 Golf GTI in Mars Red in the background too (if you can keep your eyes off of the blondie with the legs...)
Edited by Dapster on Wednesday 18th March 15:57
Dad had a brand new Chrysler 180 - HDU 900L, the most unreliable car he ever had.
Mostly stemmed from the auto choke on the down draught Weber carb, one us us had to stand with a screwdriver holding open the butterfly before it would start in the morning.
We actually thought it was the height of luxury and coolness because it was automatic had a velour interior, boomerang mirros and a vinyl roof. That said the previous two cars were Maxis so it was a low base to start from!
Mostly stemmed from the auto choke on the down draught Weber carb, one us us had to stand with a screwdriver holding open the butterfly before it would start in the morning.
We actually thought it was the height of luxury and coolness because it was automatic had a velour interior, boomerang mirros and a vinyl roof. That said the previous two cars were Maxis so it was a low base to start from!
I agree that the car in the big pic has a Spanish style registration and that it is LHD. However, that's not the actual one in the commercial.
Try as I might, I can't decide whether the cars on TV are L or R HD! Certain as I can be that it is a Chrysler 180 though, definately not an Avenger.
I remember reading in a marketing journal that SA was encouraging, if not subsidising TV commercial production and I sort of assumed that this one of them.
Try as I might, I can't decide whether the cars on TV are L or R HD! Certain as I can be that it is a Chrysler 180 though, definately not an Avenger.
I remember reading in a marketing journal that SA was encouraging, if not subsidising TV commercial production and I sort of assumed that this one of them.
Kind of similar, but noticed a trend over the years in advertising to use classic cars, not just in car insurance adverts but just in general, is it's commercial licencing thing that using a modern/relevant car would need? Any else know the reason, dont get me wrong I like seeing them.
Another example is "confused.com" using that old blue Mercedes? Seen old Saabs and Volvo's being used aswell...Ch5 I think use and old Volvo estate driving through the hills with a young lad looking out the window...
Another example is "confused.com" using that old blue Mercedes? Seen old Saabs and Volvo's being used aswell...Ch5 I think use and old Volvo estate driving through the hills with a young lad looking out the window...
DailyHack said:
Kind of similar, but noticed a trend over the years in advertising to use classic cars, not just in car insurance adverts but just in general, is it's commercial licencing thing that using a modern/relevant car would need? Any else know the reason, dont get me wrong I like seeing them.
Another example is "confused.com" using that old blue Mercedes? Seen old Saabs and Volvo's being used aswell...Ch5 I think use and old Volvo estate driving through the hills with a young lad looking out the window...
At a guess I’d say it’s to avoid promoting a current car for free, or playing it safe on their side to avoid any risk that someone with a car used in the advert gets refused insurance and making a big Twitter thing of it. Another example is "confused.com" using that old blue Mercedes? Seen old Saabs and Volvo's being used aswell...Ch5 I think use and old Volvo estate driving through the hills with a young lad looking out the window...
A true story...
Imagine it’s 1980, and I’m in my first job from school at a main dealer parts department.
The manager is a scary authoritative older guy .... hey I’m 16 ok.
The classic car boom is just taking off, so I ask him of a sure fire tip where he would put his money, thinking that he’s been there and done it.
His tip? A Chrysler 180


Even at 16, I thought this guy hasn’t a clue.
Imagine it’s 1980, and I’m in my first job from school at a main dealer parts department.
The manager is a scary authoritative older guy .... hey I’m 16 ok.
The classic car boom is just taking off, so I ask him of a sure fire tip where he would put his money, thinking that he’s been there and done it.
His tip? A Chrysler 180



Even at 16, I thought this guy hasn’t a clue.
52classic said:
Perhaps an 'urban myth' but I understand that the Churchill and LV adverts are made in South Africa. That may be why the street scenes are unfamiliar and there are some unusual cars.
That would explain the Austin Apache (booted 1100/1300 ADO16) in an early LV commercial.There's a milk company that does the same thing, I think - Arla, or something like that. They had a Datsun (120Y?) in one of their commercials. And sunshine.
droopsnoot said:
That would explain the Austin Apache (booted 1100/1300 ADO16) in an early LV commercial.
There's a milk company that does the same thing, I think - Arla, or something like that. They had a Datsun (120Y?) in one of their commercials. And sunshine.
Another thing they do in car ads for new cars is use number plates that reverse and still read correctly, using letters A, H, X, Y for example and numbers like I, 8, 0. That way, they can just flip the images to show in countries where they drive on the left of the right as appropriate, using the same footage. The SEAT ads were obviously in Spanish a few years ago and dubbed in English.There's a milk company that does the same thing, I think - Arla, or something like that. They had a Datsun (120Y?) in one of their commercials. And sunshine.
52classic said:
Gasolina said:
I reckon its not a 180 but a Chrysler 2 litre.
Visual exterior differences - full length vinyl roof and spotlights.
Whey!! The devil's in the detail. I thought they were just 2 different names for the same thing. The spec changes and added features makes sense though.Visual exterior differences - full length vinyl roof and spotlights.
I had a Chrysler 2ltr as a company car back in the late 70s . Identical to the one in the add but RHD , the only redeeming thing about it was the seats were comfortable.
When it got to the stage that it was worth absolutely nothing even leaving it parked with the keys in dodgy parts of London nobody nicked it . The paint had gone really flat and powdery and the brakes would go rock hard without warning .
It was replaced with a new Avenger Estate that had lots of gearbox problems that was eventually traced to a bent input shaft .
When it got to the stage that it was worth absolutely nothing even leaving it parked with the keys in dodgy parts of London nobody nicked it . The paint had gone really flat and powdery and the brakes would go rock hard without warning .
It was replaced with a new Avenger Estate that had lots of gearbox problems that was eventually traced to a bent input shaft .
Interesting it was made in Madrid, but yes, a lot of our adverts are made in South Africa. The producers have no idea how our registration system works when they rip off numbers from the internet and put them on the cars. Old style prefix and suffix on late stuff and current system on classics. Why pretend its the UK when we can see it's downtown Johannesburg?
Recognised it immediately as my dad had one, same colour. Most uncool car but American auto box was also used in Jensen Interceptor. Far superior to those used in Ford, Rover, Jag etc.
Hugely reliable, went on to cover 200k miles, towed caravan to Hungary more times than I can remember. Such a vastly underrated and almost completely forgotten car. Glad to see this recognition....
Hugely reliable, went on to cover 200k miles, towed caravan to Hungary more times than I can remember. Such a vastly underrated and almost completely forgotten car. Glad to see this recognition....
Gassing Station | Classic Cars and Yesterday's Heroes | Top of Page | What's New | My Stuff


