Can enough marketing or advertising fix anything
Can enough marketing or advertising fix anything
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pistonheadforum

Original Poster:

1,200 posts

145 months

Tuesday 1st August 2023
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Having just watched an Old Spice advert (universally regarded as cheap rubbish from the 80s) I'm wondering if enough advertising can be thrown at even the most toxic brands and they will become trendy again?

If the product has not changed but the marketing has now got trendy is that enough to turn around a brand without even improving the product?

A risky business prospect or are the general public that gullable?


pistonheadforum

Original Poster:

1,200 posts

145 months

Tuesday 1st August 2023
quotequote all


Getting this is before others.

Deranged Rover

4,444 posts

98 months

Tuesday 1st August 2023
quotequote all
"Marketing" - the art of selling crap to idiots.

Spare tyre

12,124 posts

154 months

Tuesday 1st August 2023
quotequote all
Ticketing system at our work

“My xyz has caught on fire and is now dust”

Wait six weeks

“Your call was closed 5.5 weeks ago”


Then we get to look at a graph showing 99% of calls raised are resolved within half a week, except they are not

You then have to email various chums in high up places to get the xyz you actually need

GroundEffect

13,864 posts

180 months

Tuesday 1st August 2023
quotequote all
Deranged Rover said:
"Marketing" - the art of selling crap to idiots.
Everything has marketing. Particularly premium brands. Range Rover for example wink

No one is immune from marketing.

Greenmantle

1,979 posts

132 months

Tuesday 1st August 2023
quotequote all
Do you mean "LYING"?

The news BROKE the INTERNET!
TWITTER melted because of the news!

I think the answer is a most definite yes!

One simple example for me.
I'm running two browsers.
The old default one "Google Chrome" I have been using for over a decade. I have it locked down tight as a drum.
The new one is Microsoft Edge where the default new tab is a Microsoft Bing page just full of "Marketing News"!
The big one for me is that every time I start edge there is ALWAYS news about Manchester United.
Not having a dig about the club but they are currently not as great as they were so how come they totally dominate the space. I can only think its down to marketing. Create all this white noise. Maybe "Old Spice" needs to do the same!

“You can fool some of the people all of the time,
and all of the people some of the time,
but you can not fool all of the people all of the time.”