The future for Porsche?
Discussion
As a big fan of the brand, I’m fearful for Porsche bearing in mind the sheer number of pre-registered/new Taycans currently available unsold.
They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
Boxster5 said:
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
I think they'll be just fine.Worrying times ahead.
https://bmmagazine.co.uk/news/porsche-sales-econom...
Porsche has reported a jump in sales and profits in the first nine months of the year thanks to strong performances from its bestselling Cayenne series and all-electric Taycan.
Sales revenue rose 12.6 per cent to €30.13bn (£26.27bn) on the back of near 10 per cent year-on-year rise in deliveries to 242,722.
The revenue increase helped pre-tax profits come in at €5.6bn between January and September, up from €5.3bn in 2022.
The Cayenne remained the marque’s bestselling series with sales reaching 69,461, while its electric Taycan rose significantly to 29,204, up over 11 per cent.
Boxster5 said:
As a big fan of the brand, I’m fearful for Porsche bearing in mind the sheer number of pre-registered/new Taycans currently available unsold.
They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
You obviously haven’t looked at Porsche’s last set of results. Impressive - and plenty of fat for lean times.They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
Edited by Discombobulate on Friday 17th November 21:39
Discombobulate said:
Boxster5 said:
As a big fan of the brand, I’m fearful for Porsche bearing in mind the sheer number of pre-registered/new Taycans currently available unsold.
They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
You obviously haven’t looked at Porsche’s last set of results. Impressive - and plenty of fat for lean times.They must be panicking especially with their commitment to EV for both future Macan and Boxster/Cayman models, both of which launches appear to have been delayed.
I don’t think many Porsche fans are ready for EV unless they take advantage of BIK or put them through a business where it’s a no brainer currently.
The downturn in the market due to the cost of living crisis plus hikes in interest rates really hasn’t helped either.
Porsche need to wake up and smell the coffee and offer some real incentives (yes some models are being discounted).
Their arrogance will be their downfall if they don’t address the problem head on.
Worrying times ahead.
Edited by Discombobulate on Friday 17th November 21:39
Times are tough for all manufacturers with the transition to EV and Porsche is not immune to that. Let’s see how it pans out.
Boxster5 said:
It certainly doesn’t seem to be reflected in UK dealers with lots of unsold new/pre-registered stock some with decent discounts - something I’ve never seen in my 20 years of buying Porsches.
Times are tough for all manufacturers with the transition to EV and Porsche is not immune to that. Let’s see how it pans out.
Those unsold Taycans etc are peanuts though, especially considering the mark up. Nobody at Porsche is losing sleep over it. Times are tough for all manufacturers with the transition to EV and Porsche is not immune to that. Let’s see how it pans out.
guyvert1 said:
julian987R said:
Those unsold Taycans etc are peanuts though, especially considering the mark up. Nobody at Porsche is losing sleep over it.
You do realise you're arguing with the same muppets with multiple accounts ?julian987R said:
guyvert1 said:
julian987R said:
Those unsold Taycans etc are peanuts though, especially considering the mark up. Nobody at Porsche is losing sleep over it.
You do realise you're arguing with the same muppets with multiple accounts ?Couple of years back there was a chap got banned, it turned out an entire thread of people backing him was all him. He’d been using multiple personas for years. Ranging from odd to very aggressive.
supersport said:
julian987R said:
guyvert1 said:
julian987R said:
Those unsold Taycans etc are peanuts though, especially considering the mark up. Nobody at Porsche is losing sleep over it.
You do realise you're arguing with the same muppets with multiple accounts ?Couple of years back there was a chap got banned, it turned out an entire thread of people backing him was all him. He’d been using multiple personas for years. Ranging from odd to very aggressive.
I think that there is a strategic issue for Porsche, ( I have some cars, by the way).
The brand identity to me has always been anchored in motorsport success and engineering excellence and innovation. The driving experience has always been very focused.
I am of course well aware that the Cayennes and Mayans etc are the core of the sales volume these days, but the casual observer might still think of racing and engineering.
Now the world in changing quickly and we will see the emergence of new players, especially from China who will have a significant competitive advantage in the EV space as they are already ahead. Even small players from places like Croatia are showing up in the EV supercar space.
Typically the GT cars were periodic holders of the Nürburgring lap record, the dedicated team cars were competitive at Le Mans and there were waiting lists for the latest models. However,the conventionally powered cars with all of that engineering history have nowhere to go in terms of future development. There will be two records for the Ring , EV and non-EV no doubt, but the overall recored will go to the EV in the future.
I may be totally wrong , but it seems to me that VAG has made a strategic error in being behind on EV power and Porsche is just part of that concern.
Believe me, I want to be wrong. I have had 4 GT3RS and love the feel of them, but I am less confident that they are the way of the future.
The brand identity to me has always been anchored in motorsport success and engineering excellence and innovation. The driving experience has always been very focused.
I am of course well aware that the Cayennes and Mayans etc are the core of the sales volume these days, but the casual observer might still think of racing and engineering.
Now the world in changing quickly and we will see the emergence of new players, especially from China who will have a significant competitive advantage in the EV space as they are already ahead. Even small players from places like Croatia are showing up in the EV supercar space.
Typically the GT cars were periodic holders of the Nürburgring lap record, the dedicated team cars were competitive at Le Mans and there were waiting lists for the latest models. However,the conventionally powered cars with all of that engineering history have nowhere to go in terms of future development. There will be two records for the Ring , EV and non-EV no doubt, but the overall recored will go to the EV in the future.
I may be totally wrong , but it seems to me that VAG has made a strategic error in being behind on EV power and Porsche is just part of that concern.
Believe me, I want to be wrong. I have had 4 GT3RS and love the feel of them, but I am less confident that they are the way of the future.
RDMcG said:
I think that there is a strategic issue for Porsche, ( I have some cars, by the way).
The brand identity to me has always been anchored in motorsport success and engineering excellence and innovation. The driving experience has always been very focused.
I am of course well aware that the Cayennes and Mayans etc are the core of the sales volume these days, but the casual observer might still think of racing and engineering.
Now the world in changing quickly and we will see the emergence of new players, especially from China who will have a significant competitive advantage in the EV space as they are already ahead. Even small players from places like Croatia are showing up in the EV supercar space.
Typically the GT cars were periodic holders of the Nürburgring lap record, the dedicated team cars were competitive at Le Mans and there were waiting lists for the latest models. However,the conventionally powered cars with all of that engineering history have nowhere to go in terms of future development. There will be two records for the Ring , EV and non-EV no doubt, but the overall recored will go to the EV in the future.
I may be totally wrong , but it seems to me that VAG has made a strategic error in being behind on EV power and Porsche is just part of that concern.
Believe me, I want to be wrong. I have had 4 GT3RS and love the feel of them, but I am less confident that they are the way of the future.
Interesting post.The brand identity to me has always been anchored in motorsport success and engineering excellence and innovation. The driving experience has always been very focused.
I am of course well aware that the Cayennes and Mayans etc are the core of the sales volume these days, but the casual observer might still think of racing and engineering.
Now the world in changing quickly and we will see the emergence of new players, especially from China who will have a significant competitive advantage in the EV space as they are already ahead. Even small players from places like Croatia are showing up in the EV supercar space.
Typically the GT cars were periodic holders of the Nürburgring lap record, the dedicated team cars were competitive at Le Mans and there were waiting lists for the latest models. However,the conventionally powered cars with all of that engineering history have nowhere to go in terms of future development. There will be two records for the Ring , EV and non-EV no doubt, but the overall recored will go to the EV in the future.
I may be totally wrong , but it seems to me that VAG has made a strategic error in being behind on EV power and Porsche is just part of that concern.
Believe me, I want to be wrong. I have had 4 GT3RS and love the feel of them, but I am less confident that they are the way of the future.
There is also the issue of Porsche trading on a name it established fifty years ago.
Porsche used to be mentioned in the same breath as Ferrari. In the 1980s people used to put "My other car is a Porsche" stickers in the back window of jalopies. Then Porsche wanted to become all things to all men - the SUVs, the saloons, and now Porsche is everywhere. It's a trick that only works for so long, and now I think the brand has become boring. Just another German car.
Sure, they still make some great sports cars. But it's been a long time since anything Porsche has turned my head, classics notwithstanding.
https://youtu.be/V0dqoptI84s?si=LrSJa9k7jINwGFxQ
Only Tesla and Toyota will survive - worth a watch above
Only Tesla and Toyota will survive - worth a watch above
Edited by Vroom2 on Saturday 18th November 08:43
Vroom2 said:
https://youtu.be/V0dqoptI84s?si=LrSJa9k7jINwGFxQ
Only Tesla and Toyota will survive - worth a watch above
I’m interested by the idea regarding Tesla and Toyota, but not enough to invest 1hr26m….! Any chance of a summary explanation of his thesis?Only Tesla and Toyota will survive - worth a watch above
Edited by Vroom2 on Saturday 18th November 08:43
I think that Porsche have nailed their colours to the mast and are an industrial juggernaut with VAG.
You can be sure that all decisions made will be purely financial ... hence they will survive but possibly not in the "classically emotionally" branded character of the past (... when they did almost go bust between 3.2 / 964 and 993).
For some of us (old farts ? in Porsche's eyes ?) we feel the loss and are disengaging, not least because we can't go into our OPC and spec and buy a car that we want at the normal price. So maybe we aren't such old farts, but the shareholder of Porsche certainly don't care and there is no point in speaking against the Sun.
In a way my view is that Porsche are a bit stuck ... their Ev's aren't yet good enough, they are leaving their classic market behind and everybody knows that the middle ranges are VW's ... but for the moment at least the brand name appeals.
You can be sure that all decisions made will be purely financial ... hence they will survive but possibly not in the "classically emotionally" branded character of the past (... when they did almost go bust between 3.2 / 964 and 993).
For some of us (old farts ? in Porsche's eyes ?) we feel the loss and are disengaging, not least because we can't go into our OPC and spec and buy a car that we want at the normal price. So maybe we aren't such old farts, but the shareholder of Porsche certainly don't care and there is no point in speaking against the Sun.
In a way my view is that Porsche are a bit stuck ... their Ev's aren't yet good enough, they are leaving their classic market behind and everybody knows that the middle ranges are VW's ... but for the moment at least the brand name appeals.
Gassing Station | Porsche General | Top of Page | What's New | My Stuff