RE: Lawrence Tomlinson: Ginetta has 'turned a corner'

RE: Lawrence Tomlinson: Ginetta has 'turned a corner'

Friday 25th April

Lawrence Tomlinson: Ginetta has 'turned a corner'

Company boss talks record-equalling grids, GT Academy and why it won't go chasing a Le Mans programme


Motorsport is in a bit of a weird place in 2025. The world is a vastly more expensive backdrop than it was five years ago, and the road ahead is looking far bumpier than many anticipated, which doesn’t leave the exceptionally well-heeled with much spare change to go racing. The British GT grid has shrunk over the last 12 months, and while the BTCC field is a little more dense than before it’s still way down on the 30-strong rosters of yesteryear. Even Formula 1, one of the wealthiest sports on the planet, is mulling the idea of ditching next year’s incredibly clever (and incredibly expensive) half-electric, half-combustion powertrain ruleset early to prevent costs spiralling out of control. Again.

Don’t let that stop you from dusting off your lid and overalls, though, because things are looking much rosier further down the motorsport ladder. Former Ferrari man Rob Smedley recently told us that his FAT Karting League has already slashed the cost of entry into karts by a staggering 96 per cent, and doesn’t plan on stopping there. Then there’s Ginetta, the British racing firm that’s been the bedrock of entry-level sports car racing for the past two decades. It marked the 20th anniversary of its hugely competitive Junior championship at Donington Park earlier this month, with a record-equalling grid of 28 cars being driven on their door handles by a bunch of teenagers.

You can direct your thanks to Lawrence Tomlinson, who’s headed the company since acquiring it back in 2005. Prior to that, Ginetta had been ticking along as a low-volume sports car manufacturer with a small presence in amateur motorsport, just as it had been since its inception in 1958. Tomlinson, meanwhile, had been a loyal TVRist, having raced the monstrous T400Rs in the British GT, various endurance series across the globe and at Le Mans, and even tried to buy the company from Peter Wheeler in 2004 but was ultimately gazumped by Russian businessman, Nikolay Smolensky. Frustrated and with a car company’s worth of cash burning a hole in his pocket, Tomlinson purchased Ginetta a year later and set about turning it into the motorsport powerhouse it is today. 

Smolensky’s TVR may have delivered the superb Sagaris and a heavily reworked Tuscan, but financial difficulties set in a couple of years down the line and production was put on hold. Oh, how different things would have been had Tomlinson’s offer been accepted. Under his ownership, Ginetta has launched countless new models aimed at getting young and inexperienced drivers into racing without bankrupting their families in the process. The Ginetta Junior series, for instance, has proven hugely beneficial for drivers making the switch from karts to cars, with McLaren Formula 1 driver, Lando Norris, among many graduates to go on to become world-class drivers. 

“You look at any grid anywhere in the world and there will be an ex-Ginetta Junior driver racing, whether it’s a factory BMW, factory Porsche, factory McLaren drivers, there are so many Ginetta junior drivers out there”, says Tomlinson. “Everybody goes to Lando as being an ex-Ginetta Junior driver and, you know, he was great. But we've got Jamie Chadwick, who won in LMP2 in the ELMS (European Le Mans Series) at the weekend. There’s just so many people who've come through it. I think Lando was having a pizza with his mates on TV, as he’s always on TV with Formula 1, and he was asked what was his favourite race series. He said Ginetta Juniors, which was quite surprising!”

Tomlinson jokes that it’d be a great idea to get a few junior drivers backed by different F1 teams on the grid decked in their respective colours (McLaren orange, Alpine blue and so on) - though it’s perhaps not as farfetched an idea as it seems. Red Bull, which likes to chuck its drivers in at the deep end, is fielding two of its young talents in the series this year. “It’s super competitive, really difficult racing”, notes Tomlinson. “The cream comes to the top in the Ginetta Juniors, and they’ve really got to fight for their wins.” Little wonder it’s come onto Red Bull’s radar, then, and don’t be surprised if it opens the floodgates for further F1 involvement in the future. 

On the flip side, that could also mean a heck of a lot more money pouring into a championship designed to run on a shoestring budget. Quite what impact that will have is purely hypothetical, but Ginetta’s aim to simplify and continue slashing costs appears unwavering. For this year’s Ginetta G40, there is a comprehensive upgrade package that introduces simpler, lighter parts that are easier and cheap to replace in the (likely) event of an accident.

“The G40 door was very expensive, because it was originally a road car door”, says Tomlinson. "So it's got a winding window, it’s got a piece of aluminium that slides up and down, it’s got all the mechanisms in. It’s very complicated to build. We have to put it all together here and all of that road car functionality is not used at all. In fact, it's detrimental. So we just make a better-looking door, though the mirror was really expensive, so we've gone to a different mirror.” Additionally, he adds, the rear is now a single piece, negating the cost of a pricey “bespoke” boot hinge made in-house. The front end is just the same, while also ditching the road car’s headlights to slash the cost and repair time of a nose change.

Naturally, entry-level motorsport is heavily weighted towards young drivers (because you’re beyond F1 material after your 10th birthday) and, as a result, the Junior championship is arguably Ginetta’s biggest series. But there’s an ever-growing number of older motorsport newbies who are too, er, senior to be eligible for the Junior championship. For them, there’s the GT Academy (not to be confused with the Gran Turismo Academy of the early 2010s), which consists of quicker, V6-engined G56 cars decked out with wings, splitters and a prototype-style steering wheel. I had a go in one late last year and it’s a brilliant bit of kit, with an accessible baseline that encourages newcomers (as I was) to explore the limits of the car. 

“We have created hundreds and hundreds of new MSUK license holders that would not have ever gone into motorsport through the GTA program”, says Tomlinson. He concedes that some drivers will move into other series outside of the Ginetta umbrella after a season in the GTA, but, he reckons, they’re “usually back within the next year.” And when they do inevitably come back, they can either stick with the G56 GTA or go up a tier to the new, V8-powered GTP8, which is virtually the same as the firm’s GT4 racer only with a bit more aero and less weight to compensate for a slight drop in power.

Outside of its in-house championships, Ginetta still has a presence on the world stage with the aforementioned GT4 car, which has recently been treated to an Evo package with revisions to the suspension, cooling and aero, plus there’s an LMP3 prototype that’ll serve as a stepping stone into prototype racing. A GT2 car is also on the horizon to do battle with the Audi R8 LMS GT2, Maserati MC20 GT2 and Porsche 911 GT2 Clubsport, although beyond going after the big-budget GT3 and Hypercar championships just aren’t on the cards for now. “That is far enough up [the ladder] for us to produce really great fun products within our capabilities”, he adds. “People who want to spend £20 million, well these days it’s a sh*t ton more than that, to develop a Hypercar, leave them to it. We’ll just keep bringing people to them.”

Whether that’ll be the case in two, five or tens years time is anyone’s guess. This is a man who’s won Le Mans, after all, and it wasn’t that long ago when Ginetta took on the big guns in endurance racing with its own LMP1 projectile. But while it’s dabbled in all sorts of disciples in the past, and is still working away on its Akula supercar, Tomlinson’s focus for the future is a stable product range and getting more customers out on track. “I think we've turned a corner now where we hope that the next couple of years the factory will start to break even”, he says with a chuckle. “Maybe, one day, it’ll even make us more profit.”


Author
Discussion

v8griff

Original Poster:

75 posts

274 months

Friday 25th April
quotequote all
Here is the guy who should have taken over TVR when Mr Wheeler decided to retire.

SpudLink

6,999 posts

206 months

Friday 25th April
quotequote all
article said:
Company boss talks record-equally grids
A lovely phrase, but I suspect that’s not what you meant. smile

I do love Ginetta for keeping motorsport alive. It’s just a shame they never properly developed the G40R to make it a serious option as a road car.

Edited by SpudLink on Friday 25th April 11:53

RGambo

871 posts

183 months

Friday 25th April
quotequote all
At 52 I'm taking the plunge and having a go at racing for the first time. The car I've chosen is a Ginetta G40. A few tests under my belt and i can say it's brilliant. built like a tank ( especially compared to a caterham) and very easy to work on. Handles brilliantly as well.

Cam Tait

63 posts

134 months

Friday 25th April
quotequote all
SpudLink said:
A lovely phrase, but I suspect that’s not what you meant. smile

I do love Ginetta for keeping motorsport alive. It’s just a shame they never properly developed the G40R to make it a serious option as a road car.

Edited by SpudLink on Friday 25th April 11:53
Late night putting this together, thanks for the spot! All sorted.

BigChiefmuffinAgain

1,353 posts

112 months

Friday 25th April
quotequote all
v8griff said:
Here is the guy who should have taken over TVR when Mr Wheeler decided to retire.
I'm not sure even he could have saved TVR. There's no real market for those sort of cars anymore. Buyers demand a level of quality and usability while legislation demands levels of safety which are very hard, if not impossible, for a small manufacturer to deliver. Even Lotus are struggling and I'm not sure Renault made as many Alpines as they hoped. And these are relatively big companies.

Ginetta succeeded by not even trying to do a road car.

CKY

2,251 posts

29 months

Friday 25th April
quotequote all
Always liked Ginettas up to the G26, however wouldn't own a Tomlinson-era car; glad someone has breathed life in to an old English marque, though knocking up substandard care homes and fleecing people's grandparents for exorbitant care home fees isn't something i'd have done.

The Pistonsdead

5,159 posts

221 months

Friday 25th April
quotequote all
Wish them well.

leggerito

22 posts

3 months

Friday 25th April
quotequote all
These days it really feels like Ginetta, Caterham, and Morgan are filling the void that Lotus and TVR have left.

As mentioned in the Lotus thread, the Ginetta G56 alone is worth the price of admission to Palmersport.

sidesauce

2,914 posts

232 months

Friday 25th April
quotequote all
BigChiefmuffinAgain said:
v8griff said:
Here is the guy who should have taken over TVR when Mr Wheeler decided to retire.
I'm not sure even he could have saved TVR. There's no real market for those sort of cars anymore. Buyers demand a level of quality and usability while legislation demands levels of safety which are very hard, if not impossible, for a small manufacturer to deliver. Even Lotus are struggling and I'm not sure Renault made as many Alpines as they hoped. And these are relatively big companies.

Ginetta succeeded by not even trying to do a road car.
Fully agree.

Even if there was a market, the costs incurred as a result of making these cars compliant with current regulations would simply be too much for the majority of those in the market for such a car.

People on here need to realise the days of 'home-grown' marques like TVR offering cars with a relatively low/accesible price-to-performance ratio are gone and are never coming back.

LennyM1984

852 posts

82 months

Friday 25th April
quotequote all
RGambo said:
At 52 I'm taking the plunge and having a go at racing for the first time. The car I've chosen is a Ginetta G40. A few tests under my belt and i can say it's brilliant. built like a tank ( especially compared to a caterham) and very easy to work on. Handles brilliantly as well.
Are you on the FB owners group? It's a great source of spare parts (and info as to what car the original parts come from) and will save you an absolute fortune over buying new from Ginetta.

What series are you racing in? I'm busy renovating a house at the moment but hoping to do a few races later in the season with 750mc Roadsports (great series and always plenty of people to race against).

Panamax

6,048 posts

48 months

Friday 25th April
quotequote all
BigChiefmuffinAgain said:
Ginetta succeeded by not even trying to do a road car.
Have you forgotten the mid-engine G60?
https://en.wikipedia.org/wiki/Ginetta_G60


Wadeski

8,643 posts

227 months

Friday 25th April
quotequote all
sidesauce said:
BigChiefmuffinAgain said:
v8griff said:
Here is the guy who should have taken over TVR when Mr Wheeler decided to retire.
I'm not sure even he could have saved TVR. There's no real market for those sort of cars anymore. Buyers demand a level of quality and usability while legislation demands levels of safety which are very hard, if not impossible, for a small manufacturer to deliver. Even Lotus are struggling and I'm not sure Renault made as many Alpines as they hoped. And these are relatively big companies.

Ginetta succeeded by not even trying to do a road car.
Fully agree.

Even if there was a market, the costs incurred as a result of making these cars compliant with current regulations would simply be too much for the majority of those in the market for such a car.

People on here need to realise the days of 'home-grown' marques like TVR offering cars with a relatively low/accesible price-to-performance ratio are gone and are never coming back.
I think TVR's 1990s success was a wierd outcome of regulatory changes. One of those butterfly effect changes.

In the 1970s all manufacturers thought the US was going to ban convertibles for safety reasons. Combined with a trend towards more barg-ey sportscars (think XJS, 928, and SL compared to their predecessors) major manufacturers just...stopped investing in small, sporty cars.

When manufacturers like GM, Fiat and Toyota (Fiero, X1/9 and MR2) did start looking at these cars late in the decade, high fuel prices meant they were thinking about economy. Due to the long and expensive planning cycle for cars, nobody had anything like this in their pipeline. This left a gap in the market for a few guys to stick V8s into glassfibre bodies and sell a few thousand.

By the mid-90s major manufacturers had slowly tooled up to enter this space again, and you got cars like the Boxster, which probably took away many of TVRs more mainstream buyers who were happy with 70% of the thrills for 30% of the hassle of owning a handbuilt car.

Ginetta likely made the right move to avoid road cars and find another niche bigger manufacturers were ignoring.

I wish them a lot of success...have they expanded their entry level series' to the USA yet?

garypotter

1,890 posts

164 months

Friday 25th April
quotequote all
Congratulations to Mr Tomlinson, he has moved Ginetta to a much better place. The racing series are all very competetive, exciting and very close, i was at Silverstone last year for the Ginetta day and they had their 2 previous Le mans cars- what a bit of kit they are but sadly not viable for any race series now.

Good luck for the future with all the plans

BigChiefmuffinAgain

1,353 posts

112 months

Friday 25th April
quotequote all
Panamax said:
BigChiefmuffinAgain said:
Ginetta succeeded by not even trying to do a road car.
Have you forgotten the mid-engine G60?
https://en.wikipedia.org/wiki/Ginetta_G60
Nope but I am not sure they ever actually made any of these in the end ? Someone else around here will know better - seem to remember they thought the development costs were just going to be too much....

SS427 Camaro

7,373 posts

184 months

Friday 25th April
quotequote all
Had no idea that he tried to buy TVR.
I didn’t get my first Griff until 07, so had no idea re what was going on at the factory and behind the scenes.
What an utter tragedy that you know who bought TVR and did what he did to it…..

SS427 Camaro

7,373 posts

184 months

Friday 25th April
quotequote all
CKY said:
Always liked Ginettas up to the G26, however wouldn't own a Tomlinson-era car; glad someone has breathed life in to an old English marque, though knocking up substandard care homes and fleecing people's grandparents for exorbitant care home fees isn't something i'd have done.
Now what a surprise re “ care homes “
Having a big battle with one ATM re my dear late step dad, he ended up in hospital because of their £5 grand a month failure to “ care for him properly and for failing to tell them that he wouldn’t be back because he died “ robbers and f thieves the lot of them…….

WD-40

117 posts

146 months

Friday 25th April
quotequote all
I'd forgotten about the Akula supercar - re-reading it again, 20 cars at £275k a pop is £5.5m (no doubt a little more now), I just can't see how the numbers would work, how can you develop a supercar for £5.5m?

mrclav

1,550 posts

237 months

Friday 25th April
quotequote all
Wadeski said:
sidesauce said:
BigChiefmuffinAgain said:
v8griff said:
Here is the guy who should have taken over TVR when Mr Wheeler decided to retire.
I'm not sure even he could have saved TVR. There's no real market for those sort of cars anymore. Buyers demand a level of quality and usability while legislation demands levels of safety which are very hard, if not impossible, for a small manufacturer to deliver. Even Lotus are struggling and I'm not sure Renault made as many Alpines as they hoped. And these are relatively big companies.

Ginetta succeeded by not even trying to do a road car.
Fully agree.

Even if there was a market, the costs incurred as a result of making these cars compliant with current regulations would simply be too much for the majority of those in the market for such a car.

People on here need to realise the days of 'home-grown' marques like TVR offering cars with a relatively low/accesible price-to-performance ratio are gone and are never coming back.
I think TVR's 1990s success was a wierd outcome of regulatory changes. One of those butterfly effect changes.

In the 1970s all manufacturers thought the US was going to ban convertibles for safety reasons. Combined with a trend towards more barg-ey sportscars (think XJS, 928, and SL compared to their predecessors) major manufacturers just...stopped investing in small, sporty cars.

When manufacturers like GM, Fiat and Toyota (Fiero, X1/9 and MR2) did start looking at these cars late in the decade, high fuel prices meant they were thinking about economy. Due to the long and expensive planning cycle for cars, nobody had anything like this in their pipeline. This left a gap in the market for a few guys to stick V8s into glassfibre bodies and sell a few thousand.

By the mid-90s major manufacturers had slowly tooled up to enter this space again, and you got cars like the Boxster, which probably took away many of TVRs more mainstream buyers who were happy with 70% of the thrills for 30% of the hassle of owning a handbuilt car.

Ginetta likely made the right move to avoid road cars and find another niche bigger manufacturers were ignoring.

I wish them a lot of success...have they expanded their entry level series' to the USA yet?
Interesting theory and I'm inclined to agree. Porsche definitely cornered the market with the Boxster/Cayman which, although many on here will moan about not being particularly exciting for most versions, has become the standard by which all others are judged when it comes to two door small(ish) prestige sportscars.

People are also used to reliability, luxury, decent ergonomics and creature comforts in their cars nowadays at pretty much every price so TVR would never have the chance in this century other then being far more niche than it was in its 90s hey-day.

drgoatboy

1,858 posts

221 months

Friday 25th April
quotequote all
leggerito said:
As mentioned in the Lotus thread, the Ginetta G56 alone is worth the price of admission to Palmersport.
Was lucky enough to get a day at Palmersport.
The ginetta was the absolute highlight of the day, I was looking forward to caterhams and trying an M4 but it was the G56 that I enjoyed the most (and by a long way too).
Fantastic fun!

trevalvole

1,452 posts

47 months

Friday 25th April
quotequote all
BigChiefmuffinAgain said:
Panamax said:
BigChiefmuffinAgain said:
Ginetta succeeded by not even trying to do a road car.
Have you forgotten the mid-engine G60?
https://en.wikipedia.org/wiki/Ginetta_G60
Nope but I am not sure they ever actually made any of these in the end ? Someone else around here will know better - seem to remember they thought the development costs were just going to be too much....
As alluded to in the article, the G40 was available as a road car at one time.