Brands Well Known For Sponsorship That Have Disappeared
Brands Well Known For Sponsorship That Have Disappeared
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Keep it stiff

Original Poster:

1,846 posts

198 months

Thursday 30th October 2025
quotequote all
From the '60s onwards, many brands became household names through motorsport sponsorship. A good number of these have disappeared and I thought it might be interesting to stretch the grey matter by seeing how many we can remember.

I will start the ball rolling with a couple:




Dapster

8,998 posts

205 months

Thursday 30th October 2025
quotequote all
Andrews Heat for Hire


Alitalia


"Coughmans"


Gentleman's Magazine....



miniman

29,522 posts

287 months

Thursday 30th October 2025
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Surely the pinnacle?


InitialDave

14,528 posts

144 months

Thursday 30th October 2025
quotequote all


I believe, to get around any locales who were funny about tobacco advertising, it was technically a sponsorship relating to their branded watches.

worsy

6,528 posts

200 months

Thursday 30th October 2025
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Rothmans and Marlboro still exist, or am I not getting the definition of disappeared?

TomTheTyke

577 posts

172 months

Thursday 30th October 2025
quotequote all
Are these brands that have disappeared from motorsport sponsorship or have disappeared altogether?

I read it as the latter, but obviously you can still get Marlboros, Camels in France, and it’s news to me if you can no longer get Jager!

zetec

5,051 posts

276 months

Thursday 30th October 2025
quotequote all
miniman said:
Surely the pinnacle?

Or...



Panamax

8,649 posts

59 months

Thursday 30th October 2025
quotequote all
Durex sponsored the Surtees Formula1 team way back in 1976, causing the BBC to pull out.
https://www.reddit.com/r/Damnthatsinteresting/comm...

InitialDave

14,528 posts

144 months

Thursday 30th October 2025
quotequote all
TomTheTyke said:
Are these brands that have disappeared from motorsport sponsorship or have disappeared altogether?

I read it as the latter, but obviously you can still get Marlboros, Camels in France, and it s news to me if you can no longer get Jager!
Hence the clarification in my post.

catso

16,009 posts

292 months

Thursday 30th October 2025
quotequote all
Panamax said:
Durex sponsored the Surtees Formula1 team way back in 1976, causing the BBC to pull out.
https://www.reddit.com/r/Damnthatsinteresting/comm...
Surely the point was not to pull out... scratchchin

Keep it stiff

Original Poster:

1,846 posts

198 months

Thursday 30th October 2025
quotequote all
A few of these miss the point, JPS, Camel and Marlborough are still live brands. As is Gold Leaf, arguably the start of it all. I was just looking for the brands that no longer exist.

moffspeed

3,471 posts

232 months

Thursday 30th October 2025
quotequote all
One of the most notorious - but you need to be of a certain age to understand the significance of Mr Syd Miller’s (dodgy) contribution to motor sport sponsorship.

National Organs and Southern Organs were companies involved in questionable HP deals on church organs so nothing to do with livers/kidneys etc….


moffspeed

3,471 posts

232 months

Thursday 30th October 2025
quotequote all
Whilst Alex Ribeiro managed to land the ultimate sponsor :


Dynion Araf Uchaf

5,102 posts

248 months

Thursday 30th October 2025
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Bonefish Blues

35,228 posts

248 months

Thursday 30th October 2025
quotequote all
Andrews Heat for Hire is still used by Andrews Sykes Group.

moffspeed

3,471 posts

232 months

Thursday 30th October 2025
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What could be more non-PC, fag papers & an adult magazine. James Hunt’s understudy Rupert Keegan in a Hesketh.


Turbobanana

8,068 posts

226 months

Thursday 30th October 2025
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They exist only virtually now, so does ABBA count?


Turbobanana

8,068 posts

226 months

Thursday 30th October 2025
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For that matter:


vetrof

2,897 posts

198 months

Thursday 30th October 2025
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zetec said:
miniman said:
Surely the pinnacle?

Or...


Iconic liveries, but surely those brands still exist?

Smollet

15,579 posts

215 months

Thursday 30th October 2025
quotequote all
Does this company still exist?
I know BRM doesn’t.